Comscore validated Campaign Essentials vs. Kochava

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Comscore vCE
Score 0.0 out of 10
N/A
validated Campaign Essentials (vCE) is an audience and ad validation solution from comScore. It allows users to report on the performance of their ad campaigns in real time, in terms of total number of impressions on display, mobile and video, audience geographies, etc. to determine the degree to which the campaign reached its target audience. vCE also detects the presence of invalid traffic (possible fraud), and it alerts users if their brand's ads appear next to questionable content, so that…N/A
Kochava
Score 9.4 out of 10
N/A
Kochava is a mobile attribution and analytics platform for enterprises.N/A
Pricing
Comscore validated Campaign EssentialsKochava
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Comscore vCEKochava
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Comscore validated Campaign EssentialsKochava
Top Pros
Top Cons
Best Alternatives
Comscore validated Campaign EssentialsKochava
Small Businesses
TapClicks
TapClicks
Score 9.2 out of 10
Smartlook
Smartlook
Score 8.5 out of 10
Medium-sized Companies
TapClicks
TapClicks
Score 9.2 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Alteryx
Alteryx
Score 9.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Comscore validated Campaign EssentialsKochava
Likelihood to Recommend
-
(0 ratings)
8.5
(4 ratings)
Usability
-
(0 ratings)
3.0
(1 ratings)
Support Rating
-
(0 ratings)
5.0
(2 ratings)
User Testimonials
Comscore validated Campaign EssentialsKochava
Likelihood to Recommend
Comscore
No answers on this topic
Kochava
Beneficial
for creating a quarterly report of top-quality campaign data sources for the
company's marketing department, integrated with networks and publications.



It
is a marketing solution that is being used to manage and analyze data from
mobile application campaigns.



You're
also helping employees accomplish difficult tasks while keeping company data
protected.
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Pros
Comscore
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Kochava
  • Kochava is a full attribution tracking system that includes the ability to track mobile apps and browser versions. It has a well-organized dashboard that provides us with useful information.
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Cons
Comscore
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Kochava
  • Hard to pull reporting
  • often tracking issues, and advertisers seem to have a hard time integrating
  • lack of visibility on many events, and poor fraud detection
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Usability
Comscore
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Kochava
Not user friendly, poor reporting.
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Support Rating
Comscore
No answers on this topic
Kochava
They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
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Alternatives Considered
Comscore
No answers on this topic
Kochava
It is a wonderful option
with favorable virtues to be applied in the company's marketing process, it
allows us to obtain information through consultation and analysis, they are attentive
and friendly when offering their service and support, it also includes
functions such as a fraud tool for the management of push consent, very useful
for additional reports in analysis teams, is also competitive because it is
providing adequate payment alternatives.
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Return on Investment
Comscore
No answers on this topic
Kochava
  • Kochava is important because it helps us to study and track smart connections useful for evaluating the success of the marketing process.
  • Kochava provides us with several benefits, including the ability to collect all campaign performance data, as well as the ability to measure how much money we spend on our campaigns.
  • We can also use Kochava's app links and QR codes to boost our conversion.
  • Kochava's BI and third-party solutions provide real-time analytics and excellent reporting.
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ScreenShots