1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9 out of 100
72 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.9 out of 100

Likelihood to Recommend

Comscore vCE

The most important aspect is that Comscore offers one of the largest analytics suites available on display, mobile, video, and TV. Due to the scale of its data, it also provides a benchmark for analyzing the advertising industry. Finally, I like the fact that I can track site performance of my company's digital properties.
Amit Gumber | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

In my opinion, LinkedIn Lead Accelerator is very well suited for B2B companies that want to target their B2B clients. If the company is B2C oriented, it would be pretty expensive for them to find and acquire sufficient amount of clients, it is better to use other platforms, such as Facebook or Twitter.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.3
Data Transfer
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.8
DSP integration
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
7.9

Ad Campaigns

Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.7
Ad campaign creation
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
9.0
Ad deployment
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.0
Display advertising
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
9.0
Ad display and retargeting segmentation
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.2
Sequence targeting
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
9.1

Ad Reporting & Analytics

Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad dashboards
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad performance reports
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad conversion tracking
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.8
Ad attribution reporting
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
7.9
Cross-channel ad management
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
7.9
Ad forecasting and optimization
Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
6.9

Pros

Comscore vCE

  • It helps in advanced reporting capabilities such as overnight reporting of audience demographics and integration with Comscore’s new multi-platform audience data.
  • It has the ability to combine metrics with other digital campaigns involving display and rich media to provide an unduplicated view of audiences across multiple ad formats.
  • It has global and cross-geographical campaign reporting capabilities.
Amit Gumber | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

  • It auto-populates the application forms with information from users’ LinkedIn profiles and allows them to instantly submit those forms thereby saving us time in gathering the additional information.
Anonymous | TrustRadius Reviewer

Cons

Comscore vCE

  • Due to the large array of products within the Comscore platform, it is difficult to search in the platform.
  • It also lacks the capability to track programmatic traffic which is unfortunate considering the impact it is having in the digital advertising industry.
  • The help section has not been elaborated very well making it difficult to navigate through the platform and fetch the right report.
Amit Gumber | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

  • As an integration partner the only challenge we faced was coordinating our strategic services teams to provide a single recommendation/plan to mutual clients. This was easily addressed through a communication plan agreed to by both parties.
Chris Robison | TrustRadius Reviewer

Likelihood to Renew

Comscore vCE

No score
No answers yet
No answers on this topic

LinkedIn Lead Accelerator (Discontinued)

LinkedIn Lead Accelerator (Discontinued) 9.5
Based on 3 answers
I am using them as a customer rather than a partner at my new company, Poppin. We are are marketing to B2B prospects and customers and see Bizo as a key partner.
Chris Robison | TrustRadius Reviewer

Alternatives Considered

Comscore vCE

We have selected Comscore because in Google Analytics it is not possible to reprocess the information: you have to be careful when tagging campaigns, creating filters to segment information in profiles, etc. Any error can cause the data to not register correctly and the data cannot be reprocessed. If they are lost or not registered correctly, nothing can be done to recover them. The same would happen if the tracking code of any of the pages on the website were deleted.
Amit Gumber | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

They (Bizo) were able to reach actual business prospects as opposed to others that reached more consumer prospects. As a result, our ROI is much better.
Anonymous | TrustRadius Reviewer

Return on Investment

Comscore vCE

  • The business problems that we are solving using Comscore data are vast.
  • The most notable being that we have more up-to-date data to provide our clients. When they are running TV ad campaigns, they want to see exactly how it performs.
  • Having to wait 2-3 months at a time for data isn't helpful, so with Comscore, being able to show them within a couple of weeks is excellent.
Amit Gumber | TrustRadius Reviewer

LinkedIn Lead Accelerator (Discontinued)

  • With LinkedIn Lead Accelerator we've found a pretty good amount of qualified leads
  • It saves a lot of time when you can do such a detailed targeting
  • Although the LinkedIn Lead Accelerator prices are quite high, we had a positive ROI
Anonymous | TrustRadius Reviewer

Pricing Details

Comscore vCE

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

LinkedIn Lead Accelerator (Discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Comscore vCE
9.0
LinkedIn Lead Accelerator (Discontinued)
8.1

Likelihood to Renew

Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
9.5

Usability

Comscore vCE
LinkedIn Lead Accelerator (Discontinued)
8.0

Add comparison