CloudApp vs Olapic

• Capturing specific contents in video format instead of getting recorded the whole screen
• Customizing the contents of any video or screenshots and annoting in terms of user's need
• Editing the videos and screenshots which is helpful in terms of sharing contents in online presentations or meetings with client
• Getting more customized settings while uploading or editing screenshots to look the content more readable

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• With Olapic, you can tag UGC and point out which of your products are in the photo, informing other consumers how your products can be used.
• Olapic offers many out-of-the-box widgets for bringing the tool on to your website with minimal coding necessary.
• Olapic makes it easy for consumers visiting your website to upload their own images and share their experiences with your products.

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• Can get buggy or slow to load when you have a large library of media saved
• The GIF/video capturing can bug sometimes when you are in full-screen mode, but I have a feeling that's connected with going over the limit of the freemium account 😅

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• It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
• The revenue analytics are not very reliable.
• Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.

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• Speed. It's incredibly quick and easy to share images, gifs, and videos. That saves us time and makes us more productive.
• Storage. Everything is kept in one place, so it's easy to go back and reference/keep track of. It keeps us from hunting down previous shares.
• Annotation. It's very quick to mark things up before sending! Again, the primary benefit here is speed.
• Cash. We'll occasionally share videos with prospects so they better understand our offerings. Some of those people become customers!

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• In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
• We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
• Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.

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