Likelihood to Recommend Nielsens account managers are amazing. I could brag about my account rep forever. Get onsight training, it helps the process start at lightspeed. Importing external information into consumerpoint is tricky, but super fast once it is learned. I'm pretty tech saavy and I did it wrong initially. Formatting is finicky. That's part of why the onsight training is so great. Read full review While InsideView seems more comprehensive than LinkedIn SalesNavigator, when you're looking to identify and save contacts with a particular area of responsibility (IT, for instance), Navigator provides results and means to track them more quickly and easily. Having to "unselect" every other job area category when initially landing on a company overview page in InsideView is tedious and time-consuming.
Read full review Pros Segmentation. Media targeting and buying. Behavioral research. Purchasing behaviors. Read full review 'Call Prep' - a list of industry-related questions to ask my prospects during the phone call to enhance trust and credibility as a business partner. Regularly scrubbed email and phone numbers of prospects. The verified direct-dial mobile number is GOLD. You may be able to get some of these elsewhere by paying extra with a separate standalone service. Having this integrated has improved my workflow, saving time from switching in and out of different apps. The family tree of organizations is particularly useful for targeting enterprise accounts that often come with convoluted company shareholding structures. 'Challenges' and 'Trends' - information to engage prospects during conversations. Read full review Cons I would like better projections for micromarkets, such as non US Census metro areas. Organic segmentation can be very time consuming, but it always is. Read full review As a system administrator, I wish I had access to real time reports regarding usage. Often times, senior leadership wants to know how their teams are using the information and who is using the software to its fullest. It's a pain to have to email InsideView and ask for a report. We are a global organization and there is not a lot of information regarding companies outside the US. I know they are working on this, but my global field reps are anxiously waiting to use the software too. I wish InsideView put out more "tips and tricks" documents. There does not seem to be a large repository of training documents. I am always looking to learn more, as are my reps. Read full review Likelihood to Renew It can be expensive, but the strategic insights you get from it are unreal. It is one of those products that we now wonder what we did without it. Segmentation is a must in whatever business and PRISM makes it significantly easier. We reviewed several synthetic and organic segmentation methods, including ESRI and k means clustering analysis, and PRIZM is by far the best.
Read full review Relatively inexpensive service for a decent current awareness service. They have added little in sales functionality in the past year as they focused on building a marketing version of the product. Except for the addition of broader European coverage last spring (thin Equifax records), the database was static over the past year.
Read full review Usability InsideView was extremely user-friendly. I was able to quickly understand how to efficiently use the software and get the most out of the service. I only had a short time to quickly learn how to use the functions offered by InsideView, and I felt confident within the first day of my understanding and ability to successfully use this tool.
Read full review Reliability and Availability Seems to always work.
Read full review Performance It's pretty fast.
Read full review Support Rating We had an intro session with a customer success rep and were given a rundown of the platform and it was absolutely perfect. The rep was able to show us advanced search options and shortcuts that cut our search time.
Read full review In-Person Training She was fine, but we only had one session
Read full review Online Training Seeing the demo during the sales cycle, not much training was needed due to this application being plug and play.
Read full review Implementation Rating We had to work with InsideView for some custom configurations example we have a custom field in Salesforce called ha location that needed let's say NJ to spell out New Jersey and make certain fields mandatory. They were easy to work with though.
Jennifer Miller Senior Solutions Advisor, New Business jennifer.miller@technomedia.com
Read full review Alternatives Considered In my previous company, I was using both Linkedin and
ZoomInfo , both of them were good, but there was a lot of restrictions with the basic versions, and when we shifted to the
LinkedIn Sales Navigator , and
ZoomInfo the quality improved but there was not much to get like InsideView. In my current company, at first we were using LinkedIn, but now I appreciate the decision made by our seniors to shift to InsideView. It is my personal opinion that I feel InsideView is better than LinkedIn and
ZoomInfo .
Read full review Return on Investment Definitely a return on investment. We have been able to make much better use of our media buys. We have seen conversion rates skyrocket because of the targeting we were able to do. Our media buys were much more cost efffective. An example is the TV listing pages of the newspaper was cheaper than the front page for certain segments. It has helped support expansion into a new market for our health insurance products. We are able to design products based on the populations needs and behaviors rather than what someone heard. We were also able to map risky health behaviors across our service area and target the unhealthy by zip code. Read full review Makes researching much easier so saved time prospecting. Cleaner information than other relative sites so not using bad information. Hard to put a number on saved time and then its dollar value in benefit, but it has definitely furthered my goals. Read full review ScreenShots