Likelihood to Recommend ClickGAURD is highly suitable for detecting and preventing fraudulent clicks and helps generate higher revenues with the same marketing budgets. The reports created by ClickGUARD are also very helpful in understanding the impact and returns on the campaigns. It also helps identifies the geographies from where the fraudulent clicks are coming to help us take preventive measures. Having detailed documentation to get it deployed and get users onboarded quickly will be very helpful.
Read full review Good for instances where search campaigns are driving poor overall traffic. Campaigns for awareness work well, and you have pretty good control of how your ads look without having to do too much work. We've used this successfully for law, financial services, and political campaigns effectively. With Twitter banning political ads, and Facebook becoming increasingly strict on their approval guidelines, this may turn into the best alternative. Would not necessarily recommend for ecommerce campaigns, or lead based campaign where keeping cost per conversion down is a primary objective.
Read full review Pros The real-time notifications are one of the best features of ClickGUARD for me. Automatic malicious click deflection is also a feature that I appreciate. There have been instances where a large number of clicks were made, but the resulting conversions were much below expectations. Read full review Offers extensive solutions to reach a high volume of users and create new reach outside of major networks like Google and Bing. Provides unique ways to differentiate advertisers in top positions on search results pages. Creates unique tactics to utilize on display networks (carousel and video takeovers). Read full review Cons The one thing I've noticed that I believe is a disadvantage would have to be the lack of support on weekends or holidays which is understandable but at the same time, I'm sure people expect to still be supported right around the clock if that is what is advertised. Read full review No traffic -- despite a high ROI, the lack of overall spend led to us eventually remove support for the channel from our services. Nothing to differentiate it from other paid platforms -- Gemini didn't particularly offer anything new or novel that made it worth using over Bing and Google. Read full review Usability One of my main pain points with yahoo gemini is that the product is very difficult to use and the UI seems like they took a skeleton of a similar product and made it bare bones functional for the purpose of generating ad spend. It is a huge barrier for new customers and I feel one of the main reasons they have new customers at all is all the free trial dollars they offer.
Read full review Support Rating I actually haven't found the need to use their customer support as yet but I'm sure that they are knowledgable and would assist any way they can.
Read full review They were always super helpful during training and demoing and would answer any questions we had. We didn't have a direct account manager, which would have been nice, but I just don't think their size accommodates for that type of set up. They are very knowledgeable and help guide you through a set up for each particular client.
Read full review Alternatives Considered formerly know as
PPC Protect , now known as Lunio. we side by side user lunio as well and only problem with lunio was pricing. no doubt lunio has better feature set to stack against ClickGaurd but we didn't required that many features to begin with. ClickGaurd is simple solution for us and we are planning to explore it full before moving to any other platform
Read full review Yahoo Gemini! does stack up well against its competitors in the smaller spending realms. We've never been able to justify the ROI when we try to scale it up to even 10% - 15% of our spend. No, we've found that it's much better as a tangential win than a mainstream channel.
Read full review Return on Investment Prior to acquiring Clickguard, I wasn't even able to trust the numbers I was seeing and my money was being wasted. Since getting this app, there has been a total turn around in conversions, and sales have increased. Read full review It has created a more comprehensive understanding of the audience to whom a client is marketing. It allows clients to target and reach audience members on all major search platforms. It provides data and reporting to understand and analyze campaign success and optimize campaigns towards client goals. Read full review ScreenShots