ClickDimensions vs Khoros Marketing (Formerly Spredfast + Lithium)

What users are saying about

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Score 3.6 out of 10

Based on 34 reviews and ratings

Score 8 out of 10

Based on 208 reviews and ratings

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Feature Set Ratings

Email & Online Marketing

3.7

ClickDimensions

37%

Khoros Marketing (Formerly Spredfast + Lithium)

Feature Set Not Supported

N/A

ClickDimensions ranks higher in 9/9 features

WYSIWYG email editor

5.1

51%

8 Ratings

N/A

0 Ratings

Dynamic content

3.7

37%

10 Ratings

N/A

0 Ratings

Ability to test dynamic content

1.7

17%

10 Ratings

N/A

0 Ratings

Landing pages

1.6

16%

10 Ratings

N/A

0 Ratings

A/B testing

3.6

36%

10 Ratings

N/A

0 Ratings

Mobile optimization

2.1

21%

10 Ratings

N/A

0 Ratings

Email deliverability reporting

4.0

40%

18 Ratings

N/A

0 Ratings

List management

5.6

56%

9 Ratings

N/A

0 Ratings

Triggered drip sequences

6.1

61%

9 Ratings

N/A

0 Ratings

Lead Management

4.7

ClickDimensions

47%

Khoros Marketing (Formerly Spredfast + Lithium)

Feature Set Not Supported

N/A

ClickDimensions ranks higher in 4/4 features

Lead nurturing

6.8

68%

9 Ratings

N/A

0 Ratings

Lead scoring and grading

5.0

50%

9 Ratings

N/A

0 Ratings

Data quality management

3.0

30%

8 Ratings

N/A

0 Ratings

Automated sales alerts and tasks

4.0

40%

7 Ratings

N/A

0 Ratings

Campaign Management

2.5

ClickDimensions

25%

Khoros Marketing (Formerly Spredfast + Lithium)

Feature Set Not Supported

N/A

ClickDimensions ranks higher in 2/2 features

Calendaring

4.0

40%

5 Ratings

N/A

0 Ratings

Event/webinar marketing

1.0

10%

6 Ratings

N/A

0 Ratings

Social Media Marketing

5.5

ClickDimensions

55%

Khoros Marketing (Formerly Spredfast + Lithium)

Feature Set Not Supported

N/A

ClickDimensions ranks higher in 2/2 features

Social sharing and campaigns

8.0

80%

3 Ratings

N/A

0 Ratings

Social profile integration

3.1

31%

3 Ratings

N/A

0 Ratings

Reporting & Analytics

2.6

ClickDimensions

26%

Khoros Marketing (Formerly Spredfast + Lithium)

Feature Set Not Supported

N/A

ClickDimensions ranks higher in 3/3 features

Dashboards

2.0

20%

9 Ratings

N/A

0 Ratings

Standard reports

2.0

20%

9 Ratings

N/A

0 Ratings

Custom reports

3.8

38%

7 Ratings

N/A

0 Ratings

Platform & Infrastructure

4.4

ClickDimensions

44%

Khoros Marketing (Formerly Spredfast + Lithium)

Feature Set Not Supported

N/A

ClickDimensions ranks higher in 6/6 features

API

1.0

10%

5 Ratings

N/A

0 Ratings

Role-based workflow & approvals

1.0

10%

5 Ratings

N/A

0 Ratings

Customizability

2.6

26%

7 Ratings

N/A

0 Ratings

Integration with Salesforce.com

7.0

70%

2 Ratings

N/A

0 Ratings

Integration with Microsoft Dynamics CRM

7.1

71%

10 Ratings

N/A

0 Ratings

Integration with SugarCRM

8.0

80%

2 Ratings

N/A

0 Ratings

Listening/monitoring

ClickDimensions

Feature Set Not Supported

N/A

7.2

Khoros Marketing (Formerly Spredfast + Lithium)

72%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 4/4 features

Boolean keyword searches

N/A

0 Ratings

7.2

72%

65 Ratings

Filtering out noise/spam

N/A

0 Ratings

7.0

70%

69 Ratings

Sentiment analysis

N/A

0 Ratings

6.9

69%

62 Ratings

Broad channel coverage

N/A

0 Ratings

7.6

76%

77 Ratings

Publishing

ClickDimensions

Feature Set Not Supported

N/A

7.4

Khoros Marketing (Formerly Spredfast + Lithium)

74%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 4/4 features

Content planning and scheduling

N/A

0 Ratings

8.7

87%

97 Ratings

Audience targeting

N/A

0 Ratings

7.5

75%

77 Ratings

Content optimization

N/A

0 Ratings

5.0

50%

5 Ratings

Workflow management

N/A

0 Ratings

8.4

84%

87 Ratings

Engagement

ClickDimensions

Feature Set Not Supported

N/A

7.6

Khoros Marketing (Formerly Spredfast + Lithium)

