Cool Tabs vs. iContact Pro Select

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cool Tabs
Score 9.7 out of 10
Small Businesses (1-50 employees)
Cool Tabs is a social media marketing platform that is designed to help users increase their online audience and get qualified leads by creating simple interactive content for apps, social networks, microsites, mobile devices and websites. Users have more than twenty different types of dynamics to choose from: Paths (Choose Your Own Adventure), Trivia, Personality Tests, Instant Win, sweepstakes, competitions, coupon codes, and more. Cool Tabs enables users to create interactive content…
$49
Per User per Month
iContact Pro Select
Score 6.5 out of 10
N/A
iContact Pro Select (formerly Outmarket) includes email marketing, landing pages, social media management, press outreach, and analytics. The software was originally Vocus Marketing Suite, and then was known as Outmarket. It was acquired by Cision
$300
per month
Pricing
Cool TabsiContact Pro Select
Editions & Modules
Stone
$49
Per User per Month
Gold
$199
Per User per Month
Diamond
$399
Per User per Month
Diamond with Unlimited Campaigns
$499
Per User per Month
Diamond with Paths
$499
User per Month
Diamond with Paths and Unlimited Campaigns
$699
User per Month
Basic
$300
per month
Plus
$600
per month
Pro
$1,000
per month
Enterprise
$2,500
per month
Offerings
Pricing Offerings
Cool TabsiContact Pro Select
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$49 per planNo setup fee
Additional Details
More Pricing Information
Community Pulse
Cool TabsiContact Pro Select
Top Pros
Top Cons
Best Alternatives
Cool TabsiContact Pro Select
Small Businesses
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Score 9.4 out of 10
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Vbout
Score 9.5 out of 10
Medium-sized Companies
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Score 8.9 out of 10
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Score 9.3 out of 10
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Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Cool TabsiContact Pro Select
Likelihood to Recommend
9.7
(14 ratings)
6.8
(3 ratings)
Likelihood to Renew
8.0
(8 ratings)
6.1
(3 ratings)
Usability
7.3
(1 ratings)
-
(0 ratings)
User Testimonials
Cool TabsiContact Pro Select
Likelihood to Recommend
Cool Tabs
In general, it works as some kind of manual on how the particular baseline of your social networks can be improved, and it provides the right assessment at the same time so that I can analyze my data based on my results. Also, they count on excellent technical assistance. Earlier it was hard to go search hashtags on my Instagram but after using this I can get more deep analytics, geotag research, and profile analytics to get great information about the keywords I want to know about. The pricing is great, as well as the support team which replies very quickly.
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iContact
If you use PRWeb already and are looking for a tool that integrates well with that program and offers additional functionality with email and social media then Vocus is great. If you don't use PRWeb or prefer an email tool with more functionality and ease of use, Vocus is not the best choice.
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Pros
Cool Tabs
  • It provides a wide range of settings options to your social media promotions.
  • Is easy to use for developing and managing promotions.
  • It offers an very complete tool to extract information about your promotions.
  • The support service is highly advisable: fast and adequate to satisfy users' needs.
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iContact
  • Social Media Listening e.g.: Recommendations, Identify influencers for a selected topic, based on actual influence, or number of reposts and/or references, rather than the number of followers.
  • Campaign Management - Landing Page and Web Form Templates
  • Email Marketing -Delivery Tracking and Spam Analysis
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Cons
Cool Tabs
  • Interface is a bit difficult.
  • Management if the tool is not intuitive.
  • More filters for analyzing would be great specifically in the demographics region.
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iContact
  • Vocus can do a better job communicating with us. The representative made promises to us that I have not seen be fulfilled such as getting us national media hits through connections that he had.
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Likelihood to Renew
Cool Tabs
I have a good relationship with the customer service and I love to help them to promote their service.
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iContact
Now that we have had the opportunity to try an enterprise wide marketing solution, I think we should look at other tools and programs that have greater flexibility and ease of use. If the tool does not happen to have PR Web then so be it. We may not see the cost savings with PR announcements but if the other tools have increased email functionality then we can part with more money on the PR side like we have in the past
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Alternatives Considered
Cool Tabs
Easypromos is one of the best tools you can use to run your contests. The application allows you to create contests for Facebook, Instagram, Twitter, Pinterest and YouTube.You can choose the objective of your campaign, whether it is to increase followers, improve your brand awareness, etc., and you can run various types of promotional initiatives, including giveaways, games, and quizzes.
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iContact
I've used MailChimp before to generate emails and found Vocus to be a better option because it is an overall suite providing the tools to create customizable emails as well as many other features including press releases, social media etc. Vocus is an all-in-one platform for marketing which makes things more efficient for the user by being able to handle all marketing through one outlet.
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Return on Investment
Cool Tabs
  • Cool Tabs allows us to tweak our social media pages to suit the customers' interaction.
  • When the customer is engaged, they are more likely to share and or inquire about what we do.
  • Since we have been using this, we have had a 10% increase in customer engagement, which in return, helps us deliver quality information.
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iContact
  • Much more targeted email marketing. Spam analysis helped improve our overall email performance.
  • Increased customer engagement through social media listening.
  • Scheduled emails increased email open and click-through rates by 120%!
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ScreenShots

Cool Tabs Screenshots

Screenshot of Page Performance DashboardScreenshot of Stats DashboardScreenshot of Instagram hashtag analysis: top potential contributorsScreenshot of Instagram hashtag analysis: words analysisScreenshot of Twitter Hashtag Analysis: Main StatsScreenshot of Campaign Stats Dashboard