Contently vs Visually, by Rock Content

Likelihood to Recommend

It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together.I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.

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Alexander deLong

Product Marketing Corporate Resident

LogMeInComputer Software, 1001-5000 employees

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I would be less inclined to recommend Visually to a colleague now than I would have in the past. In the past, highly skilled freelance programmers and designers were more able to get matched with potential clients. Now, things have to go through Visually and creators cannot post their independent work and get matched up independently.

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Verified User

Engineer in Engineering

Computer Software Company, 51-200 employees

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Feature Rating Comparison

Contently

Visually, by Rock Content

Ideation

Approval workflows

Content collaboration

Content calendar

Network for content licensing/production

Contently

Visually, by Rock Content

Content hub

Forms / Gated content

Embedded CTAs

Content distribution

Content promotion

Content automation

Contently

Visually, by Rock Content

Audience profiling and targeting

Closed-loop tracking and reporting

Content performance analytics

Campaign optimization dashboard

Competitive analytics

Pros

Consolidating my work in one place to make my work life easier
Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.

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Verified User

Account Manager in Corporate

Computer & Network Security Company, 1001-5000 employees

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Staff picks were a great way of sifting through many pieces of content
It was easy to share things uploaded to visual.ly to other social media channels
There is an awesome amount of content on Visually

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Verified User

Engineer in Engineering

Computer Software Company, 51-200 employees

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Cons

I have been using it for 3.5 years, and have had no response from potential clients.
The portfolio section is pretty easy to use, but I don't love the format.
Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.

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Kristi Porter

Chief Do-Gooder

SignifyMarketing & Advertising, 1-10 employees

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There is a bias towards infographics (as opposed to 'real' data visualization)
It is not very clear the path between how people who need content get matched up or find creators
Interface was redone too often

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Verified User

Engineer in Engineering

Computer Software Company, 51-200 employees

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Support Rating

Contently 10.0

Based on 1 answer

I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.

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Kristi Porter

Chief Do-Gooder

SignifyMarketing & Advertising, 1-10 employees

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No score

No answers yet

No answers on this topic

Alternatives Considered

Contently's sweet spot is their network of writers. I have tried a few other platforms but saw much lower writing quality. The tool is handy, especially if you produce multiple pieces of content every week

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Ben Plomion

SVP Marketing

GumGumMarketing and Advertising, 51-200 employees

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I would recommend other design studios that specialize in data visualization and infographics before visually for a few reasons:- small design studios have an emphasis on the creators (who is part of the studio), whereas Visually is more of a black box because you don't know who is creating your project- Portfolio is okay, but not great, there are many other studios with better looking portfoliosOne way that Visually is better is that it has an impressive client list and quicker turnaround and maybe more streamlined feedback loops.

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Verified User

Engineer in Engineering

Computer Software Company, 51-200 employees

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Return on Investment

Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
The amount of time Contently has saved our internal creative writing staff has more than paid for itself!

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Alexander deLong

Product Marketing Corporate Resident

LogMeInComputer Software, 1001-5000 employees

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Was helpful in attracting clients when I started doing data visualization work
Cost was minimal - it was free to upload and took little time
I have been unable to attract clients lately from visually, so ROI has gone to 0

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Verified User

Engineer in Engineering

Computer Software Company, 51-200 employees

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Pricing Details

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

General

Free Trial

—

Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Rating Summary

Contently

Visually, by Rock Content

Contently

Visually, by Rock Content

Contently

Visually, by Rock Content

Likelihood to Recommend

Contently

Visually, by Rock Content

Feature Rating Comparison

Ideation

Approval workflows

Content collaboration

Content calendar

Network for content licensing/production

Content hub

Forms / Gated content

Embedded CTAs

Content distribution

Content promotion

Content automation

Audience profiling and targeting

Closed-loop tracking and reporting

Content performance analytics

Campaign optimization dashboard

Competitive analytics

Pros

Contently

Visually, by Rock Content

Cons

Contently

Visually, by Rock Content

Support Rating

Contently

Visually, by Rock Content

Alternatives Considered

Contently

Visually, by Rock Content

Return on Investment

Contently

Visually, by Rock Content

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

Rating Summary

Add comparison