What users are saying about
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.4 out of 100
Based on 39 reviews and ratings
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.4 out of 100
Based on 7 reviews and ratings
Feature Set Ratings
Email & Online Marketing

7.9
Cheetah Messaging
79%
Revinate
Feature Set Not Supported
N/A
Cheetah Messaging ranks higher in 9/9 features
Cheetah Messaging ranks higher in 9/9 features
WYSIWYG email editor

7.0
70%
11 Ratings
N/A
0 Ratings
Dynamic content

9.0
90%
11 Ratings
N/A
0 Ratings
Ability to test dynamic content

7.5
75%
11 Ratings
N/A
0 Ratings
Landing pages

7.0
70%
11 Ratings
N/A
0 Ratings
A/B testing

8.0
80%
10 Ratings
N/A
0 Ratings
Mobile optimization

9.0
90%
10 Ratings
N/A
0 Ratings
Email deliverability reporting

8.0
80%
19 Ratings
N/A
0 Ratings
List management

8.0
80%
11 Ratings
N/A
0 Ratings
Triggered drip sequences

8.0
80%
9 Ratings
N/A
0 Ratings
Reporting & Analytics

7.7
Cheetah Messaging
77%
Revinate
Feature Set Not Supported
N/A
Cheetah Messaging ranks higher in 3/3 features
Cheetah Messaging ranks higher in 3/3 features
Dashboards

7.5
75%
11 Ratings
N/A
0 Ratings
Standard reports

8.0
80%
11 Ratings
N/A
0 Ratings
Custom reports

7.5
75%
11 Ratings
N/A
0 Ratings
Pre-Send Testing

7.8
Cheetah Messaging
78%
Revinate
Feature Set Not Supported
N/A
Cheetah Messaging ranks higher in 8/8 features
Cheetah Messaging ranks higher in 8/8 features
URL Validation

7.2
72%
3 Ratings
N/A
0 Ratings
Link Tracking

8.5
85%
3 Ratings
N/A
0 Ratings
Image Validation

7.8
78%
3 Ratings
N/A
0 Ratings
Inbox Display

7.4
74%
3 Ratings
N/A
0 Ratings
Email Accessibility Tools

7.4
74%
3 Ratings
N/A
0 Ratings
Spelling and Grammar Check

7.7
77%
3 Ratings
N/A
0 Ratings
Spam Testing

7.5
75%
3 Ratings
N/A
0 Ratings
Email Previews

8.7
87%
3 Ratings
N/A
0 Ratings
Attribute Ratings
- Cheetah Messaging is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend

8.5
Cheetah Messaging
85%
13 Ratings
7.3
Revinate
73%
3 Ratings
Likelihood to Renew

7.6
Cheetah Messaging
76%
3 Ratings
Revinate
N/A
0 Ratings
Usability

4.0
Cheetah Messaging
40%
1 Rating
Revinate
N/A
0 Ratings
Support Rating

2.0
Cheetah Messaging
20%
2 Ratings
Revinate
N/A
0 Ratings
Likelihood to Recommend
Cheetah Messaging
I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.

Verified User
Team Lead in Information Technology
Entertainment Company, 51-200 employeesRevinate
Revinate is a great platform for smaller-sized hotels who do not need the advanced functionalities of a larger ESP like Salesforce Marketing Cloud. You do not need coding experience, but if you would like to custom-code your emails you can do so. The automation features leave room for improvement as does its reporting features

Verified User
Project Manager in Marketing
Marketing & Advertising Company, 51-200 employeesPros
Cheetah Messaging
- Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
- Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
- Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
BI Engineer II
Answer Financial Inc.Insurance, 201-500 employees
Revinate
- The audience segmentation is excellent. I use this the most since I create targeted, segmented campaigns.
- Ease of use if you have experience with other email platforms.
- Analytics reporting.
Creative Director
Hotel SorrentoHospitality, 11-50 employees
Cons
Cheetah Messaging
- The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)

Verified User
Professional in Marketing
Automotive Company, 51-200 employeesRevinate
- Streamline how we answer reviews further. I feel like we should not have to log into Revinate and log into third party sites to answer reviews. Revinate would have partnerships with these third parties to streamline the review answering process.
- I also don't like how Revinate will not give direct access to Wyndham franchise users. We have to log into a MyPortal account and then into Revinate using the MyPortal link. It would be more efficient to have direct access and capabilities.
- Make your report creation area user-friendly. You don't offer much training or help assistance in learning to create reports.
Revinate & Social Content Manager
Wyndham & Wyndham Garden Lake Buena Vista Disney Springs Resort AreaHospitality, 201-500 employees
Pricing Details
Cheetah Messaging
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Revinate
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
Cheetah Messaging
Cheetah Messaging 7.6
Based on 3 answers
As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,

Verified User
Employee in Marketing
51-200 employeesRevinate
No score
No answers yet
No answers on this topic
Usability
Cheetah Messaging
Cheetah Messaging 4.0
Based on 1 answer
CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.

Verified User
Employee in Marketing
51-200 employeesRevinate
No score
No answers yet
No answers on this topic
Support Rating
Cheetah Messaging
Cheetah Messaging 2.0
Based on 2 answers
Account reps have a quick response time but a very slow resolution time. Because account reps do not have technical knowledge, there is a long long lead time between flagging a problem and tech team resolution.

Verified User
Employee in Marketing
51-200 employeesRevinate
No score
No answers yet
No answers on this topic
Alternatives Considered
Cheetah Messaging
Cheetah Messaging is far good as we expect lots of functions and features are amazing and user-friendly with others they have good customer support. Our marketing team manages every campaign easily and helps their workflow. Apart from this Cheetah Messaging is easy to automate in all inbound campaigns and helps to focus on more nurturing customer relationships and renewals.
Product Marketing Specialist
Kalzoom AdvisorsComputer Software, 11-50 employees
Revinate
Revinate is perfect for our small-to-medium sized hotel clients who do not need a more advanced ESP. If you have a larger client that needs more advanced features, I would suggest using Salesforce. If you require more in-depth reporting and automation features for a small to mid sized client, Mailchimp is also a great choice. I do not recommend TravelClick for any clients.

Verified User
Project Manager in Marketing
Marketing & Advertising Company, 51-200 employeesReturn on Investment
Cheetah Messaging
- Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
- Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.

Verified User
Manager in Marketing
Insurance Company, 51-200 employeesRevinate
- Our ROI with Revinate has helped us take back some of our OTA revenue, and for the first time ever, our brand.com revenue outpaced our OTA revenue, due to our email campaigns. We are a small indie hotel and this is crucial for us.
Creative Director
Hotel SorrentoHospitality, 11-50 employees