What users are saying about
Top Rated
24 Ratings
59 Ratings
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Score 8.5 out of 100
Top Rated
24 Ratings
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Score 9.2 out of 100

Attribute Ratings

  • Crownpeak Digital Quality Management (DQM) is rated higher in 2 areas: Likelihood to Renew, Usability
  • Contentsquare (Clicktale) and Crownpeak Digital Quality Management (DQM) are tied in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.0

Contentsquare (Clicktale)

90%
13 Ratings
9.0

Crownpeak DQM

90%
13 Ratings

Likelihood to Renew

7.5

Contentsquare (Clicktale)

75%
11 Ratings
9.6

Crownpeak DQM

96%
2 Ratings

Usability

7.0

Contentsquare (Clicktale)

70%
1 Rating
8.5

Crownpeak DQM

85%
12 Ratings

Availability

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Performance

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Support Rating

Contentsquare (Clicktale)

N/A
0 Ratings
8.8

Crownpeak DQM

88%
12 Ratings

Online Training

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Implementation Rating

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Configurability

Contentsquare (Clicktale)

N/A
0 Ratings
7.3

Crownpeak DQM

73%
1 Rating

Product Scalability

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Vendor post-sale

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Vendor pre-sale

Contentsquare (Clicktale)

N/A
0 Ratings
9.1

Crownpeak DQM

91%
1 Rating

Likelihood to Recommend

Contentsquare

ContentSquare [(Clicktale)] is best suited to deep dive understanding of how web users truly consume your web pages. For example, when a traditional analytics software informs you on exit rates, ContentSquare [(Clicktale)] helps you to understand if users left without interacting with their last page or if they in fact spent time reading, scrolling, clicking it.
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Crownpeak

If you have a fully customized cms and have people working on the site with html and css knowledge this is the best tool ever, all specifics can be checked. Using ab tests and optimization services we identify best practices of the website and everywhere the best practices aren't implemented we find using the custom checkpoints. Aspects that cannot be automated via a quick IT solution is turned into a checkpoint and that's great!
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Pros

Contentsquare

  • Heat Maps - we used and liked CrazyEgg in the past, and it was a cheaper tool that was easy to use. ClickTale gives us additional capabilities with better data about scroll reach, mouse movements, clicks and a summary report that shows what parts of our pages are getting attention. A product manager asked us yesterday for insights on how his product page was performing, and we were easily able to send him the reports in the heat map section.
  • Visitor recordings - We get good data on our website using analytics tools like GA, HubSpot and ClickTale, but it is very helpful to watch actual visitor recordings for certain visitor segments. If we add a new page or new feature to our website and notice a trend, we can easily drill down and watch visitors and see how they are interacting with the page.
  • Conversion funnels - We do a lot of our analysis in Google Analytics and you can set up conversion funnels in GA if you know how to do it. The problem is you can't segment the data and the aggregated data is not as helpful. ClickTale makes it very simple to do conversion funnels, and you can segment them with just a few clicks.
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Crownpeak

  • Ensures quality and consistency of content implementation across distributed teams and markets.
  • Quick and easy content updates across global digital ecosystems.
  • Custom checkpoints to identify, highlight and manage business updates across multiple websites (e.g. product detail, terminology, customer messaging, brand updates)
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Cons

Contentsquare

  • It's a bit difficult to navigate form heatmaps of one page on my sites to those of another.
  • It would be useful to have data on what percentage of clicks for each link are bounces. If this is available already, it is not very easy to find.
  • I have slight doubts about the accuracy of ClickTale's data based on some industry related articles I've read (i.e. http://redant.com.au/tool-reviews/clicktale-review-technology/). For the most part I feel like the data I'm getting is accurate, because it roughly corresponds to what I'm able to see on Google Analytics. It would be nice to see ClickTale address some of these issues.
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Crownpeak

