What users are saying about
18 Ratings
15 Ratings
18 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.7 out of 100
15 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.6 out of 100

Feature Set Ratings

  • ContentKing ranks higher in 1 feature set: SEO Platform & Account Management
  • WordTracker ranks higher in 1 feature set: SEO
  • ContentKing and WordTracker are tied in 1 feature set: SEO Channels

SEO

7.3

ContentKing

73%
8.0

WordTracker

80%
WordTracker ranks higher in 8/8 features

Page grader

7.7
77%
11 Ratings
9.0
90%
1 Rating

Competitive analysis

5.3
53%
3 Ratings
8.0
80%
1 Rating

Site audit / diagnostics

8.2
82%
14 Ratings
9.0
90%
1 Rating

Site recommendations

7.9
79%
12 Ratings
8.0
80%
1 Rating

Keyword analysis

N/A
0 Ratings
8.0
80%
3 Ratings

Backlink management

N/A
0 Ratings
4.0
40%
1 Rating

SERP ranking tracking

N/A
0 Ratings
9.0
90%
1 Rating

Task management

N/A
0 Ratings
9.0
90%
1 Rating

SEO Channels

7.8

ContentKing

78%
7.8

WordTracker

78%
WordTracker ranks higher in 3/4 features

Local SEO

7.2
72%
3 Ratings
1.0
10%
2 Ratings

Global SEO

8.4
84%
8 Ratings
10.0
100%
1 Rating

Social SEO

N/A
0 Ratings
10.0
100%
1 Rating

Mobile SEO

N/A
0 Ratings
10.0
100%
1 Rating

SEO Platform & Account Management

8.8

ContentKing

88%
8.5

WordTracker

85%
ContentKing ranks higher in 1/2 features

Multi-domain support

9.1
91%
10 Ratings
8.0
80%
1 Rating

Integration with web analytics tools

8.6
86%
11 Ratings
9.0
90%
1 Rating

Attribute Ratings

  • ContentKing is rated higher in 2 areas: Likelihood to Recommend, Likelihood to Renew

Likelihood to Recommend

8.8

ContentKing

88%
14 Ratings
8.0

WordTracker

80%
6 Ratings

Likelihood to Renew

9.1

ContentKing

91%
1 Rating
7.9

WordTracker

79%
3 Ratings

Usability

8.1

ContentKing

81%
6 Ratings

WordTracker

N/A
0 Ratings

Support Rating

9.1

ContentKing

91%
6 Ratings

WordTracker

N/A
0 Ratings

Implementation Rating

8.2

ContentKing

82%
1 Rating

WordTracker

N/A
0 Ratings

Likelihood to Recommend

ContentKing

The times when [ContentKing] is most useful is when working with migrations, or changing dynamic websites that you want to continuously monitor fix and rapidly resolve issues. Because you can share URLs to key issues and create segments out of them it is very easy to highlight issues. Because it isn't charged a per user level this does mean you can give access to clients and their development teams.
Gerry White | TrustRadius Reviewer

WordTracker

To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.
Steven Laff | TrustRadius Reviewer

Pros

ContentKing

  • Proactive monitoring of the website on a broad spectrum of on-page and technical issues.
  • Insights for page-specific action points based on different data streams.
  • Identifying technical and on-page website issues.
Jarik Oosting | TrustRadius Reviewer

WordTracker

  • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
  • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
  • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
  • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
  • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
Elise Phillips | TrustRadius Reviewer

Cons

ContentKing

  • It is a single host only, which means that if your website spans mulitple subdomains it falls down
  • It isn't as easy to control as desktop crawlers, the continuous nature means you can't just give it a set of URLs to monitor.
  • Some of the issues it highlights aren't always issues, and so you need an expert user
Gerry White | TrustRadius Reviewer

WordTracker

  • More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales.
  • Pricing could be more affordable
  • Better explore keywords that indicate a customer is ready to purchase
Claire Hawkes | TrustRadius Reviewer

Pricing Details

ContentKing

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Starting Price

WordTracker

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Starting Price

Likelihood to Renew

ContentKing

ContentKing 9.1
Based on 1 answer
Because it does its job very well.
Anonymous | TrustRadius Reviewer

WordTracker

WordTracker 7.9
Based on 3 answers
  • Good bang for the buck.
  • Makes the work flow easier by being able to extract data faster.
  • Quick for my team to learn how to use.
  • Lots of data. Really really lots of data.
  • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
Maddie Silver | TrustRadius Reviewer

Usability

ContentKing

ContentKing 8.1
Based on 6 answers
Really like the walkthrough onboarding of the app to get your bearings when you sign up. You can quickly glance at the interface and understand where everything is located and what each feature is used for. The dashboard is incredibly useful to understand the health of your site and address any persistent issues on your site quickly.
Eduardo &quot;Eddie&quot; Casado | TrustRadius Reviewer

WordTracker

No score
No answers yet
No answers on this topic

Support Rating

ContentKing

ContentKing 9.1
Based on 6 answers
They respond very quickly and have deep technical knowledge so they will always find a solution to your problem. They are based in Europe but are planning to open offices soon in the USA that will help with time-difference issues. If you are based in Europe, you will get an answer in 15 minutes.
Juliette Tholey | TrustRadius Reviewer

WordTracker

No score
No answers yet
No answers on this topic

Implementation Rating

ContentKing

ContentKing 8.2
Based on 1 answer
Very easy to set up.
Anonymous | TrustRadius Reviewer

WordTracker

No score
No answers yet
No answers on this topic

Alternatives Considered

ContentKing

Content King provides a much more immersive dashboard. Additionally, the reports offered by Content king give us much more granular data allowing management to see the results country site by country site. The other tool would have required us to hire an external developer to create a custom dashboard to provide reporting. This to, us made the decision easy.
Anonymous | TrustRadius Reviewer

WordTracker

I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
Claire Hawkes | TrustRadius Reviewer

Return on Investment

ContentKing

  • My website health score went from 700 tot 986/1,00 in three years time.
  • The authority of my website went from 1,9 to 2,6 in three years time.
  • The visitors to my website climbed from 10/day to 60/day in three years time.
Christine Bonheure | TrustRadius Reviewer

WordTracker

  • WordTracker helped come up with strong keywords for Search Ads which increased click throughs
  • Helped maximize the keywords used on client websites and improve the quality of leads coming through
Bailie Losleben | TrustRadius Reviewer

Screenshots

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