76%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 3/3 features

Automated routing and prioritization

N/A

0 Ratings

7.3

73%

59 Ratings

Customer interaction histories

N/A

0 Ratings

8.0

80%

69 Ratings

Bulk actions

N/A

0 Ratings

7.5

75%

62 Ratings

Marketing

ClickDimensions

Feature Set Not Supported

N/A

7.5

Khoros Marketing (Formerly Spredfast + Lithium)

75%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 4/4 features

Lead generation

N/A

0 Ratings

7.2

72%

33 Ratings

Content marketing

N/A

0 Ratings

8.1

81%

58 Ratings

Paid media management

N/A

0 Ratings

7.1

71%

2 Ratings

Campaigns and promotions

N/A

0 Ratings

7.7

77%

63 Ratings

Channel coverage/integration

ClickDimensions

Feature Set Not Supported

N/A

7.5

Khoros Marketing (Formerly Spredfast + Lithium)

75%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 7/7 features

Twitter

N/A

0 Ratings

7.7

77%

94 Ratings

Facebook

N/A

0 Ratings

8.1

81%

96 Ratings

N/A

0 Ratings

7.6

76%

69 Ratings

Google+

N/A

0 Ratings

8.9

89%

18 Ratings

Instagram

N/A

0 Ratings

7.3

73%

91 Ratings

N/A

0 Ratings

6.6

66%

31 Ratings

YouTube

N/A

0 Ratings

6.6

66%

33 Ratings

Reporting/analytics

ClickDimensions

Feature Set Not Supported

N/A

7.4

Khoros Marketing (Formerly Spredfast + Lithium)

74%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 3/3 features

Campaign success analytics

N/A

0 Ratings

7.8

78%

84 Ratings

Real-time tracking

N/A

0 Ratings

7.8

78%

83 Ratings

Competitor analysis

N/A

0 Ratings

6.5

65%

53 Ratings

Account management

ClickDimensions

Feature Set Not Supported

N/A

7.4

Khoros Marketing (Formerly Spredfast + Lithium)

74%

Khoros Marketing (Formerly Spredfast + Lithium) ranks higher in 2/2 features

Role-based user permissions & privileges

N/A

0 Ratings

7.7

77%

93 Ratings

Mobile access

N/A

0 Ratings

7.1

71%

79 Ratings

Attribute Ratings

ClickDimensions is rated higher in 1 area: Likelihood to Renew
Khoros Marketing (Formerly Spredfast + Lithium) is rated higher in 3 areas: Likelihood to Recommend, Usability, Support Rating

ClickDimensions

21%

10 Ratings

8.1

Khoros Marketing (Formerly Spredfast + Lithium)

81%

134 Ratings

ClickDimensions

90%

1 Rating

7.4

Khoros Marketing (Formerly Spredfast + Lithium)

74%

32 Ratings

ClickDimensions

50%

3 Ratings

8.9

Khoros Marketing (Formerly Spredfast + Lithium)

89%

28 Ratings

ClickDimensions

N/A

0 Ratings

9.7

Khoros Marketing (Formerly Spredfast + Lithium)

97%

22 Ratings

ClickDimensions

N/A

0 Ratings

8.4

Khoros Marketing (Formerly Spredfast + Lithium)

84%

15 Ratings

ClickDimensions

10%

4 Ratings

8.1

Khoros Marketing (Formerly Spredfast + Lithium)

81%

47 Ratings

ClickDimensions

N/A

0 Ratings

8.9

Khoros Marketing (Formerly Spredfast + Lithium)

89%

7 Ratings

ClickDimensions

N/A

0 Ratings

6.0

Khoros Marketing (Formerly Spredfast + Lithium)

60%

7 Ratings

ClickDimensions

N/A

0 Ratings

7.7

Khoros Marketing (Formerly Spredfast + Lithium)

77%

58 Ratings

ClickDimensions

N/A

0 Ratings

7.5

Khoros Marketing (Formerly Spredfast + Lithium)

75%

71 Ratings

Pros

The nurture campaign builder was great. Easy to use and to follow along with.
The drop and drag editor was easy to use and you could start using it with no training.
I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.

Read full review

Neville Wiles

Sales & Marketing Support Specialist

Lasers ResourceBusiness Supplies and Equipment, 11-50 employees

View all 10 answers on this topic

Khoros makes scheduling posts for several different channels very easy. The calendar is a great way to see an overview of upcoming content and gaps in the schedule.
The Care module allows us to communicate via direct messages and see the history of communications with a social media user.
We've implemented an approval process within Khoros so that multiple users can submit posts for the comms team to approve before they're published.

Read full review

Verified User

Executive in Corporate

Medical Device Company, 10,001+ employees

View all 134 answers on this topic

Cons

Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
Managing customer preferences and subscriptions felt extremely convoluted
Interfaces generally not intuitive
Reporting was not in the class of competitors
Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.

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Verified User

Manager in Marketing

Marketing & Advertising Company, 11-50 employees

View all 10 answers on this topic

Uploading Instagram stories through Khoros.
Uploading Instagram carousels through Khoros.
Reducing the wait time for some things to delete or add to the content calendar.
Sorting by date added as default in the content center.
Having the most used initiative as the default when first entering Khoros instead of the newest created one.