  • It would be helpful if the Issues page under Website showed the WCAG level for each issue (A, AA, AAA). You currently have to look up the guideline to find the level.
  • There is no indicator that a page is currently being scanned. During a website scan, some of the reports are blank or missing information. Having a notification on the main page showing which websites are being scanned would be helpful.
  • Some ADA compliance items are left off, such as keyboard navigation, tabbing, etc.
  • It doesn't view the websites on mobile devices or if using a screen reader. Some pages or formatting changes depending on resolution. The DQM, from what I have seen, doesn't account for that.
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Pricing Details

Contentsquare (Clicktale)

Starting Price

Editions & Modules

Contentsquare (Clicktale) editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Crownpeak DQM

    Starting Price

    Editions & Modules

    Crownpeak DQM editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Likelihood to Renew

      Contentsquare

      At my former company I was able to upgrade our initial subscription level from bronze to gold without any problems after the first year. Unfortunately, the company I am presently with doesn't have a Clicktale subscription. I would have absolutely no hesitation in strongly recommending Clicktale to my current company if I ever get even a remote chance to do so. Clicktale is used in some of the statistics I use on my resume in an effort to quantify my results as a certified usability analyst. Clicktale has made a significant difference in my value to any team I work with.
      Read full review

      Crownpeak

      We've seen competitors, they're not doing as well of a job as dqm is. It's a wonderful tool and there a huge opportunities for crownpeak
      Read full review

      Usability

      Contentsquare

      I had some issues interacting with viewing recordings of a specific page by many users but my impression was that this was going to be fixed.
      Read full review

      Crownpeak

      I had a small learning curve in order to become fluent with the platform as it doesn't work like the other automated accessibility tools that I've used. However, once I was up to speed, I like it better than any of the other tools and find the data more useful, digestible, and relevant.
      Read full review

      Reliability and Availability

      Contentsquare

      No answers on this topic

      Crownpeak

      Haven't had issues accessing the dashboard when needed.
      Read full review

      Performance

      Contentsquare

      No answers on this topic

      Crownpeak

      No issues with speed and performance
      Read full review

      Support Rating

      Contentsquare

      No answers on this topic

      Crownpeak

      Online support [is] always quick to reply and usually [has] a fix ready and implemented within hours. Regular catch-ups with Account Managers [have] ensured that issues are addressed even more quickly, with the ability to see the results within days following a re-crawl of the sites. Suggestions for improvement are always taken on board.
      Read full review

      Online Training

      Contentsquare

      No answers on this topic

      Crownpeak

      Product is straight-forward but the training was helpful and beneficial
      Read full review

      Implementation Rating

      Contentsquare

      No answers on this topic

      Crownpeak

      Ensure that you are ready with a solid process to address issues
      Read full review

      Alternatives Considered

      Contentsquare

      ClickTale is now a step ahead of the competition since it delivers insights based on pre-defined business KPIs and customer journeys that we have set up. We can also segment our traffic and easily sift through the many recordings finding the ones that match our lookup criteria. This paired with a good and reliable PII masking helps us with insight collection and drive business decisions which other solutions don't have. The new non-Flash interface is clean and simple to use and has all the functionalities centralized.
      Read full review

      Crownpeak

      Crownpeak Digital Quality Management (DQM) has all the tools in one dashboard for all possible needs of a website to resolve SEO and other issues. Whereas WordPress is more of searching for the right plugin to assist in finding all the issues you might have a need to address.

      Read full review

      Scalability

      Contentsquare

      No answers on this topic

      Crownpeak

      haven't had issues accessing when needed.
      Read full review

      Return on Investment

      Contentsquare

      • Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
      • The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
      • If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).
      Read full review

      Crownpeak

      • When driving Customer Care, it was great to be able to add the Autofix tool to the web estate - a quick-win that really drives the accessibility agenda.
      • Building reports off the back of DQM gives senior stakeholders an understanding of the importance of usability and accessibility.
      • The gamification of league tables highlights to stakeholders the areas that need focus and budget in order to improve.
      Read full review

      Screenshots

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