Conductor vs. Percolate, now part of Seismic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Conductor
Score 9.0 out of 10
N/A
Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process,…N/A
Percolate, now part of Seismic
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A
Pricing
ConductorPercolate, now part of Seismic
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ConductorPercolate, now part of Seismic
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalRequired
Additional Details
More Pricing Information
Community Pulse
ConductorPercolate, now part of Seismic
Considered Both Products
Conductor
Chose Conductor
I've used optimyzr in other jobs, but I really prefer Conductor. I think Conductor offers more data and planning tools.
Percolate, now part of Seismic
Chose Percolate, now part of Seismic
Percolate provided a more robust portfolio of offerings in the social space. We felt that although Percolate was not the cheapest, that it provides the most value to our social strategy and has been instrumental in getting us to the place we are now.
Top Pros
Top Cons
Features
ConductorPercolate, now part of Seismic
SEO
Comparison of SEO features of Product A and Product B
Conductor
8.0
258 Ratings
3% above category average
Percolate, now part of Seismic
-
Ratings
Keyword analysis8.7257 Ratings00 Ratings
Backlink management6.893 Ratings00 Ratings
SERP ranking tracking9.1242 Ratings00 Ratings
Page grader7.8112 Ratings00 Ratings
Competitive analysis7.8255 Ratings00 Ratings
Site audit / diagnostics7.8229 Ratings00 Ratings
Site recommendations8.9243 Ratings00 Ratings
Task management7.394 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Conductor
8.2
231 Ratings
8% above category average
Percolate, now part of Seismic
-
Ratings
Local SEO8.8187 Ratings00 Ratings
Social SEO5.629 Ratings00 Ratings
Mobile SEO9.1207 Ratings00 Ratings
Global SEO9.1192 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Conductor
8.7
244 Ratings
3% above category average
Percolate, now part of Seismic
-
Ratings
Multi-domain support9.0215 Ratings00 Ratings
Integration with web analytics tools8.4229 Ratings00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
Conductor
-
Ratings
Percolate, now part of Seismic
8.6
12 Ratings
6% above category average
Ideation00 Ratings8.610 Ratings
Approval workflows00 Ratings8.612 Ratings
Content collaboration00 Ratings8.110 Ratings
Content calendar00 Ratings8.512 Ratings
Network for content licensing/production00 Ratings9.34 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Conductor
-
Ratings
Percolate, now part of Seismic
8.4
12 Ratings
4% above category average
Content hub00 Ratings7.611 Ratings
Content distribution00 Ratings8.611 Ratings
Content promotion00 Ratings9.09 Ratings
Content automation00 Ratings8.511 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Conductor
-
Ratings
Percolate, now part of Seismic
9.4
12 Ratings
18% above category average
Closed-loop tracking and reporting00 Ratings9.110 Ratings
Content performance analytics00 Ratings10.012 Ratings
Campaign optimization dashboard00 Ratings9.12 Ratings
Best Alternatives
ConductorPercolate, now part of Seismic
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ConductorPercolate, now part of Seismic
Likelihood to Recommend
8.9
(259 ratings)
8.5
(13 ratings)
Likelihood to Renew
8.9
(14 ratings)
10.0
(2 ratings)
Usability
7.7
(149 ratings)
-
(0 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Performance
7.0
(1 ratings)
-
(0 ratings)
Support Rating
8.9
(220 ratings)
-
(0 ratings)
In-Person Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
4.6
(7 ratings)
9.0
(1 ratings)
Configurability
9.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
9.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.6
(2 ratings)
-
(0 ratings)
Vendor pre-sale
7.8
(2 ratings)
-
(0 ratings)
User Testimonials
ConductorPercolate, now part of Seismic
Likelihood to Recommend
Conductor
Conductor is irreplaceable for enterprise rank tracking across multiple regional sites. Conductor's blend of keyword and competitor tracking is perfect for keyword research in my industry. Conductor allows me to collect and report on our web content in any grouping and isolate it for performance.
Read full review
Discontinued Products
Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
Read full review
Pros
Conductor
  • When I need to quickly determine what Google features our keywords are ranking for: Featured Snippets, Carousels, Rich Snippets, Sitelinks, PAA boxes, etc.
  • The ability to create highly customizable dashboards that provide a one-page view of insights for the specific web properties you are tracking.
  • A content guidance tool that is unmatched by any other product available in the market.
Read full review
Discontinued Products
  • Create social content from briefing all the way through to the approval process.
  • Social planner for managing topics and content streams across multiple channels.
