5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 10 out of 100
Based on 5 reviews and ratings
30 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.4 out of 100
Based on 30 reviews and ratings
Feature Set Ratings
Listening/monitoring
Coosto
Feature Set Not Supported
N/A

9.7
Falcon.io
97%
Falcon.io ranks higher in 4/4 features
Falcon.io ranks higher in 4/4 features
Boolean keyword searches
N/A
0 Ratings

10.0
100%
4 Ratings
Filtering out noise/spam
N/A
0 Ratings

9.0
90%
5 Ratings
Sentiment analysis
N/A
0 Ratings

10.0
100%
6 Ratings
Broad channel coverage
N/A
0 Ratings

10.0
100%
5 Ratings
Publishing
Coosto
Feature Set Not Supported
N/A

9.5
Falcon.io
95%
Falcon.io ranks higher in 4/4 features
Falcon.io ranks higher in 4/4 features
Content planning and scheduling
N/A
0 Ratings

10.0
100%
6 Ratings
Audience targeting
N/A
0 Ratings

10.0
100%
4 Ratings
Content optimization
N/A
0 Ratings

9.0
90%
5 Ratings
Workflow management
N/A
0 Ratings

9.0
90%
5 Ratings
Engagement
Coosto
Feature Set Not Supported
N/A

9.3
Falcon.io
93%
Falcon.io ranks higher in 3/3 features
Falcon.io ranks higher in 3/3 features
Automated routing and prioritization
N/A
0 Ratings

9.0
90%
3 Ratings
Customer interaction histories
N/A
0 Ratings

9.0
90%
6 Ratings
Bulk actions
N/A
0 Ratings

10.0
100%
3 Ratings
Marketing
Coosto
Feature Set Not Supported
N/A

9.7
Falcon.io
97%
Falcon.io ranks higher in 4/4 features
Falcon.io ranks higher in 4/4 features
Lead generation
N/A
0 Ratings

10.0
100%
4 Ratings
Content marketing
N/A
0 Ratings

10.0
100%
4 Ratings
Paid media management
N/A
0 Ratings

10.0
100%
3 Ratings
Campaigns and promotions
N/A
0 Ratings

9.0
90%
4 Ratings
Channel coverage/integration
Coosto
Feature Set Not Supported
N/A

9.7
Falcon.io
97%
Falcon.io ranks higher in 7/7 features
Falcon.io ranks higher in 7/7 features
N/A
0 Ratings

10.0
100%
6 Ratings
N/A
0 Ratings

10.0
100%
6 Ratings
N/A
0 Ratings

10.0
100%
4 Ratings
Google+
N/A
0 Ratings

10.0
100%
4 Ratings
N/A
0 Ratings

9.0
90%
6 Ratings
N/A
0 Ratings

10.0
100%
1 Rating
YouTube
N/A
0 Ratings

9.0
90%
3 Ratings
Reporting/analytics
Coosto
Feature Set Not Supported
N/A

9.3
Falcon.io
93%
Falcon.io ranks higher in 3/3 features
Falcon.io ranks higher in 3/3 features
Campaign success analytics
N/A
0 Ratings

10.0
100%
5 Ratings
Real-time tracking
N/A
0 Ratings

10.0
100%
5 Ratings
Competitor analysis
N/A
0 Ratings

8.0
80%
5 Ratings
Account management
Coosto
Feature Set Not Supported
N/A

8.5
Falcon.io
85%
Falcon.io ranks higher in 2/2 features
Falcon.io ranks higher in 2/2 features
Role-based user permissions & privileges
N/A
0 Ratings

9.0
90%
6 Ratings
Mobile access
N/A
0 Ratings

8.0
80%
5 Ratings
Attribute Ratings
- Coosto and Falcon.io are tied in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Coosto
100%
3 Ratings

