DemandTools vs. Unanet CRM by Cosential

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DemandTools
Score 9.4 out of 10
N/A
DemandTools for AppExchange is a data quality toolset for Salesforce.com CRM centric customers. The product comprises 11 individual modules to control, standardize, verify, deduplicate, import and manipulate Salesforce and/or Force.com data.N/A
Unanet CRM by Cosential
Score 9.1 out of 10
N/A
Unanet CRM by Cosential (formerly Cosential CRM) is dedicated to helping AEC business developers, marketers, and executives win better business, and grow revenue. It became an Unanet solution in 2020, when Unanet acquired Cosential.N/A
Pricing
DemandToolsUnanet CRM by Cosential
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
DemandToolsUnanet CRM by Cosential
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
DemandToolsUnanet CRM by Cosential
Top Pros
Top Cons
Features
DemandToolsUnanet CRM by Cosential
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
8.7
1 Ratings
12% above category average
Customer data management / contact management00 Ratings10.01 Ratings
Workflow management00 Ratings6.01 Ratings
Territory management00 Ratings9.01 Ratings
Opportunity management00 Ratings10.01 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings10.01 Ratings
Interaction tracking00 Ratings9.01 Ratings
Channel / partner relationship management00 Ratings7.01 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
7.5
1 Ratings
1% below category average
Lead management00 Ratings10.01 Ratings
Email marketing00 Ratings5.01 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
8.0
1 Ratings
5% above category average
Task management00 Ratings7.01 Ratings
Reporting00 Ratings9.01 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
8.7
1 Ratings
13% above category average
Forecasting00 Ratings6.01 Ratings
Pipeline visualization00 Ratings10.01 Ratings
Customizable reports00 Ratings10.01 Ratings
Customization
Comparison of Customization features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
7.5
1 Ratings
1% below category average
Custom fields00 Ratings9.01 Ratings
Custom objects00 Ratings6.01 Ratings
Security
Comparison of Security features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
10.0
1 Ratings
18% above category average
Single sign-on capability00 Ratings10.01 Ratings
Role-based user permissions00 Ratings10.01 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
5.0
1 Ratings
37% below category average
Social data00 Ratings5.01 Ratings
Social engagement00 Ratings5.01 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
5.0
1 Ratings
36% below category average
Marketing automation00 Ratings5.01 Ratings
Platform
Comparison of Platform features of Product A and Product B
DemandTools
-
Ratings
Unanet CRM by Cosential
7.0
1 Ratings
7% below category average
Mobile access00 Ratings7.01 Ratings
Best Alternatives
DemandToolsUnanet CRM by Cosential
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IBM InfoSphere Information Server
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Enterprises
IBM InfoSphere Information Server
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Score 8.1 out of 10
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User Ratings
DemandToolsUnanet CRM by Cosential
Likelihood to Recommend
8.7
(117 ratings)
10.0
(1 ratings)
Likelihood to Renew
9.9
(16 ratings)
-
(0 ratings)
Usability
7.8
(6 ratings)
8.0
(1 ratings)
Availability
9.8
(2 ratings)
-
(0 ratings)
Performance
8.5
(3 ratings)
-
(0 ratings)
Support Rating
9.0
(5 ratings)
8.0
(1 ratings)
Online Training
8.5
(2 ratings)
-
(0 ratings)
Implementation Rating
6.9
(6 ratings)
-
(0 ratings)
Configurability
7.5
(2 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.5
(2 ratings)
-
(0 ratings)
Vendor post-sale
9.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
DemandToolsUnanet CRM by Cosential
Likelihood to Recommend
Validity
DemandTools is perfect for any system that constantly adds new records to its database. For example, in higher education, we are constantly purchasing search names from various vendors and DemandTools allows us to make sure we are not doubling up on the same records. It saves us money in the long run as we are not mailing out multiple copies of our brochures to the same person.
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Unanet
Great for medium and large construction companies that have a specific salesforce.
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Pros
Validity
  • PowerGrid can review and make the updates simultaneously.
  • Single Table Dedupe makes merg[ing] the records easy and can make updates at the same time.
  • BulkBackup [is] just one click, majority data got updated.
  • Scenarios save a lot of time for similar working load.
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Unanet
  • Inputting of companies and leads who may become prospects.
  • Creating specific opportunities for construction projects.
  • Tracking opportunities through the entire sales cycle.
  • Inputting detailed notes and activity by the Sales team.
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Cons
Validity
  • I wish I could make changes to my existing scenarios using save rather than having to create a whole new scenario. Maybe you can, I just haven't been able to.
  • Some features aren't user intuitive and it takes a while to learn.
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Unanet
  • The open software is somewhat difficult to master as an administrator.
  • Report writing could be more intuitive.
  • The company seems to cater to larger users.
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Likelihood to Renew
Validity
It's a great product. The only thing that holds us back is it was frustrating working with their sales team. We also don't like that when Validity purchased DemandTools they immediately started charging us quite a bit while it had been free for non-profit users when CRMFusion owned it. They also don't let you buy it for just 1 or 2 seats, you have to pay, I believe, in batches of 100 seats.
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Unanet
No answers on this topic
Usability
Validity
Allows for control in uploading lists, saved processes for checking duplicate records.

