Cleverbridge vs. Optimizely Customized Commerce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cleverbridge
Score 6.6 out of 10
N/A
Cleverbridge is an enterprise eCommerce solution with subscription management capability to drive growth.N/A
Optimizely Customized Commerce
Score 8.7 out of 10
N/A
Optimizely Customized Commerce is a headless PaaS commerce solution built to scale commerce results for enterprise brands.N/A
Pricing
CleverbridgeOptimizely Customized Commerce
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CleverbridgeOptimizely Customized Commerce
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Features
CleverbridgeOptimizely Customized Commerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
Cleverbridge
7.9
2 Ratings
3% above category average
Optimizely Customized Commerce
7.5
26 Ratings
2% below category average
Product catalog & listings8.02 Ratings8.525 Ratings
Product management8.02 Ratings4.825 Ratings
Bulk product upload6.32 Ratings8.721 Ratings
Branding6.32 Ratings5.223 Ratings
Mobile storefront8.32 Ratings7.020 Ratings
Product variations9.42 Ratings7.021 Ratings
Website integration8.32 Ratings8.724 Ratings
Visual customization8.02 Ratings8.623 Ratings
CMS8.72 Ratings8.925 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
Cleverbridge
8.7
2 Ratings
14% above category average
Optimizely Customized Commerce
8.6
19 Ratings
13% above category average
Abandoned cart recovery8.02 Ratings8.615 Ratings
Checkout user experience9.42 Ratings8.619 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
Cleverbridge
9.7
2 Ratings
15% above category average
Optimizely Customized Commerce
8.8
17 Ratings
6% above category average
eCommerce security9.72 Ratings8.817 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
Cleverbridge
8.2
2 Ratings
9% above category average
Optimizely Customized Commerce
7.1
25 Ratings
5% below category average
Promotions & discounts8.32 Ratings8.421 Ratings
Personalized recommendations7.32 Ratings8.421 Ratings
SEO9.01 Ratings4.421 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
Cleverbridge
8.8
2 Ratings
12% above category average
Optimizely Customized Commerce
8.1
25 Ratings
4% above category average
Multi-site management8.32 Ratings8.620 Ratings
Order processing10.02 Ratings8.819 Ratings
Inventory management9.42 Ratings8.815 Ratings
Shipping9.01 Ratings8.716 Ratings
Custom functionality7.32 Ratings5.723 Ratings
Best Alternatives
CleverbridgeOptimizely Customized Commerce
Small Businesses
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Shopify Plus
Shopify Plus
Score 8.9 out of 10
Medium-sized Companies
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CleverbridgeOptimizely Customized Commerce
Likelihood to Recommend
6.6
(2 ratings)
8.6
(26 ratings)
Likelihood to Renew
-
(0 ratings)
4.6
(2 ratings)
Usability
8.0
(1 ratings)
7.3
(7 ratings)
Support Rating
-
(0 ratings)
8.2
(1 ratings)
Implementation Rating
-
(0 ratings)
2.7
(1 ratings)
User Testimonials
CleverbridgeOptimizely Customized Commerce
Likelihood to Recommend
Cleverbridge
Cleverbridge is well-suited for big companies that have a client base and want to start online. If you have a wide range of products, and you sell worldwide--where different languages and different settings are needed for each region--then Cleverbridge is good solution. If you just want to start selling with limited stock and with couple of product types only in one region, then it's not good idea to begin with Cleverbridge.
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Optimizely
Our experience may be unique because we opted for an Epi core team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
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Pros
Cleverbridge
  • Excellent partnet
  • Terrific at subscription software
  • Excellent security and uptime
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Optimizely
  • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
  • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
  • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
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Cons
Cleverbridge
  • Because of the many different settings, it becomes hard sometimes to set everything up
  • The slow system can take up to 10 seconds to save something
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Optimizely
  • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
  • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
  • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
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Likelihood to Renew
Cleverbridge
No answers on this topic
Optimizely
Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
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Usability
Cleverbridge
Usability is native, but the system is complex. It has a knowledge base, but who reads that, right? So without explanation, sometimes it's hard to understand how to move and set things. But as soon as you get it, it's not a problem anymore. There are 2 major things, which keeps me from giving a higher score: 1 - Delay in time when making changes; can take up to 2 sec when opening a product, and 10 secs when saving a product update. When you do several updates, it is time consuming; 2 - A lot of settings, which also in the end becomes time consuming.
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Optimizely
The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
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Support Rating
Cleverbridge
No answers on this topic
Optimizely
We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
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Implementation Rating
Cleverbridge
No answers on this topic
Optimizely
Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
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Alternatives Considered
Cleverbridge
DR Waco e screwed up the company when we worked with them - they didn’t like customers - I know that sounds odd but it was true and their software was dreadful
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Optimizely
Optimizely Commerce Cloud offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
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Return on Investment
Cleverbridge
  • We couldn’t have done this on our own
  • They provided cost-effective eCommerce for us
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Optimizely
  • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
  • Positive: Counter associates are using the website to help customers.
  • Negative: Too much time being spent QCing previous work.
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ScreenShots

Optimizely Customized Commerce Screenshots

Screenshot of Customizable checkout workflow to tailor customers checkout experience and increase conversions.Screenshot of Catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of Personalized promotions based on user web activity to drive conversion and increase average order value.Screenshot of Customized Recommendations ReportingScreenshot of Personalization