10.0
Falcon.io
100%
9 Ratings
Likelihood to Renew
Coosto
N/A
0 Ratings

6.3
Falcon.io
63%
3 Ratings
Usability
Coosto
N/A
0 Ratings

10.0
Falcon.io
100%
1 Rating
Performance
Coosto
N/A
0 Ratings

8.2
Falcon.io
82%
2 Ratings
Support Rating
Coosto
N/A
0 Ratings

8.0
Falcon.io
80%
1 Rating
Likelihood to Recommend
Coosto
Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
Falcon.io
I can recommend Falcon.io for any person or company that wants to organize and plan their social media content. You will easily keep track of all channels, schedule each post in advance, analyze and create marketing strategies. They will have a tool that gives them a lot of abilities to get information about the performance of the content
Account Manager
RTB HouseInternet, 501-1000 employees
Pros
Coosto
- Quick, easy to use SQL based search functionality.
- Simple interface with useful predesigned measures.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeesFalcon.io
- The interface is well-organized and makes the user experience very smooth.
- Organizes content well with the publishing feature. You can easily see when different posts are scheduled and where you have holes.
- Falcon aggregates data well in their metrics section, although they only provide data you can get from the platform reports. It is nice to have it all in one place so to speak.
Content Marketing Coordinator
Grace Management GroupConsumer Goods, 201-500 employees
Cons
Coosto
- The dashboard is only useable in full screen, not in compartments
- Rather expensive
Marketeer
Wensink AutomotiveAutomotive, 501-1000 employees
Falcon.io
- Some of our measurement metrics are predefined, and you would need to extract the raw data and calculate new or other metrics such as engagement rates (based on reach)
- Can be quite pricy, especially compared to other cheaper solutions that can provide some of the basic functionalities for fraction of the price

Verified User
Manager in Marketing
Marketing and Advertising Company, 1001-5000 employeesPricing Details
Coosto
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
—Coosto Editions & Modules
—
Additional Pricing Details
Custom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.Falcon.io
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
$129 per month
Falcon.io Editions & Modules
Edition
Falcon.io | $1291 |
---|
- per month
Additional Pricing Details
Falcon.io offers two service packages to suit company size and social needs: Pro and Premium. These offer varying services and support levels.Likelihood to Renew
Coosto
No score
No answers yet
No answers on this topic
Falcon.io
Falcon.io 6.3
Based on 3 answers
I'm not quite as happy with Falcon Social as I thought. It is lagging a lot and the functions are not working as they should. I feel I don't know all functions in the system so I can't use all the features

Verified User
Employee in Marketing
Leisure, Travel & Tourism Company, 1-10 employeesUsability
Coosto
No score
No answers yet
No answers on this topic
Falcon.io
Falcon.io 10.0
Based on 1 answer
The usability is straightforward and contains a lot of supporting material. Thanks to Falcon.io, we can find our subscribers' profiles on multiple social media platforms.
Account Manager
RTB HouseInternet, 501-1000 employees
Support Rating
Coosto
No score
No answers yet
No answers on this topic
Falcon.io
Falcon.io 8.0
Based on 1 answer
On the few occasions that I have used it, we have been slow to get responses. Despite all this, they have been very generous and persuasive.
Account Manager
RTB HouseInternet, 501-1000 employees
Alternatives Considered
Coosto
Coosto is more powerful than the version of Hootsuite we used.
Senior Social Media Manager
WebmasteryOnline Media, 11-50 employees
Falcon.io
Falcon is a much more robust tool, with significantly better scheduling and community management. Their Engage module is miles ahead.

Verified User
Employee in Marketing
Consumer Services Company, 1001-5000 employeesReturn on Investment
Coosto
- Positive impact on communications strategies.
- Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.

Verified User
Professional in Corporate
Government Administration Company, 10,001+ employeesFalcon.io
- Falcon.io allowed us to extract "target audience data sets" that we could use in our Facebook advertising target audience. This unique and powerful functionality allowed us to run strong advertising campaigns on Facebook, achieving some of the posts strongest CPC and CPM rates.

Verified User
Manager in Marketing
Marketing and Advertising Company, 1001-5000 employees