  • Robust API and integrations.
  • Image library (with cost-free access/rights to stock photo libraries).
  • Frequent updates to the platform.
  • Built-in community management.
Read full review
Cons
Conductor
  • Backlink tracking/reporting (would like to see backlinks more easily and maybe backlink opportunities if possible)
  • Custom content briefs (right now I move the brief from the platform version into our own in-house Word doc template because it is more detailed. Would love to be able to customize the brief that is set up within Conductor so that we can do it all in one place.)
Read full review
Discontinued Products
  • A lot of the features in Percolate are very well built, but only provide the bare minimum as features go. Its editorial calendar for example lacks export/import features and its multimedia repository only supports images. In many ways, Percolate is trying very hard to be too much at the same time.
  • At the moment, Percolate lacks user level management. We can add users who need to be moderated before posting, but it is for example not possible to add users just for one specific function (like the multimedia database).
Read full review
Likelihood to Renew
Conductor
Conductor has the right amount of tools for our usage. The support is also really good so we get help when we need it. The tool is well priced for the amount of functionality you get. There is plenty more I could say here but I'll keep it short and sweet.
Read full review
Discontinued Products
Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
Read full review
Usability
Conductor
I check features like the InsightStream every Monday to monitor any major losses or gains in performance. These are easily digested and save me tons of time searching for these insights manually. If there's anything "worth calling home about" I can easily add insights into a workspace and create a report to communicate these results. It's super easy to use Conductor with a team and across departments.
Read full review
Discontinued Products
No answers on this topic
Reliability and Availability
Conductor
Always works when I've needed it
Read full review
Discontinued Products
No answers on this topic
Performance
Conductor
Sometimes reports can take some time to load
Read full review
Discontinued Products
No answers on this topic
Support Rating
Conductor
It's been sort of off and on in the 2 years I've used it. The live chat has been really helpful many times, and they're quick to respond. We had different support contacts but they've all been good. I think they've recently changed the way they provide support that I believe will be more dedicated and hands-on
Read full review
Discontinued Products
No answers on this topic
In-Person Training
Conductor
Our in house SEO manager trained everyone. It was easy to learn and he was well versed with the product. Any questions we had he was able to answer or reach out to support to find the answer
Read full review
Discontinued Products
No answers on this topic
Implementation Rating
Conductor
I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it.
Read full review
Discontinued Products
Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
Read full review
Alternatives Considered
Conductor
We have looked at a few other competitors or other SAAS options but none of them offered the number and quality of tools and resources that Conductor offered especially for the flexible pricing we found with Conductor
Read full review
Discontinued Products
Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
Read full review
Scalability
Conductor
Many features
Read full review
Discontinued Products
No answers on this topic
Return on Investment
Conductor
  • Conductor helped us aim at low hanging fruits for quick wins, which increased our traffic
  • With Conductor's tool, it was easy to look at general keywords where we were already ranking, but not good enough, and then focus around what we could do to increase our positioning
  • All this extra traffic, gave us more leads, therefore more sales!
Read full review
Discontinued Products
  • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
  • Percolate also helps save time because you are able to schedule social media posts across channels easily.
  • It has also been an easy way to work with remote team members, which is very helpful.
Read full review
ScreenShots

Conductor Screenshots

Screenshot of Provides insight into keyword visibility over time and discover keyword opportunities.Screenshot of Tracks the impact content has on revenue and traffic.Screenshot of Maps content strategy to reveal how content is performing at every stage of the buyer’s journey.Screenshot of Offers insights into trends and topics that customers are searching for to create the most relevant content.

Percolate, now part of Seismic Screenshots

Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar