Likelihood to Recommend ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
Read full review Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
Read full review Pros The nurture campaign builder was great. Easy to use and to follow along with. The drop and drag editor was easy to use and you could start using it with no training. I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform. Read full review Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit. There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day. Read full review Cons Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible Managing customer preferences and subscriptions felt extremely convoluted Interfaces generally not intuitive Reporting was not in the class of competitors Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement. Read full review Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull. Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side. Read full review Likelihood to Renew I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.
Read full review Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
Read full review Usability I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
Read full review Support Rating You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
Read full review Alternatives Considered Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of
HubSpot , and the straightforward usability of
MailChimp . It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to
HubSpot , and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
Read full review I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
Read full review Return on Investment Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in. Lead scoring helps develop more qualified leads. Read full review We are able to see what people are saying about our brand on social media in real time and respond to it in a timely fashion. Read full review ScreenShots ClickDimensions Screenshots