Salesforce Sales Cloud vs. Verint Messaging

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Salesforce Sales Cloud
Score 8.4 out of 10
N/A
Salesforce Sales Cloud is a platform for sales with a community of Sellers, Sales Leaders, and Sales Operations, who use the solution to grow sales and increase productivity. The AI CRM for Sales features data built right in, so that companies can sell faster, sell smarter and sell efficiently. Salesforce Sales Cloud is used for, and supports: Buyer Engagement Sales Engagement Enablement Sales AI Sales Analytics Team…
$25
per month
Verint Messaging
Score 7.8 out of 10
Mid-Size Companies (51-1,000 employees)
Verint Messaging (formerly Conversocial) is a social customer service software that enables companies to engage in large volumes of social media conversations with their customers. The cloud-based software combines intelligent prioritization with team management workflows to enable companies to quickly and efficiently join and create conversations with their customers.N/A
Pricing
Salesforce Sales CloudVerint Messaging
Editions & Modules
Starter
$25.00
Per User/Per Month
Professional
$80.00
Per User/Per Month
Enterprise
$165.00
Per User/Per Month
Unlimited
$330.00
Per user/Per month
No answers on this topic
Offerings
Pricing Offerings
Salesforce Sales CloudVerint Messaging
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalOptional
Additional Details
More Pricing Information
Community Pulse
Salesforce Sales CloudVerint Messaging
Considered Both Products
Salesforce Sales Cloud

