What users are saying about
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.4 out of 100
Based on 39 reviews and ratings
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8 out of 100
Based on 12 reviews and ratings
Feature Set Ratings
- Yesmail360i ranks higher in 2 feature sets: Email & Online Marketing, Reporting & Analytics
Email & Online Marketing

7.9
Cheetah Messaging
79%

9.9
Yesmail360i
99%
Yesmail360i ranks higher in 9/9 features
Yesmail360i ranks higher in 9/9 features
WYSIWYG email editor

7.0
70%
11 Ratings

9.9
99%
5 Ratings
Dynamic content

9.0
90%
11 Ratings

9.9
99%
3 Ratings
Ability to test dynamic content

7.5
75%
11 Ratings

9.9
99%
3 Ratings
Landing pages

7.0
70%
11 Ratings

9.8
98%
2 Ratings
A/B testing

8.0
80%
10 Ratings

9.9
99%
4 Ratings
Mobile optimization

9.0
90%
10 Ratings

9.9
99%
3 Ratings
Email deliverability reporting

8.0
80%
19 Ratings

10.0
100%
6 Ratings
List management

8.0
80%
11 Ratings

9.9
99%
4 Ratings
Triggered drip sequences

8.0
80%
9 Ratings

9.9
99%
3 Ratings
Reporting & Analytics

7.7
Cheetah Messaging
77%

9.9
Yesmail360i
99%
Yesmail360i ranks higher in 3/3 features
Yesmail360i ranks higher in 3/3 features
Dashboards

7.5
75%
11 Ratings

9.9
99%
4 Ratings
Standard reports

8.0
80%
11 Ratings

9.9
99%
4 Ratings
Custom reports

7.5
75%
11 Ratings

9.9
99%
4 Ratings
Pre-Send Testing

7.8
Cheetah Messaging
78%

Yesmail360i
Feature Set Not Supported
N/A
Cheetah Messaging ranks higher in 8/8 features
Cheetah Messaging ranks higher in 8/8 features
URL Validation

7.2
72%
3 Ratings

N/A
0 Ratings
Link Tracking

8.5
85%
3 Ratings

N/A
0 Ratings
Image Validation

7.8
78%
3 Ratings

N/A
0 Ratings
Inbox Display

7.4
74%
3 Ratings

N/A
0 Ratings
Email Accessibility Tools

7.4
74%
3 Ratings

N/A
0 Ratings
Spelling and Grammar Check

7.7
77%
3 Ratings

N/A
0 Ratings
Spam Testing

7.5
75%
3 Ratings

N/A
0 Ratings
Email Previews

8.7
87%
3 Ratings

N/A
0 Ratings
Attribute Ratings
- Cheetah Messaging is rated higher in 1 area: Likelihood to Renew
- Yesmail360i is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating
Likelihood to Recommend

8.5
Cheetah Messaging
85%
13 Ratings

10.0
Yesmail360i
100%
8 Ratings
Likelihood to Renew

7.6
Cheetah Messaging
76%
3 Ratings

3.9
Yesmail360i
39%
4 Ratings
Usability

4.0
Cheetah Messaging
40%
1 Rating

5.0
Yesmail360i
50%
1 Rating
Support Rating

2.0
Cheetah Messaging
20%
2 Ratings

9.0
Yesmail360i
90%
2 Ratings
Likelihood to Recommend
Cheetah Messaging
I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.

Verified User
Team Lead in Information Technology
Entertainment Company, 51-200 employeesYesmail360i
For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.
Email Marketing Manager
SleepScore LabsHealth, Wellness and Fitness, 1001-5000 employees
Pros
Cheetah Messaging
- Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
- Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
- Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
BI Engineer II
Answer Financial Inc.Insurance, 201-500 employees
Yesmail360i
- Large Enterprise email campaigns for Fortune 500 clients.
- Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
- Software is very easy to use and ramp up time was short.
Email Production Lead
CMD AgencyMarketing and Advertising, 51-200 employees
Cons
Cheetah Messaging
- The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)

Verified User
Professional in Marketing
Automotive Company, 51-200 employeesYesmail360i
- The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
- A lot of common functionality has to be built in... Which costs extra
- Support isn't the best, they do respond but not at the speed I would like.
Online Marketing Specialist
WinZip ComputingComputer Software, 501-1000 employees
Pricing Details
Cheetah Messaging
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Yesmail360i
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
Cheetah Messaging
Cheetah Messaging 7.6
Based on 3 answers
As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,

Verified User
Employee in Marketing
51-200 employeesYesmail360i
Yesmail360i 3.9
Based on 4 answers
I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.

Verified User
Manager in Marketing
1001-5000 employeesUsability
Cheetah Messaging
Cheetah Messaging 4.0
Based on 1 answer
CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.

Verified User
Employee in Marketing
51-200 employeesYesmail360i
Yesmail360i 5.0
Based on 1 answer
Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).

Verified User
Manager in Marketing
1001-5000 employeesSupport Rating
Cheetah Messaging
Cheetah Messaging 2.0
Based on 2 answers
Account reps have a quick response time but a very slow resolution time. Because account reps do not have technical knowledge, there is a long long lead time between flagging a problem and tech team resolution.

Verified User
Employee in Marketing
51-200 employeesYesmail360i
Yesmail360i 9.0
Based on 2 answers
Very easy to get a hold of an actual person and quick responses.
Email Production Lead
CMD AgencyMarketing and Advertising, 51-200 employees
Alternatives Considered
Cheetah Messaging
Cheetah Messaging is far good as we expect lots of functions and features are amazing and user-friendly with others they have good customer support. Our marketing team manages every campaign easily and helps their workflow. Apart from this Cheetah Messaging is easy to automate in all inbound campaigns and helps to focus on more nurturing customer relationships and renewals.
Product Marketing Specialist
Kalzoom AdvisorsComputer Software, 11-50 employees
Yesmail360i
We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up
Online Marketing Manager
WinZip ComputingComputer Software, 501-1000 employees
Return on Investment
Cheetah Messaging
- Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
- Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.

Verified User
Manager in Marketing
Insurance Company, 51-200 employeesYesmail360i
- We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.

Verified User
Manager in Marketing
Information Services Company, 501-1000 employees