ClickGUARD vs. Kount, an Equifax company

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ClickGUARD
Score 8.5 out of 10
Small Businesses (1-50 employees)
ClickGUARD is a fully automated protection tool that enables businesses to run secure pay-per-click campaigns. The software can eliminate unwanted clicks on your PPC ads, help to clean up your traffic, and optimize your budget for your target audience.
$89
per month
Kount, an Equifax company
Score 8.9 out of 10
N/A
Kount Fraud Detection Software is an option from the company of the same name in Boise, Idaho.N/A
Pricing
ClickGUARDKount, an Equifax company
Editions & Modules
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Offerings
Pricing Offerings
ClickGUARDKount, an Equifax company
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
ClickGUARDKount, an Equifax company
Top Pros
Top Cons
Best Alternatives
ClickGUARDKount, an Equifax company
Small Businesses

No answers on this topic

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Medium-sized Companies

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Enterprises
F5 Distributed Cloud Bot Defense
F5 Distributed Cloud Bot Defense
Score 8.3 out of 10
F5 Distributed Cloud Bot Defense
F5 Distributed Cloud Bot Defense
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ClickGUARDKount, an Equifax company
Likelihood to Recommend
8.4
(10 ratings)
8.0
(5 ratings)
Support Rating
8.4
(6 ratings)
-
(0 ratings)
User Testimonials
ClickGUARDKount, an Equifax company
Likelihood to Recommend
ClickGUARD
ClickGAURD is highly suitable for detecting and preventing fraudulent clicks and helps generate higher revenues with the same marketing budgets. The reports created by ClickGUARD are also very helpful in understanding the impact and returns on the campaigns. It also helps identifies the geographies from where the fraudulent clicks are coming to help us take preventive measures. Having detailed documentation to get it deployed and get users onboarded quickly will be very helpful.
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Equifax
By now, the vast majority of payment gateways have implemented fraud prevention software like Kount. Contracting the solution directly and doing it faster and cheaper than other solutions on the market makes sense if you have several stores and/or sales.
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Pros
ClickGUARD
  • The real-time notifications are one of the best features of ClickGUARD for me.
  • Automatic malicious click deflection is also a feature that I appreciate.
  • There have been instances where a large number of clicks were made, but the resulting conversions were much below expectations.
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Equifax
  • Rule creation
  • Quick execution
  • Robust grading system
  • Alerts
  • Reports and monitoring
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Cons
ClickGUARD
  • The one thing I've noticed that I believe is a disadvantage would have to be the lack of support on weekends or holidays which is understandable but at the same time, I'm sure people expect to still be supported right around the clock if that is what is advertised.
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Equifax
  • It's a lot of data to digest (not a bad thing!), so any way they can break it up into more concise/digestible bits, I would personally find beneficial.
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Support Rating
ClickGUARD
I actually haven't found the need to use their customer support as yet but I'm sure that they are knowledgable and would assist any way they can.
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Equifax
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Alternatives Considered
ClickGUARD
formerly know as PPC Protect, now known as Lunio. we side by side user lunio as well and only problem with lunio was pricing. no doubt lunio has better feature set to stack against ClickGaurd but we didn't required that many features to begin with. ClickGaurd is simple solution for us and we are planning to explore it full before moving to any other platform
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Equifax
Kount is cheaper and less complex to integrate than other options. However, that ease comes with reduced accuracy. The other option we have chosen was much more complex to integrate, but also has way more accuracy in determining actual fraudulent transactions. This can be verified by a reduced number of calls to customer care.
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Return on Investment
ClickGUARD
  • Prior to acquiring Clickguard, I wasn't even able to trust the numbers I was seeing and my money was being wasted. Since getting this app, there has been a total turn around in conversions, and sales have increased.
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Equifax
  • Positive Impact - It's allowed us to scale our business and remove extra steps from our team members to review transactions. We utilize Kount's automated transaction [decision making] to keep our order processing moving.
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ScreenShots

ClickGUARD Screenshots

Screenshot of Add and manage multiple ad accounts with different protection plansScreenshot of Get bot probability assessment with every clickScreenshot of Clicks tested for behavior (e.g. time spent on site, click speed) and non-behavior criteria (location, IP address, packet header details)Screenshot of Reports that can be automated and scheduled for teams or clientsScreenshot of Every single click is assessed and verified whether it is blocked or notScreenshot of Toggle ON/OFF Protection