What users are saying about
11 Ratings
2 Ratings
11 Ratings
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Score 7.5 out of 100
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

ConvertKit

It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
LaMeshia Conley | TrustRadius Reviewer

MassMailer

Best suited for sending newsletters.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ConvertKit
7.0
MassMailer
9.0
WYSIWYG email editor
ConvertKit
5.0
MassMailer
10.0
Dynamic content
ConvertKit
7.0
MassMailer
9.0
Ability to test dynamic content
ConvertKit
7.0
MassMailer
8.0
Landing pages
ConvertKit
7.0
MassMailer
8.0
A/B testing
ConvertKit
7.0
MassMailer
Mobile optimization
ConvertKit
6.5
MassMailer
Email deliverability reporting
ConvertKit
8.0
MassMailer
10.0
List management
ConvertKit
6.5
MassMailer
9.0
Triggered drip sequences
ConvertKit
9.0
MassMailer
9.0

Reporting & Analytics

ConvertKit
6.7
MassMailer
8.3
Dashboards
ConvertKit
5.5
MassMailer
9.0
Standard reports
ConvertKit
5.5
MassMailer
8.0
Custom reports
ConvertKit
9.0
MassMailer
8.0

Pre-Send Testing

ConvertKit
8.5
MassMailer
URL Validation
ConvertKit
9.0
MassMailer
Link Tracking
ConvertKit
9.0
MassMailer
Image Validation
ConvertKit
9.0
MassMailer
Inbox Display
ConvertKit
7.0
MassMailer
Email Accessibility Tools
ConvertKit
9.0
MassMailer
Spelling and Grammar Check
ConvertKit
9.0
MassMailer
Spam Testing
ConvertKit
9.0
MassMailer
Email Previews
ConvertKit
7.0
MassMailer

Pros

ConvertKit

  • Emails landing in subscribers inbox.
  • Free mailing address that customers can use.
  • Robust tagging system for managing funnels and targeting users with optimized emails.
  • Broad integrations available for other platforms and optin form plugins.
Anonymous | TrustRadius Reviewer

MassMailer

  • Easy API integration.
  • Manage contacts.
  • Schedule email campaigns.
Anonymous | TrustRadius Reviewer

Cons

ConvertKit

  • When I first started using ConvertKit, I found it hard to create a landing page. I am pretty technical but when I had to customize my page using HTML, I got lost. I thought I could get up and running within an hour (build the page, create the list, and set up automation), but I soon realized I had to upgrade to use automation and setting up took me more than 3 hours. The learning curve had me stuck. I got frustrated and reached out to support.
  • ConvertKit is not for a non-tech person. There are not enough templates to get up and running within an hour.
  • ConvertKit is simply email marketing and landing pages for list building. It could offer a little more.
  • The analytics can be a bit more in depth.
LaMeshia Conley | TrustRadius Reviewer

MassMailer

  • Just improve a little documentation.
Anonymous | TrustRadius Reviewer

Alternatives Considered

ConvertKit

Anonymous | TrustRadius Reviewer

MassMailer

It's very easy to use and quick to set up to develop. We can connect MassMailer to many websites.
Anonymous | TrustRadius Reviewer

Return on Investment

ConvertKit

  • Incremental traffic generation from a reliable source.
  • High-converting leads from sales funnels.
Anonymous | TrustRadius Reviewer

MassMailer

  • Retain customers.
  • Time saving.
Anonymous | TrustRadius Reviewer

Pricing Details

ConvertKit

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ConvertKit Editions & Modules

Edition
Creator$29.001
Creator Pro$59.001
  1. Per Month
Additional Pricing Details

MassMailer

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

MassMailer Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

ConvertKit
6.5
MassMailer
9.0

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