Constant Contact Lead Gen & CRM vs. HubSpot CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Constant Contact Lead Gen & CRM
Score 8.4 out of 10
Small Businesses (1-50 employees)
Constant Contact Advanced Automation helps users to send the right message at the right time, from Social to SMS and email to ecommerce. Multi-Channel Campaigns - Create comprehensive marketing campaigns with just a few clicks. The Campaign Builder tool can help launch a multi-channel campaign across email, social, and SMS. Pre-Built Automation Templates - Setup your automations quickly with pre-built automation templates to…
$449
per month
HubSpot CRM
Score 8.4 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Pricing
Constant Contact Lead Gen & CRMHubSpot CRM
Editions & Modules
Lite
$12
per month
Standard
$35
per month
Premium
$80
per month
Lead Gen & CRM
Starting at $449
per month
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Offerings
Pricing Offerings
Constant Contact Lead Gen & CRMHubSpot CRM
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsAbove pricing based on 5000 contacts.
More Pricing Information
Community Pulse
Constant Contact Lead Gen & CRMHubSpot CRM
Considered Both Products
Constant Contact Lead Gen & CRM
Chose Constant Contact Lead Gen & CRM
SharpSpring from Constant Contact is more streamlined (and cost-effective), especially for smaller businesses that don't need all the complexity and confusion of bigger options like Salesforce.
Chose Constant Contact Lead Gen & CRM
SharpSpring has created a vacuum in my business for the better. Marketing as a service only gets to its final stage once you have a powerful way to leverage the data in your client's businesses to their advantage. We could never do this for our clients until we found …
Chose Constant Contact Lead Gen & CRM
I prefer SharpSpring because it covers at least all the needs a medium or small company requires to start and develop an inbound marketing strategy.
Chose Constant Contact Lead Gen & CRM
Some of these other tools are "more closed" and do not allow so much customisation or you have to make ad hoc developments.
Chose Constant Contact Lead Gen & CRM
We use different CRMs for different clients, mostly due to budget and other requirements. SharpSpring from Constant Contact is in the middle, price-wise, but is slightly more user-friendly than ActiveCampaign when it comes to certain things, such as drip campaigns and …
Chose Constant Contact Lead Gen & CRM
From my research, SharpSpring has every functionality that is needed to effectively deliver omnichannel sales and marketing solutions for most businesses. It is ahead of the market in terms of dynamic personalisation, automation, and retargeting. In terms of value for money, it …
Chose Constant Contact Lead Gen & CRM
SharpSpring gives you 98% of the functionality of HubSpot at a much more competitive price. It loses out a little on ease of use and reporting, but once you have got up to speed with SharpSpring there is little that you miss from HubSpot, and the fact that the CRM is included …
Chose Constant Contact Lead Gen & CRM
Out of all the the CRM's I've used, I confidently say SharpSpring is in the top 2 with overall use, features, data reports and functionality.
Chose Constant Contact Lead Gen & CRM
I believe SharpSpring stacks up against Salesforce and HubSpot quite well and beats the price of them significantly. I am would definitely recommend anyone familiar with these sales and marketing automation platforms to give SharpSpring a try. I believe you will be quite …
Chose Constant Contact Lead Gen & CRM
Hubspot is a great tool at affordable to get started with. However, Hubspot can get pricey very quickly as you begin to start using its more advanced features.
Chose Constant Contact Lead Gen & CRM
SharpSpring is superior in price and marketing capability. Hubspot is more user friendly, though when it comes to CRM ability. However, with SharpSpring's ability to have multiple marketing e-mail campaigns going at once, tracking all of that, and being as affordable as they …
Chose Constant Contact Lead Gen & CRM
Price, features & support trump the others for me, and over the years have not felt like I made the wrong choice. I have used it in many different industries with many unique requirements, and till now have found that it has been able to perform as expected. I will continue to …
Chose Constant Contact Lead Gen & CRM
SharpSpring was the most affordable option for my small agency and my clients. It was also the only one with an agency-focused model, allowing me to offer the platform to my clients without exorbitant cost to my agency. The marketing automation capabilities are the most robust …
Chose Constant Contact Lead Gen & CRM
Sharpspring helps us consolidate two old services we used in a simpler fashion. Our team made the recommendation to migrate and it's been a great success to sales and marketing teams. I myself as a partner get to see some of that improvement in both department's performance so …
Chose Constant Contact Lead Gen & CRM
SharpSpring's customer service blows the competition out of the water. They are an integral part of your success with SharpSpring. I've never had such great customer success teams that are always going out of their way to make sure the solution they provide is the right one.
