ClickDimensions vs. Everest (Return Path + 250ok)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ClickDimensions
Score 6.9 out of 10
N/A
ClickDimensions is an email marketing and marketing automation platform for Microsoft Dynamics CRM. Features include email marketing, web tracking, lead scoring, social discovery, campaign tracking, and form capture.N/A
Everest (Return Path + 250ok)
Score 8.1 out of 10
N/A
Everest is an integrated email success platform providing crucial insights and deliverability guidance so users can reach more people, increase engagement, and improve efficiencies of their email programs. Everest helps to improve email deliverability by getting complete visibility into email marketing metrics and sender reputation, understand the audience and deliver content that is timely, personalized, and functions flawlessly on any device, and get a holistic view of a company's…
$20
per month
Pricing
ClickDimensionsEverest (Return Path + 250ok)
Editions & Modules
No answers on this topic
Elements
$20
per month
Elements Plus
$525
per month
Professional
Custom Pricing
Enterprise
Custom Pricing
Offerings
Pricing Offerings
ClickDimensionsEverest (Return Path + 250ok)
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ClickDimensionsEverest (Return Path + 250ok)
Top Pros
Top Cons
Features
ClickDimensionsEverest (Return Path + 250ok)
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
ClickDimensions
3.9
10 Ratings
66% below category average
Everest (Return Path + 250ok)
6.1
21 Ratings
29% below category average
WYSIWYG email editor5.38 Ratings5.02 Ratings
Dynamic content4.010 Ratings5.32 Ratings
Ability to test dynamic content1.410 Ratings6.47 Ratings
Landing pages1.710 Ratings5.02 Ratings
A/B testing3.710 Ratings6.58 Ratings
Mobile optimization1.710 Ratings3.36 Ratings
Email deliverability reporting4.610 Ratings8.121 Ratings
List management6.09 Ratings7.09 Ratings
Triggered drip sequences6.39 Ratings8.02 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
ClickDimensions
4.7
10 Ratings
49% below category average
Everest (Return Path + 250ok)
-
Ratings
Lead nurturing automation7.09 Ratings00 Ratings
Lead scoring and grading5.09 Ratings00 Ratings
Data quality management3.08 Ratings00 Ratings
Automated sales alerts and tasks4.07 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
ClickDimensions
2.5
7 Ratings
101% below category average
Everest (Return Path + 250ok)
-
Ratings
Calendaring4.05 Ratings00 Ratings
Event/webinar marketing1.06 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
ClickDimensions
5.5
3 Ratings
31% below category average
Everest (Return Path + 250ok)
-
Ratings
Social sharing and campaigns8.03 Ratings00 Ratings
Social profile integration3.13 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
ClickDimensions
2.6
9 Ratings
97% below category average
Everest (Return Path + 250ok)
6.2
22 Ratings
22% below category average
Dashboards2.09 Ratings7.322 Ratings
Standard reports2.09 Ratings6.720 Ratings
Custom reports3.87 Ratings4.616 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ClickDimensions
4.4
10 Ratings
53% below category average
Everest (Return Path + 250ok)
-
Ratings
API1.05 Ratings00 Ratings
Role-based workflow & approvals1.05 Ratings00 Ratings
Customizability2.07 Ratings00 Ratings
Integration with Salesforce.com7.02 Ratings00 Ratings
Integration with Microsoft Dynamics CRM7.310 Ratings00 Ratings
Integration with SugarCRM8.02 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
ClickDimensions
-
Ratings
Everest (Return Path + 250ok)
8.0
10 Ratings
5% below category average
URL Validation00 Ratings8.16 Ratings
Link Tracking00 Ratings6.73 Ratings
Image Validation00 Ratings7.66 Ratings
Inbox Display00 Ratings8.57 Ratings
Email Accessibility Tools00 Ratings7.54 Ratings
Spelling and Grammar Check00 Ratings7.82 Ratings
Spam Testing00 Ratings9.09 Ratings
Email Previews00 Ratings9.08 Ratings
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User Ratings
ClickDimensionsEverest (Return Path + 250ok)
Likelihood to Recommend
2.0
(10 ratings)
5.6
(27 ratings)
Likelihood to Renew
9.0
(1 ratings)
8.2
(5 ratings)
Usability
5.0
(3 ratings)
7.3
(1 ratings)
Support Rating
1.0
(2 ratings)
9.1
(1 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
ClickDimensionsEverest (Return Path + 250ok)
Likelihood to Recommend
ClickDimensions
ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
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Validity
Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
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Pros
ClickDimensions
  • The nurture campaign builder was great. Easy to use and to follow along with.
  • The drop and drag editor was easy to use and you could start using it with no training.
  • I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
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Validity
  • Individualized attention. They really dug in to understand our products and services.
  • Easy-to-understand training and actionable items that you can sustain over a long period of time.
  • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
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Cons
ClickDimensions
  • Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
  • Managing customer preferences and subscriptions felt extremely convoluted
  • Interfaces generally not intuitive
  • Reporting was not in the class of competitors
  • Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.
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Validity
  • Some domain summary data inconsistent with seedlist detail
  • UI feels a little dated
  • Reporting options are limited
  • As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
  • Inbox Preview rendering could be more robust and extensive
  • Would like to see Dark Mode previewing rendering
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Likelihood to Renew
ClickDimensions
I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.
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Validity
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
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Usability
ClickDimensions
I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
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Validity
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
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Support Rating
ClickDimensions
You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
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Validity
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
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Implementation Rating
ClickDimensions
No answers on this topic
Validity
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
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Alternatives Considered
ClickDimensions
Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
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Validity
Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.
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Return on Investment
ClickDimensions
  • Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
  • Lead scoring helps develop more qualified leads.
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Validity
  • It has helped identify inbox issues and thus helping our clients reach more inboxes.
  • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
  • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
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ScreenShots

ClickDimensions Screenshots

Screenshot of Create email templates inside Dynamics CRM with our drag and drop email editorScreenshot of Collect contact and lead data through web forms and landing pagesScreenshot of Build multi-channel, automated campaigns using an easy drag and drop interfaceScreenshot of View your marketing performance at a glance right inside DynamicsScreenshot of Use reporting to accurately measure your sales and marketing campaigns

Everest (Return Path + 250ok) Screenshots

Screenshot of Inbox Placement
Understand inbox placement rates by mailbox provider.Screenshot of Competitive Intelligence
Get visibility into what your competitors are doing well, including subject lines, sending patterns, and more.Screenshot of Design Tests
Collaborate, design, and test your email content across devices and mail clients.Screenshot of Reputation Monitoring
Get the most visibility into your sender reputation.Screenshot of Engagement Metrics
Go beyond the basic data provided by your email service provider. Get a holistic look at all the engagement metrics matters to your email program.Screenshot of List Validation
Verify the addresses on your lists aren't dead, wrong, or dangerous before mailing them and protect your sender reputation.