Allows for backup files and quick reverts if something goes wrong.

Extends reporting when Salesforce.com cannot support specific pieces of info being put together in a report.

Automated processes for set and forget hygiene tasks
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Unanet
Cosential is very intuitive for the AEC industry and has the ability to be customized for your specific needs. The reports are especially helpful, with good visual dashboards.
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Reliability and Availability
Validity
There has not been a time since I started 9 months ago that I've encountered any kind of downtime.
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Unanet
No answers on this topic
Performance
Validity
DemandTools is a bit clunky and slow at times
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Unanet
No answers on this topic
Support Rating
Validity
Support can be slow so do not expect quick turn for urgent issues.
Help for specific queries not not there. Product tech support is offered. It would be great if query support, even if paid, was offered
The training webinars help with the basics but not much if you need advanced functionality.
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Unanet
My original trainer / implementation specialist was fantastic. That relationship has continued, even though I have been officially handed off to the customer service side. The customer service side seems to have higher turnover than normal, but in general they are also very supportive, although not as responsive as I might like.
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Online Training
Validity
The trainings are free live webinars that give you a solid base for getting started with the program. The only weakness is they don't have any advanced classes.
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Unanet
No answers on this topic
Implementation Rating
Validity
I had just started using Salesforce about 3 months before I did the implementation myself, and it was easy to do just following their step-by-step instructions.
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Unanet
No answers on this topic
Alternatives Considered
Validity
Though RingLead has much more to offer in terms of automation (and it is in Salesforce rather than a separate program), DemandTools still has our heart. DemandTools is very cost-friendly and we were able to increase the value of DemandTools by programming in additional saved scenarios. I decreased admin time in the DemandTools suite by approximately 25% after implementing saved scenarios for every reoccurring update or list upload.
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Unanet
Cosential is specific to the A/E industry and is the most intuitive software we found for construction.
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Scalability
Validity
It's done everything we've needed it to do.
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Unanet
No answers on this topic
Return on Investment
Validity
  • It is a tremendous time saver. It does things Salesforce doesn't even have the capability to do. Tasks that would take hours to manually complete.
  • We can process a tremendous amount of data daily through one person, vs. weeks for the data to be cleaned, reviewed, routed and input.
  • Saves on headcount by allowing a dedicated user to set up batches and jobs for other teams to ensure their data integrity.
  • The return on investment isn't easily quantifiable but it is FELT in our department.
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Unanet
  • Allowed for common tracking by business developers in different regions.
  • Helped us quantify effort.
  • Provides great reports for management.
Read full review
ScreenShots

DemandTools Screenshots

Screenshot of DemandTools Home ScreenScreenshot of Modify FormulaScreenshot of Data Quality Automation