Chose Constant Contact Lead Gen & CRM
SharpSpring has a very good price / performance ratio and very good and fast support
Chose Constant Contact Lead Gen & CRM
Lower cost - higher-value solution with a focus on marketing automation with core CRM capabilities. It is a simpler solution because it focuses on the essentials. They have several features that exceed the competition. Their visualizations and Ux around workflow automation, …
Chose Constant Contact Lead Gen & CRM
SharpSpring gives you all features in one for a better price than HubSpot. Other competitors were way to expensive for way less features. HubSpot you need to purchase the marketing and sales pro features separately which adds up. Even then, they are missing features as they are …
Chose Constant Contact Lead Gen & CRM
SharpSpring is a useful CRM and marketing automation software, it has similar features and is cheaper than HubSpot. I am using SharpSpring every day and I am very satisfied with the service that they offer for half of the price that I paid for HubSpot before. Also, the customer …
Chose Constant Contact Lead Gen & CRM
I have run multiple compare/contrast consultation scenarios for SMB clients and SharpSpring delivers the greatest functionality for the money. We support clients on HubSpot and Salesforce as well. In very large enterprises Salesforce is often already installed or makes sense; …
Chose Constant Contact Lead Gen & CRM
Other services can feel like you are getting upcharged for everything. SharpSpring is great because I am constantly getting the feeling that I have gotten more than I am paying, which is a great feeling. HubSpot is a great service but SharpSpring matched my company's need more …
Chose Constant Contact Lead Gen & CRM
I haven't personally used any other but I know my business has in the past.
Chose Constant Contact Lead Gen & CRM
SharpSpring is very similar to HubSpot. HubSpot offers more in the partnership program but the price can be exclusive to other parts of the country with lower median incomes.

Mailchimp is a simplified version of SharpSpring. SharpSpring offers far more uses and is much better …
Chose Constant Contact Lead Gen & CRM
We prefer SharpSpring to HubSpot for its marketing and sales tools. We found the pricing the best option for what the application provides. We found the training and account managing support far higher in quality from SharpSpring than HubSpot. We were less engaged with the …
HubSpot CRM
Chose HubSpot CRM
Constant Contact was often clunky or difficult to customize. Salesforce similar. I've have also used internal or proprietary CRMs, but nothing really compares.
Chose HubSpot CRM
Hubspot allows you to have all the information of the contact in one place. Even if the company, deal, and contact are on different pipelines, they will work as one big structure. You can merge contacts and deals, and you can update everything; I really love HubSpot as our CRM; …
Chose HubSpot CRM
HS is much more user friendly and has allot more capabilities overall.
Chose HubSpot CRM
HubSpot is a much more sales-efficient CRM. I think SharpSpring works well with marketing departments, but for B2B SaaS sales, Hubspot makes our AEs the most profitable. The sales funnel, the customizable tracking, opportunity creation, tracking of emails and calls, and even …
Chose HubSpot CRM
Very limited functionality from SharpSpring at the time (over 3 years ago). HubSpot's pricing plan for startups made it a no-brainer to give HubSpot a try.
Chose HubSpot CRM
There is no comparison between HubSpot and SharpSpring. HubSpot is a lot more accurate in the tracking of the activity, and easier to use and learn. I often train clients on it, and they all pick it up in no time, and once they start using it they never go back.
