ClickDimensions vs Sendinblue

• The nurture campaign builder was great. Easy to use and to follow along with.
• The drop and drag editor was easy to use and you could start using it with no training.
• I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.

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• Sendinblue allows you to send emails that do not arrive in spam
• Sendinblue, through its security measures and filters, helps keep contact databases well organized and up to date
• Sendinblue offers an easy-to-use newsletter creation tool and, in case of lack of inspiration, many templates

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• Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
• Managing customer preferences and subscriptions felt extremely convoluted
• Interfaces generally not intuitive
• Reporting was not in the class of competitors
• Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.

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• Sendinblue does not have search marketing features for search through website customers, which means that it is not good for tracking depending on the activity of our customers.
• Something very bad about Sendinblue is that it allows to communicate with customers only through emails, without offering any possibilities to automate and synchronize interactions through text messages, phone calls and even with smart messages that serve mostly for time saving by the user, as it happens to be in some similar services, which means that Sendinblue is maybe one of the mail marketing services with less multi-channel capabilities.
• It also does not automate much the synchronization functions with sales software which other services like mailjet, as they do not fully cover the need to do integrated email marketing campaigns once you are working with Sendinblue through its mailjet integration, and the sending data is not updated, so it is not possible to review the progress of the campaign from this platform.

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• Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
• Lead scoring helps develop more qualified leads.

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• ROI updates and follow-ups are fully possible through Sendinblue, which has its own ROI management system, so it is easy to identify the evolution of ROI versus past marketing campaigns and the level of ROI obtained from them.
• The marketing level of our business has managed to increase a lot, and with this increase, it has also improved the ROI percentage that we used to collect by covering smaller campaigns with less potential, which makes it very clear that Sendinblue is a service with good results.

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