What users are saying about
5 Ratings
30 Ratings
5 Ratings
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Score 10 out of 100
30 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9.4 out of 100

Feature Set Ratings

    Listening/monitoring

    Coosto

    Feature Set Not Supported
    N/A
    9.7

    Falcon.io

    97%
    Falcon.io ranks higher in 4/4 features

    Boolean keyword searches

    N/A
    0 Ratings
    10.0
    100%
    4 Ratings

    Filtering out noise/spam

    N/A
    0 Ratings
    9.0
    90%
    5 Ratings

    Sentiment analysis

    N/A
    0 Ratings
    10.0
    100%
    6 Ratings

    Broad channel coverage

    N/A
    0 Ratings
    10.0
    100%
    5 Ratings

    Publishing

    Coosto

    Feature Set Not Supported
    N/A
    9.5

    Falcon.io

    95%
    Falcon.io ranks higher in 4/4 features

    Content planning and scheduling

    N/A
    0 Ratings
    10.0
    100%
    6 Ratings

    Audience targeting

    N/A
    0 Ratings
    10.0
    100%
    4 Ratings

    Content optimization

    N/A
    0 Ratings
    9.0
    90%
    5 Ratings

    Workflow management

    N/A
    0 Ratings
    9.0
    90%
    5 Ratings

    Engagement

    Coosto

    Feature Set Not Supported
    N/A
    9.3

    Falcon.io

    93%
    Falcon.io ranks higher in 3/3 features

    Automated routing and prioritization

    N/A
    0 Ratings
    9.0
    90%
    3 Ratings

    Customer interaction histories

    N/A
    0 Ratings
    9.0
    90%
    6 Ratings

    Bulk actions

    N/A
    0 Ratings
    10.0
    100%
    3 Ratings

    Marketing

    Coosto

    Feature Set Not Supported
    N/A
    9.7

    Falcon.io

    97%
    Falcon.io ranks higher in 4/4 features

    Lead generation

    N/A
    0 Ratings
    10.0
    100%
    4 Ratings

    Content marketing

    N/A
    0 Ratings
    10.0
    100%
    4 Ratings

    Paid media management

    N/A
    0 Ratings
    10.0
    100%
    3 Ratings

    Campaigns and promotions

    N/A
    0 Ratings
    9.0
    90%
    4 Ratings

    Channel coverage/integration

    Coosto

    Feature Set Not Supported
    N/A
    9.7

    Falcon.io

    97%
    Falcon.io ranks higher in 7/7 features

    Twitter

    N/A
    0 Ratings
    10.0
    100%
    6 Ratings

    Facebook

    N/A
    0 Ratings
    10.0
    100%
    6 Ratings

    LinkedIn

    N/A
    0 Ratings
    10.0
    100%
    4 Ratings

    Google+

    N/A
    0 Ratings
    10.0
    100%
    4 Ratings

    Instagram

    N/A
    0 Ratings
    9.0
    90%
    6 Ratings

    Pinterest

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    YouTube

    N/A
    0 Ratings
    9.0
    90%
    3 Ratings

    Reporting/analytics

    Coosto

    Feature Set Not Supported
    N/A
    9.3

    Falcon.io

    93%
    Falcon.io ranks higher in 3/3 features

    Campaign success analytics

    N/A
    0 Ratings
    10.0
    100%
    5 Ratings

    Real-time tracking

    N/A
    0 Ratings
    10.0
    100%
    5 Ratings

    Competitor analysis

    N/A
    0 Ratings
    8.0
    80%
    5 Ratings

    Account management

    Coosto

    Feature Set Not Supported
    N/A
    8.5

    Falcon.io

    85%
    Falcon.io ranks higher in 2/2 features

    Role-based user permissions & privileges

    N/A
    0 Ratings
    9.0
    90%
    6 Ratings

    Mobile access

    N/A
    0 Ratings
    8.0
    80%
    5 Ratings

    Attribute Ratings

    • Coosto and Falcon.io are tied in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    10.0