Top Pros
Top Cons
Features
Constant Contact Lead Gen & CRMHubSpot CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Constant Contact Lead Gen & CRM
7.0
510 Ratings
9% below category average
HubSpot CRM
-
Ratings
WYSIWYG email editor8.5470 Ratings00 Ratings
Dynamic content6.0453 Ratings00 Ratings
Ability to test dynamic content6.0434 Ratings00 Ratings
Landing pages7.5442 Ratings00 Ratings
A/B testing6.0397 Ratings00 Ratings
Mobile optimization8.5428 Ratings00 Ratings
Email deliverability reporting7.5498 Ratings00 Ratings
List management6.5500 Ratings00 Ratings
Triggered drip sequences6.0475 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Constant Contact Lead Gen & CRM
7.3
499 Ratings
7% below category average
HubSpot CRM
-
Ratings
Lead nurturing automation7.5486 Ratings00 Ratings
Lead scoring and grading8.0492 Ratings00 Ratings
Data quality management6.0468 Ratings00 Ratings
Automated sales alerts and tasks7.5464 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Constant Contact Lead Gen & CRM
6.5
401 Ratings
14% below category average
HubSpot CRM
-
Ratings
Calendaring6.0339 Ratings00 Ratings
Event/webinar marketing7.0319 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Constant Contact Lead Gen & CRM
8.7
379 Ratings
14% above category average
HubSpot CRM
-
Ratings
Social sharing and campaigns8.5318 Ratings00 Ratings
Social profile integration9.0364 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Constant Contact Lead Gen & CRM
5.0
496 Ratings
38% below category average
HubSpot CRM
-
Ratings
Dashboards5.5488 Ratings00 Ratings
Standard reports5.5488 Ratings00 Ratings
Custom reports4.0449 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Constant Contact Lead Gen & CRM
6.3
468 Ratings
17% below category average
HubSpot CRM
-
Ratings
API7.5366 Ratings00 Ratings
Role-based workflow & approvals6.0404 Ratings00 Ratings
Customizability5.0440 Ratings00 Ratings
Integration with Salesforce.com7.5219 Ratings00 Ratings
Integration with Microsoft Dynamics CRM5.099 Ratings00 Ratings
Integration with SugarCRM7.091 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.7
1589 Ratings
0% above category average
Customer data management / contact management00 Ratings8.51531 Ratings
Workflow management00 Ratings7.81501 Ratings
Territory management00 Ratings5.0184 Ratings
Opportunity management00 Ratings8.01434 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings8.21546 Ratings
Contract management00 Ratings8.0185 Ratings
Quote & order management00 Ratings7.41048 Ratings
Interaction tracking00 Ratings8.31489 Ratings
Channel / partner relationship management00 Ratings8.2186 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.1
1059 Ratings
6% below category average
Case management00 Ratings7.2985 Ratings
Call center management00 Ratings6.8854 Ratings
Help desk management00 Ratings7.3907 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
8.1
1399 Ratings
6% above category average
Lead management00 Ratings8.21320 Ratings
Email marketing00 Ratings8.01331 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.5
1450 Ratings
1% below category average
Task management00 Ratings8.11392 Ratings
Billing and invoicing management00 Ratings6.8722 Ratings
Reporting00 Ratings7.61283 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.5
1418 Ratings
1% below category average
Forecasting00 Ratings7.31118 Ratings
Pipeline visualization00 Ratings7.81347 Ratings
Customizable reports00 Ratings7.41307 Ratings
Customization
Comparison of Customization features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.1
1354 Ratings
6% below category average
Custom fields00 Ratings7.71327 Ratings
Custom objects00 Ratings7.01153 Ratings
Scripting environment00 Ratings6.3132 Ratings
API for custom integration00 Ratings7.4943 Ratings
Security
Comparison of Security features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
8.3
1311 Ratings
0% below category average
Single sign-on capability00 Ratings8.51172 Ratings
Role-based user permissions00 Ratings8.21248 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
6.5
896 Ratings
12% below category average
Social data00 Ratings6.4878 Ratings
Social engagement00 Ratings6.6868 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.5
1005 Ratings
3% above category average
Marketing automation00 Ratings7.3998 Ratings