No answer on this topic

Verint Messaging
Chose Verint Messaging
I have also used Radian6 and Hootsuite. I did not like that you we're unable to archive in Hootsuite and could not see previous conversations. Hootsuite also had way too many columns that you could create and it was very disorganized in my opinion. Radian6 is a great tool but …
Chose Verint Messaging
I have experience with Hootsuite, Sprout Social, Simplify 360, Conversocial, Radian6, Cision, and Wildfire. Each of the platforms has a different strength. Conversocial excels at customer service management while Sprout Social is ideal for social media monitoring/engagement, …
Chose Verint Messaging
I have used HootSuite and Salesforce Radian6 and so far, Conversocial is my favorite. Where Radian6 excels for categorization of posts, Conversocial has a much easier learning curve. I did not use HootSuite for more than a month before the company switched us to Conversocial so …
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Salesforce Sales CloudVerint Messaging
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Salesforce Sales Cloud
7.7
239 Ratings
0% above category average
Verint Messaging
-
Ratings
Customer data management / contact management8.6239 Ratings00 Ratings
Workflow management7.9230 Ratings00 Ratings
Territory management7.4183 Ratings00 Ratings
Opportunity management8.4233 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)7.5218 Ratings00 Ratings
Contract management7.2190 Ratings00 Ratings
Quote & order management7.5173 Ratings00 Ratings
Interaction tracking7.5204 Ratings00 Ratings
Channel / partner relationship management7.6165 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Salesforce Sales Cloud
7.5
81 Ratings
0% above category average
Verint Messaging
-
Ratings
Case management7.881 Ratings00 Ratings
Call center management7.564 Ratings00 Ratings
Help desk management7.366 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Salesforce Sales Cloud
7.7
218 Ratings
2% above category average
Verint Messaging
-
Ratings
Lead management7.9213 Ratings00 Ratings
Email marketing7.4182 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Salesforce Sales Cloud
7.5
221 Ratings
1% below category average
Verint Messaging
-
Ratings
Task management7.5211 Ratings00 Ratings
Billing and invoicing management7.157 Ratings00 Ratings
Reporting7.8174 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Salesforce Sales Cloud
7.8
234 Ratings
2% above category average
Verint Messaging
-
Ratings
Forecasting7.4203 Ratings00 Ratings
Pipeline visualization7.8222 Ratings00 Ratings
Customizable reports8.2231 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Salesforce Sales Cloud
8.1
225 Ratings
7% above category average
Verint Messaging
-
Ratings
Custom fields8.1223 Ratings00 Ratings
Custom objects8.1213 Ratings00 Ratings
Scripting environment7.9158 Ratings00 Ratings
API for custom integration8.1186 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Salesforce Sales Cloud
8.7
227 Ratings
4% above category average
Verint Messaging
-
Ratings
Single sign-on capability8.8194 Ratings00 Ratings
Role-based user permissions8.6200 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Salesforce Sales Cloud
7.4
143 Ratings
2% above category average
Verint Messaging
-
Ratings
Social data7.5142 Ratings00 Ratings
Social engagement7.3139 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Salesforce Sales Cloud
7.8
194 Ratings
9% above category average
Verint Messaging
-
Ratings
Marketing automation7.8190 Ratings00 Ratings
Compensation management7.8130 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Salesforce Sales Cloud
7.1
205 Ratings
5% below category average
Verint Messaging
-
Ratings
Mobile access7.1205 Ratings00 Ratings
Best Alternatives
Salesforce Sales CloudVerint Messaging
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Simplify360
Simplify360
Score 7.8 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Bright Pattern Contact Center
Bright Pattern Contact Center
Score 10.0 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Conversica
Conversica
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Salesforce Sales CloudVerint Messaging
Likelihood to Recommend
8.4
(371 ratings)
8.2
(11 ratings)
Likelihood to Renew
9.0
(56 ratings)
9.1
(6 ratings)
Usability
7.5
(120 ratings)
8.2
(5 ratings)
Availability
9.8
(27 ratings)
8.7
(2 ratings)
Performance
9.0
(18 ratings)
8.5
(2 ratings)
Support Rating
5.7
(91 ratings)
8.2
(5 ratings)
In-Person Training
7.9
(11 ratings)
9.1
(1 ratings)
Online Training
9.1
(15 ratings)
9.1
(3 ratings)
Implementation Rating
1.0
(18 ratings)
9.1
(3 ratings)
Configurability
10.0
(2 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
8.8
(9 ratings)
-
(0 ratings)
Product Scalability
8.7
(30 ratings)
-
(0 ratings)
Professional Services
9.3
(8 ratings)
-
(0 ratings)
User Testimonials
Salesforce Sales CloudVerint Messaging
Likelihood to Recommend
Salesforce
Salesforce Sales Cloud is, in my experience, well suited to large B2B businesses who are driving demand and lead generation, and tracking customers through the funnel. It is a system we needed for a long time and has made a huge difference. However, I think it would have been more appropriate for a smaller business / a business who sets this up earlier on. There are great advantages to having historical data. It is really useful for allowing all commercial teams to work together, including sales, new business, marketing, client success etc. However, it relies too much too often on human error. If more things were automated and simpler, perhaps with AI queries, it could be easier to use
Read full review
Verint
From experience, you may ask the Conversocial team to make recommendations on licenses for larger vs. smaller social customer service teams. The need for support and the amount of usage you may get from the tool's robust offering may differ as a result of those precedents. The tool is adaptable in both scenarios it would seem.
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Pros
Salesforce
  • Logging notes: SF makes it easy to log notes in the timeline or static notes that live in an easy-to-see spot for longevity.
  • Logging activities: It's easy to post a call, text, email, etc.
  • API data: Once connected, SF is critical to automation, such as website activity, login activity, pages visited, etc., which saves the Customer Success side time in understanding account activity.
  • Custom fields: you can add custom fields to really personalize your experience. We use quite a few and it's brilliant.
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Verint
  • Previous conversations: This is one of the main reasons why I personally love Conversocial over Hootsuite and other social media engagement tools. Conversocial pulls in all previous interactions we've had with community members and it helps us identify if we've already addressed their problem, if they are a detractor/advocate, and so much more. With other engagement tools, it's frustrating as a community member may repost the same thing over and over again, but at different time periods. If you're unable to see what someone has said in the past, we may waste our time replying to the same thing multiple times, or we also risk responding with the same general advice, when we could try a different approach.
  • Tags and filters: Conversocials use of tags and filters are extremely simple to use. They have shortcuts which help you easily assign a tag to an item and then you can easily pull up each of those tags within Conversocial itself or your can open up an external report. If my team is in a hurry and wants to quickly see a certain tag, we can use the filter option and within seconds we have all the information we need.
  • Simple shortcuts: Conversocial has several shortcuts that save my team a lot of time. One single button on my keyboard can apply sentiment and archive something so it's out of my way. I can also use shortcuts to apply a tag, assign an item, and do other tasks. It may seem like a small benefit but each second saved really adds up throughout each day and week.
  • Communication: As we know, technology has issues and every tech issue Conversocial has experiences has been handled extremely well. I've never encountered any issues contacting Conversocial, we're always notified when they are working on a solution and once the problem has been fixed. We also receive random pop-ups within Conversocial to notify us of known issues before our team experiences them, and when there is a new feature that we should be aware of. Their communication is always on point and it's great to know that we can always rely on them.
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Cons
Salesforce
  • I have hard-coded the auto-update of the phone number format and state format from some codes shared by the community, but I do not know where to do it. I cannot reset it either.
  • It is unclear what functionalities each version has. We use the enterprise version, and it seems we can only have one design of the pipeline. But different business segments would have very different sales cycles, and hence, pipeline tracking would be different. It would be nice to have this available in our version.
  • It seems I cannot create a report to pull notes logged at the account levels.
Read full review
Verint
  • I would like to see an improvement in the reporting dashboard which is something I mentioned to Josh (the CEO) on a call back in April. He said that it is something they are working on but to remember that this is truly a customer service social media platform so some of the features that I would like to see may not fit well with the users of the product.
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Likelihood to Renew
Salesforce
There are days when I wish we hadn't switched, but I know that if we put in the time, we will get to where we want to be with the software and that it has many more capabilities than anything else we looked at. However, the amount of time and onboarding we need to do is also far greater than we realized/were told when we originally bought the product. They told us we should hire onboarding support, but at the end, after we had already reached our budget maximum for this, so it's been slower than we had hoped.
Read full review
Verint
The only two reasons we would not continue using Conversocial are it's lack of comprehensive analytics and its lack of Radian6's categorization tools. Tags make up for the categorization pretty well, however, and we're considering switching everything over to this now that we've tested tags for a couple months within Conversocial. (I previously wrote that Conversocial lacks support for some social channels like Instagram, LinkedIn, and YouTube, but they have now added Instagram and YouTube.)
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Usability
Salesforce
Salesforce has been designed on the basis of "Clicks, not code". So anyone willing to learn the Salesforce user interface (which is quite good as far as management software platforms go) is able to become a Salesforce user or even a Salesforce administrator. You don't have to know coding language to work in the Salesforce environment. Also, Salesforce has one of the best software training resources (Trailhead) that I have ever encountered. It is free to all, easy to use, and most importantly it is interactive. No scrolling through endless text in a user manual. There are hands-on modules and related videos interlaced and through it all you earn points and badges to display your level of learning.
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Verint
Because of the number of features it offers and the manner in which they're presented. I've explored a number of other tools that just don't do it as well. When sorting through and responding to hundreds of social media messages each day, the number of clicks it takes to do something really matters. Conversocial does a great job of minimizing clicks and presenting the data we need without having to click to find it
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Reliability and Availability
Salesforce
Salesforce is always available securely from any internet-capable device anywhere in the world, UNLESS you choose to set security measures so that ONLY trusted IP ranges may access the system at certain times of the day. It's all about choice and flexibility with Salesforce products.
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Verint
Downtime is very rare, and the occasional occurrences are typically a problem with Twitter or FB API.
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Performance
Salesforce
Salesforce performance in general is excellent. "The cloud infrastructure beneath Force.com has been fine-tuned over the past 10 years. It powers nearly 100,000+ businesses running more than 185,000 applications that 3 million users count on every day."
Points per Salesforce -
1) Multitenant kernel - With a multitenant platform, each business that uses the app doesn’t have its own copy. Instead, all businesses share a single copy and then customize it for their specific needs.
2) ISO 27001 certified security - You can’t compromise when it comes to enterprise-level security. Force.com is road-tested and trusted by nearly 100,000+ companies, including many of the world’s most security-conscious organizations, such as banks and health care providers.
3) Proven reliability - All Force.com apps run on world-class data centers with backup, failover, and disaster-recovery facilities. Force.com has had a proven 99.9 percent uptime record for years.
4) Proven, real-time scalability - Force.com is used by many of the world's largest enterprises, including Cisco, Japan Post Network, and Symantec. Applications can automatically scale from a few users to millions of page views, as needed.
5) Real-time query optimizer - You need fast access to your data. The Force.com query optimizer delivers under 300ms response time, at a massive scale.
6) Real-time transparent system status - You can always see real-time system performance, availability, and security information at trust.salesforce.com.
7) Real-time upgrades - Unlike traditional software platforms, our upgrades never break your customizations, code, or integrations. We upgrade the platform for you 3 to 4 times each year. As a result, you’re always on the latest version, with access to the latest features, performance, and security enhancements.
8) Real-time sandbox environments - With a single click, you can create copies of your applications, configuration, and data in separate environments for development, testing, and training.
9) Three global production data centers and disaster recovery - Force.com runs on three geographically dispersed, mirrored data centers with built-in replication, disaster recovery, a redundant network backbone, and no single points of failure
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Verint
Extremely fast, practically in real time.
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Support Rating
Salesforce
The overall support has been good. More and more features are being released quite frequently. Very small features are also making big difference in how the tool can be adapted and used better. If there is anything we need or are stuck, the support team sets up a call and helps in resolving the issue/provides workarounds.
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Verint
Our account rep at Conversocial has set up a call with me every two weeks to check in, talk about new features, or answer questions. I know I can email or call her for help anytime. Their support team also responds quickly.
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In-Person Training
Salesforce
I attended two training sessions. I would rate them a 4 as an advanced user. It was very basic – great for someone new – would give 8+ for new person.

I had 3 years of experience at the time. I skipped basic and went onto advanced and still not helpful. A lot of it was best practices that didn’t feel relevant for our business
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Verint
Comprehensive training in all aspects of the software and general usages (including social media) for both agents and managers. Simulation workshops really made the live deployment process very smooth.
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Online Training
Salesforce
I have gone through multiple. The content that’s delivered is quite basic – I wish they had more advanced training.

We are grandfathered into premium support plus training. We get unlimited access to instructor led and online training for free. We have taken advantage of this
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Verint
Outstanding & comprehensive training both on-line and instructor-led. Another crucial differentiator from competitors in our eyes.
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Implementation Rating
Salesforce
Just from an organizational standpoint - we standardized our data prior to moving to Salesforce. But we essentially standardized it wrong. That's created a big disgusting mess for us know that I'll have to deal with as the Admin. Be sure you think through use cases prior to doing something like that - seek outside opinions on how the data will work best, especially depending on what else you're going to integrate with Salesforce.
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Verint
Without any tech requirement on our end, this was an extraordinarily easy implementation to run, compared to other platforms like live chat or email.
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Alternatives Considered
Salesforce
The thing that puts Sales Cloud above the top is its simple user interface, which is easy to interact with. The visuals and automation are also quite amazing. Given its attention to data and customer relationship management, Sales Cloud is tough to beat. Of course, Microsoft Dynamics integrates nicely with other Microsoft products, and Monday is a tool everyone is familiar with, so it is hard to compete with those.
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Verint
Early on we did comparisons with Hootsuite and later with Adobe. While they have similarities, the difference at the time and likely currently, was the personal interest and general accessibility of Conversocial's platform and people. The combination of an effective CRM solution and a team that was readily available to help proved to be the winning formula for our business.
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Contract Terms and Pricing Model
Salesforce
Salesforce is the most widely used CRM system. Professionalism tends to increase when things go wrong for market leaders. Salesforce considers us as users because they own the market. Having all of our data in one place and all of our teams working within Salesforce. Anyone who uses Salesforce is impacted by it, even if they don't.
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Verint
No answers on this topic
Scalability
Salesforce
Salesforce sales cloud implementation can give you the desired outcome for your business. Its workflow, approval, sync, and file-sharing features help automate the process. The Macros feature helps business to shorten their sales cycle. Sales Cloud also allows businesses to make the right decision with its real-time business insights and analysis.
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Verint
No answers on this topic
Professional Services
Salesforce
Using Salesforce.com has made my daily routines more efficient and simplified the manual tasks I had to perform independently. I can now access data from any device, online or offline, and provide better guidance to my team about the forecasts provided by the built-in artificial intelligence (AI). A chat with a Salesforce support specialist would be great. The knowledge base has a community forum where Salesforce users can ask questions and learn more about the product.
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Verint
No answers on this topic
Return on Investment
Salesforce
  • All tools we've implemented with Salesforce had a pretty quick positive ROI with the exception of CPQ & Billing. That was a very large project that I would only suggest for businesses with many SKUs that tend to be packaged together.
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Verint
  • One of the biggest benefits we are seeing is that we have reduced the number of post-holiday complaints coming into head office. Since we are responding to issues and concerns as they arise, we can impact overall customer satisfaction.
  • The efficiencies gained from using a centralized platform for managing the response process has enabled us to reduce our team by 50%.
  • We can track that we are responding to a fan's first message within 30 minutes.
  • We can track the number of messages each user engages with.
  • We can see the most effective times of day to post and reply.
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ScreenShots

Salesforce Sales Cloud Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Verint Messaging Screenshots

Screenshot of Powers consistent experiences across different messaging platforms, in multiple languages, through a seamless blend of bots and human agentsScreenshot of Verint Messaging offers the real-time and historical analytics necessary for the most demanding modern contact centers, with insights and reporting of the performance of humans and botsScreenshot of Agents can move across interaction types as “Conversations” without losing context, such as during bot-to-human agent handoversScreenshot of In addition to topical insights like emergent phrases mentioned and tags being assigned to conversations, the engagement dashboard provides high-level views of how the business is performing overallScreenshot of An overview of the business value of Verint MessagingScreenshot of At the broadest level, the Verint Messaging dashboard includes an overall and per channel view of real-time messaging volume, and other KPIs