Read full review

Jai Raphael

Social Media Specialist

The Nature ConservancyEnvironmental Services, 10,001+ employees

View all 134 answers on this topic

Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

Starting Price

—

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Optional

Starting Price

—

Likelihood to Renew

ClickDimensions 9.0

Based on 1 answer

I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.

Read full review

Verified User

Employee in Marketing

Information Technology and Services Company, 51-200 employees

View all 1 answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 7.4

Based on 32 answers

There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.

Read full review

Verified User

Employee in Social Media

Marketing & Advertising Company, 11-50 employees

View all 32 answers on this topic

Usability

ClickDimensions 5.0

Based on 3 answers

I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.

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Karen Chamberlain

Consultant

HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees

View all 3 answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 8.9

Based on 28 answers

Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.

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Verified User

Employee in Marketing

Hospital & Health Care Company, 10,001+ employees

View all 28 answers on this topic

Reliability and Availability

No score

No answers yet

No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 9.7

Based on 22 answers

• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.

Read full review

Verified User

Manager in Marketing

Supermarkets Company, 10,001+ employees

View all 22 answers on this topic

Performance

No score

No answers yet

No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 8.4

Based on 15 answers

Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.

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Verified User

Manager in Marketing

Computer Software Company, 201-500 employees

View all 15 answers on this topic

Support Rating

ClickDimensions 1.0

Based on 4 answers

You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.

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Karen Chamberlain

Consultant

HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees

View all 4 answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 8.1

Based on 47 answers

Someone is almost always available and responds very quickly to any issues or concerns. Customer service is one of their best features and we have never had an issue. They take their time making sure you understand what you are working with and are available via email or phone to walk you through any issues.

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Verified User

Strategist in Social Media

Marketing and Advertising Company, 201-500 employees

View all 47 answers on this topic

In-Person Training

No score

No answers yet

No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 8.9

Based on 7 answers

• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.

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Verified User

Manager in Marketing

Leisure, Travel & Tourism Company, 1001-5000 employees

View all 7 answers on this topic

Online Training

No score

No answers yet

No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 6.0

Based on 7 answers

it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.

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Verified User

Director in Marketing

Restaurants Company, 10,001+ employees

View all 7 answers on this topic

Implementation Rating

No score

No answers yet

No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 7.7

Based on 58 answers

The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.

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Joe Hill

Head of Marketing Technology

Springer NaturePublishing, 10,001+ employees

View all 58 answers on this topic

Alternatives Considered

Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.

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Chris Thorne

Commercial Marketing Manager

Horizon DiscoveryBiotechnology, 201-500 employees

View all 10 answers on this topic

We have been using three different platforms, including Khoros, the other two being Curalate and Dash Hudson. Curalate has a straightforward reporting tool and Dash Hudson as well, and it is so easy to post and schedule within the app that we have slowly started to move the majority of our actual scheduling to DH. However, Khoros still has the best overall content calendar view and the notes and ability to see when updates are made to a particular piece of content.

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Verified User

Employee in Marketing

Retail Company, 10,001+ employees

View all 134 answers on this topic

Scalability

No score

No answers yet

No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium) 7.5

Based on 71 answers

The product scales beautifully. You can have as many or as few brands and users in the system. The cost for licenses can get costly so you want to really make sure that the right people are in the system so you're not buying licenses that are not impactful.

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Verified User

Manager in Marketing

Gambling & Casinos Company, 10,001+ employees

View all 71 answers on this topic

Return on Investment

Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
Lead scoring helps develop more qualified leads.

Read full review

Emily Olson

Marketing Generalist

CC&NInformation Technology and Services, 51-200 employees

View all 10 answers on this topic

The Plans section is great for keeping track of content that needs to be posted.
The Calendar is wonderful for viewing upcoming and previous posts for additional data when needed.
The Analytic section is terrific for tracking posts and easily viewing them natively when needed.

Read full review

Laurren Neal

Social Engagement Coordinator

Tailored BrandsRetail, 5001-10,000 employees

View all 134 answers on this topic

Screenshots

See All (5) ClickDimensions Screenshots

—

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Calendaring

Event/webinar marketing

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Social sharing and campaigns

Social profile integration

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Dashboards

Standard reports

Custom reports

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Integration with SugarCRM

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Boolean keyword searches

Filtering out noise/spam

Sentiment analysis

Broad channel coverage

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Content planning and scheduling

Audience targeting

Content optimization

Workflow management

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Automated routing and prioritization

Customer interaction histories

Bulk actions

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Lead generation

Content marketing

Paid media management

Campaigns and promotions

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Twitter

Facebook

LinkedIn

Google+

Instagram

Pinterest

YouTube

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Campaign success analytics

Real-time tracking

Competitor analysis

ClickDimensions

Khoros Marketing (Formerly Spredfast + Lithium)

Role-based user permissions & privileges