Compensation management00 Ratings7.7655 Ratings
Platform
Comparison of Platform features of Product A and Product B
Constant Contact Lead Gen & CRM
-
Ratings
HubSpot CRM
7.9
1192 Ratings
7% above category average
Mobile access00 Ratings7.91192 Ratings
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Constant Contact Lead Gen & CRMHubSpot CRM
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Score 9.8 out of 10
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User Ratings
Constant Contact Lead Gen & CRMHubSpot CRM
Likelihood to Recommend
8.0
(524 ratings)
8.0
(1633 ratings)
Likelihood to Renew
8.1
(32 ratings)
9.7
(29 ratings)
Usability
7.5
(72 ratings)
7.8
(1480 ratings)
Availability
7.8
(2 ratings)
-
(0 ratings)
Performance
3.2
(2 ratings)
-
(0 ratings)
Support Rating
8.8
(71 ratings)
6.6
(23 ratings)
Online Training
4.5
(2 ratings)
-
(0 ratings)
Implementation Rating
6.5
(10 ratings)
7.8
(8 ratings)
Configurability
4.5
(1 ratings)
-
(0 ratings)
Ease of integration
4.5
(2 ratings)
-
(0 ratings)
Product Scalability
2.9
(2 ratings)
-
(0 ratings)
Vendor post-sale
8.2
(1 ratings)
-
(0 ratings)
Vendor pre-sale
1.0
(1 ratings)
-
(0 ratings)
User Testimonials
Constant Contact Lead Gen & CRMHubSpot CRM
Likelihood to Recommend
Constant Contact
Constant Contact is excellent for small businesses wanting a simple email to their customers and leads. We've found that it's not the most robust solution for more complex funnels involved in e-commerce or information publishing. For instance, setting up specific flows based on user behavior, VIP status, and other attributes is lacking.
Read full review
HubSpot
As I mentioned earlier, HubSpot helps organize the sales leads we contact. It makes it more accessible from the angle that we do not duplicate our work by contacting the same client by two different people. In addition, we can track the work and add reminders to follow up.
Read full review
Pros
Constant Contact
  • Their Emailers are very easy to construct and user-friendly. It takes your Newsletter and sales emails to the next level, especially with the action groups and trigger functionalities.
  • The life of the lead functionality allows you to see when leads get warmer, so you know when to send them what. Helps improve conversions.
Read full review
HubSpot
  • Personalized email campaigns: It helps to create highly effective personalized emails with its wonderful content tokens.
  • Scheduling of meetings: It eliminates the bottlenecks in the process of meeting schedule with its amazing integrating capabilities with other calendar tools like Google calendar. It also ensures the automatic reminders of meetings to the participants of meeting.
  • Automation for follow-up : With its feature called "sequences", follow-up emails made easy.
Read full review
Cons
Constant Contact
  • The landing page builder is a bit hard to use. Doesn’t have much flexibility.
  • Sometimes confusing between types of workflows to use. Opportunity versus visual.
  • If you imported contacts that weren’t formatted correctly. It is hard to delete a bull amount. Need to type DELETE for each one manually. No bull options to make changes.
Read full review
HubSpot
  • A lot of my companies have one URL for a ton of branches and each branch has their own name and location so I have to manually enter all the information because they all have the same URL so I can't easily use an Excel file to import those contacts so a faster solution to this would be appreciated
  • Making Corporate and branch associations is very tedious, it would be nice if the companies that all share the same url would automatically associate with the corporate company so I didn't have to manually do it
  • I would like to not see all the extra feature tabs in my layout because I am not using them so it would be nice to be able to turn them off (even the ones that are in my plan that I don't use, it would be nice to turn them off)
Read full review
Likelihood to Renew
Constant Contact
We have been very impressed with all aspects of this software and the potential for it to radically change how we operate is huge! Support has been exceptional and we have discovered many extra uses for the software than originally thought. Not only will it give us benefits for our company's growth, but for our client's growth as well.