    Coosto

    100%
    3 Ratings
    10.0

    Falcon.io

    100%
    9 Ratings

    Likelihood to Renew

    Coosto

    N/A
    0 Ratings
    6.3

    Falcon.io

    63%
    3 Ratings

    Usability

    Coosto

    N/A
    0 Ratings
    10.0

    Falcon.io

    100%
    1 Rating

    Performance

    Coosto

    N/A
    0 Ratings
    8.2

    Falcon.io

    82%
    2 Ratings

    Support Rating

    Coosto

    N/A
    0 Ratings
    8.0

    Falcon.io

    80%
    1 Rating

    Likelihood to Recommend

    Coosto

    Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
    Margaret Massop | TrustRadius Reviewer

    Falcon.io

    I can recommend Falcon.io for any person or company that wants to organize and plan their social media content. You will easily keep track of all channels, schedule each post in advance, analyze and create marketing strategies. They will have a tool that gives them a lot of abilities to get information about the performance of the content
    Maria Bereziuk | TrustRadius Reviewer

    Pros

    Coosto

    • Quick, easy to use SQL based search functionality.
    • Simple interface with useful predesigned measures.
    Anonymous | TrustRadius Reviewer

    Falcon.io

    • The interface is well-organized and makes the user experience very smooth.
    • Organizes content well with the publishing feature. You can easily see when different posts are scheduled and where you have holes.
    • Falcon aggregates data well in their metrics section, although they only provide data you can get from the platform reports. It is nice to have it all in one place so to speak.
    Lainey Graham | TrustRadius Reviewer

    Cons

    Coosto

    • The dashboard is only useable in full screen, not in compartments
    • Rather expensive
    Bram Koopman | TrustRadius Reviewer

    Falcon.io

    • Some of our measurement metrics are predefined, and you would need to extract the raw data and calculate new or other metrics such as engagement rates (based on reach)
    • Can be quite pricy, especially compared to other cheaper solutions that can provide some of the basic functionalities for fraction of the price
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Coosto

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    Coosto Editions & Modules

    Additional Pricing Details
    Custom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.

    Falcon.io

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    $129 per month

    Falcon.io Editions & Modules

    Edition
    Falcon.io$1291
    1. per month
    Additional Pricing Details
    Falcon.io offers two service packages to suit company size and social needs: Pro and Premium. These offer varying services and support levels.

    Likelihood to Renew

    Coosto

    No score
    No answers yet
    No answers on this topic

    Falcon.io

    Falcon.io 6.3
    Based on 3 answers
    I'm not quite as happy with Falcon Social as I thought. It is lagging a lot and the functions are not working as they should. I feel I don't know all functions in the system so I can't use all the features
    Anonymous | TrustRadius Reviewer

    Usability

    Coosto

    No score
    No answers yet
    No answers on this topic

    Falcon.io

    Falcon.io 10.0
    Based on 1 answer
    The usability is straightforward and contains a lot of supporting material. Thanks to Falcon.io, we can find our subscribers' profiles on multiple social media platforms.
    Maria Bereziuk | TrustRadius Reviewer

    Support Rating

    Coosto

    No score
    No answers yet
    No answers on this topic

    Falcon.io

    Falcon.io 8.0
    Based on 1 answer
    On the few occasions that I have used it, we have been slow to get responses. Despite all this, they have been very generous and persuasive.
    Maria Bereziuk | TrustRadius Reviewer

    Alternatives Considered

    Coosto

    Coosto is more powerful than the version of Hootsuite we used.
    Margaret Massop | TrustRadius Reviewer

    Falcon.io

    Falcon is a much more robust tool, with significantly better scheduling and community management. Their Engage module is miles ahead.
    Anonymous | TrustRadius Reviewer

    Return on Investment

    Coosto

    • Positive impact on communications strategies.
    • Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.
    Anonymous | TrustRadius Reviewer

    Falcon.io

    • Falcon.io allowed us to extract "target audience data sets" that we could use in our Facebook advertising target audience. This unique and powerful functionality allowed us to run strong advertising campaigns on Facebook, achieving some of the posts strongest CPC and CPM rates.
    Anonymous | TrustRadius Reviewer

    Screenshots

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