91 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101
91 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101

Likelihood to Recommend

Cision Communications Cloud

Cision is well suited for PR staffs, either at a brand or agency level, especially those that are actively executing outreach programs at a national, state or local level. Cision doesn't necessarily replace manual list development or building PR relationships, but it gives PR personnel a significant head start on where and with whom to begin targeted outreach.
Dan Lobring profile photo

Cision Communications Cloud

Cision is well suited for PR staffs, either at a brand or agency level, especially those that are actively executing outreach programs at a national, state or local level. Cision doesn't necessarily replace manual list development or building PR relationships, but it gives PR personnel a significant head start on where and with whom to begin targeted outreach.
Dan Lobring profile photo

Pros

Cision Communications Cloud

  • Cision is a great database of outlets, journalists and media contacts
  • Cision is a great tool to sort and create lists based on outlet type, reporter title and most importantly geography
  • Cision's user interface is intuitive and easy to use, whether you're pulling a list of thousands or researching one particular outlet or journalist
Dan Lobring profile photo

Cision Communications Cloud

  • Cision is a great database of outlets, journalists and media contacts
  • Cision is a great tool to sort and create lists based on outlet type, reporter title and most importantly geography
  • Cision's user interface is intuitive and easy to use, whether you're pulling a list of thousands or researching one particular outlet or journalist
Dan Lobring profile photo

Cons

Cision Communications Cloud

  • Cision doesn't always have niche outlets in its database
  • Cision doesn't always have accurate circulation, web or advertising cost #'s built into it's database
  • Cision doesn't have robust international capabilities as part of its core offerings
Dan Lobring profile photo

Cision Communications Cloud

  • Cision doesn't always have niche outlets in its database
  • Cision doesn't always have accurate circulation, web or advertising cost #'s built into it's database
  • Cision doesn't have robust international capabilities as part of its core offerings
Dan Lobring profile photo

Likelihood to Renew

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 6 answers
For all of the reasons I had mentioned before, I haven't found a product that surpasses what they offer. I will maintain renewing with them for a few years and then reexamine the market to see if any new competitors arise. Until then, I have no reason to leave them for someone else.
Kyle Burt profile photo

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 6 answers
For all of the reasons I had mentioned before, I haven't found a product that surpasses what they offer. I will maintain renewing with them for a few years and then reexamine the market to see if any new competitors arise. Until then, I have no reason to leave them for someone else.
Kyle Burt profile photo

Usability

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 1 answer
It's improved a lot. I used a much earlier version of Cision several years ago -- before I switched to Vocus and then moved back to Cision this past September. By the time I came back to Cision, the user interface has been simplifed and the product has become much more user-friendly.
Susan Tull profile photo

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 1 answer
It's improved a lot. I used a much earlier version of Cision several years ago -- before I switched to Vocus and then moved back to Cision this past September. By the time I came back to Cision, the user interface has been simplifed and the product has become much more user-friendly.
Susan Tull profile photo

Performance

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 1 answer
Generally, Cision performs well day to day, but it's got some annoying bugs that slow down usage/require user workarounds which is inefficient. More seriously, a few months ago, as a result of a major system upgrade, certain critical functionality was not working and I was unable to use the service for more than a day when I had time-sensitive work to execute
Susan Tull profile photo

Cision Communications Cloud

Cision Communications Cloud 8.0
Based on 1 answer
Generally, Cision performs well day to day, but it's got some annoying bugs that slow down usage/require user workarounds which is inefficient. More seriously, a few months ago, as a result of a major system upgrade, certain critical functionality was not working and I was unable to use the service for more than a day when I had time-sensitive work to execute
Susan Tull profile photo

Support

Cision Communications Cloud

Cision Communications Cloud 7.0
Based on 2 answers
While I think the support is decent; there is room for improvement. Typically the time lapse from problem to solution is 3-5 days. It would be better if this could be shortened to 1-2 days or 24 hours.
No photo available

Cision Communications Cloud

Cision Communications Cloud 7.0
Based on 2 answers
While I think the support is decent; there is room for improvement. Typically the time lapse from problem to solution is 3-5 days. It would be better if this could be shortened to 1-2 days or 24 hours.
No photo available

Implementation

Cision Communications Cloud

Cision Communications Cloud 10.0
Based on 1 answer
There is no implementation at the customer's end so this doesn't really apply to my instance of Cision (possibly to all instances of it).
Susan Tull profile photo

Cision Communications Cloud

Cision Communications Cloud 10.0
Based on 1 answer
There is no implementation at the customer's end so this doesn't really apply to my instance of Cision (possibly to all instances of it).
Susan Tull profile photo

Alternatives Considered

Cision Communications Cloud

Most PR databases seem to offer similar services in terms of list building, distribution and monitoring, but sometimes they differ if they are used at global level, vs. national or hyper-local. Because we have been long-standing customers with Cision, we have the opportunity to renew our annual contract at pricing levels that don't account for year-over-year price increases
Dan Lobring profile photo

Cision Communications Cloud

Most PR databases seem to offer similar services in terms of list building, distribution and monitoring, but sometimes they differ if they are used at global level, vs. national or hyper-local. Because we have been long-standing customers with Cision, we have the opportunity to renew our annual contract at pricing levels that don't account for year-over-year price increases
Dan Lobring profile photo

Return on Investment

Cision Communications Cloud

  • Despite its flaws, Cision PR is indispensable for our firm. Media research is extremely time-consuming and the costs would be prohibitive if we had to do it on our own.
  • Their research tools enable us to save the time, money, or effort necessary to deliver excellent results for our clients through cost-effective media campaigns.
  • The cost of Cision PR more than pays for itself in time saved building lists.
Kathlene Carney profile photo

Cision Communications Cloud

  • Despite its flaws, Cision PR is indispensable for our firm. Media research is extremely time-consuming and the costs would be prohibitive if we had to do it on our own.
  • Their research tools enable us to save the time, money, or effort necessary to deliver excellent results for our clients through cost-effective media campaigns.
  • The cost of Cision PR more than pays for itself in time saved building lists.
Kathlene Carney profile photo

Pricing Details

Cision Communications Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Cision Communications Cloud

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Add comparison