Read full review
HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Usability
Constant Contact
This rating is coming from an administrative perspective. With so many features, workflows, dashboards, and more, there is certainly a lot going on, and even the most savvy software user can get a little overwhelmed when trying to decide how to best implement and utilize the platform to its full potential. That being said, the SharpSpring platform is well-implemented and well-organized, with most solutions being fairly intuitive, once you have a grasp of the software. It is fairly easy to learn, but difficult to master. Just like any powerful platform, however, the complexity is worth it, and once you are comfortable navigating and problem solving within SharpSpring, it becomes a great marketing and sales tool which can do virtually anything you need it to.
Read full review
HubSpot
I think the usability is great. I am able to train a new agent with zero experience in our process with HubSpot in a day or less. They can be proficient in using HubSpot quickly, the way I've designed it to work, in less than a week. I am able to load new leads, set calling campaigns, and start prospecting quickly. I've even had to call customer service for help, and they were super helpful.
Read full review
Support Rating
Constant Contact
The support is great which really helps overcome challenges if you become stuck and the training videos are great too. Same-day replies are great and I even got some help with some CSS code on the chat. Not many organizations would do this or even respond.
Read full review
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Implementation Rating
Constant Contact
Overall I would say to be patient and bring everyone who will be touching the platform to the onboarding sessions. The Virtual Classroom lets you onboard as quickly or slowly as you want. Sales, marketing, design, account management, get 'em all in on it. For the most part, they will be happy to use this platform. I recommend getting as many people as possible to see the SharpSpring demo.
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HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
Read full review
Alternatives Considered
Constant Contact
Pros of SharpSpring:
  • Design unlimited custom fields
  • Can send content & templates to Sales to send in their reach-outs (Outlook extension)
  • Ad retargeting
  • Social listening tool
  • Social media scheduling
  • Email builder: dynamic content
  • Landing pages: dynamic content, rebrandable domain name
  • Chatbot Platform seems intuitive to use
  • Forms auto-complete for known visitors
  • Instant 2-way sync with Salesforce
  • Trigger automated workflows from social media
  • It was easy to receive demo, streamlined sales process
SharpSpring: approx. $13,000 USD per year + $2,000 USD one-time for onboarding Pardot: $32,400 USD per year + $3,000 to $5,000 USD one-time for onboarding HubSpot: $20,381 USD per year + $3,000 USD one-time for onboarding Marketo: $29,015 USD per year + $4,500 USD one-time for onboarding
Read full review
HubSpot
HubSpot is different as it allows us to see all deals as we wanted to compare to others as other apps don't have those features Hubspot has to view deals in different views and make it according to your pipelines the way you want to see the deals and data track the daily reports very easily and review our own performance for the day to grow more.
Read full review
Return on Investment
Constant Contact
  • Streamlined Processes - sales and marketing are now all in the same place.
  • Reduced Number of Platforms/Tools - CRM/lead management, email, automation, landing pages, forms, etc are all in the same place rather than using multiple tools.
  • Time-saving - sales pipeline is very easy to use for sales. For marketing, we have dozens of workflows that eliminate much of our manual processes from the past.
  • Return on Investment - We're more focused on moving the building the business than ever before because SharpSpring has simplified so many of our business operations and we're seeing massive results!
  • Lead generation - Up SIGNIFICANTLY (between 3x & 4x) since setting up SharpSpring.
Read full review
HubSpot
  • HubSpot is great for tracking deals - we use the deal pipeline to understand the part of the lifecycle that each and every deal is currently in. It also provides good historical information.
  • The contacts section is great for storing and managing engaged users for our mailing list. We utilise this feature with the free version.
  • The customisable dashboard is a great feature that enables you to keep the most important information on the home screen at log-in
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ScreenShots

Constant Contact Lead Gen & CRM Screenshots

Screenshot of Get a multi-channel campaign in just a few clicks with the Campaign Builder. Make a few selections and AI does the campaign building for you.Screenshot of Use the power of the AI Content Generator to create content for emails, social posts, or SMS.Screenshot of Curate Advanced Automation workflows to make sure your marketing is always on - even when you're not.Screenshot of Reach your customers wherever they are with SMS Marketing.Screenshot of Plan and post your social media messaging across platforms with our Social Posting tool.Screenshot of Integrate with powerful tools to grow more using Constant Contact.

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.