10 Ratings
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79 Ratings
10 Ratings
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Score 7.5 out of 100

Optimizely Content Cloud (formerly Episerver Content Cloud)

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79 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 5.8 out of 100

Likelihood to Recommend

Craft

Craft is really well suited for any size design team - I have used it within a team of 3, and within a team of 30.It helps with collaboration within the team, and between external teams through 'sync' with Invision.It increases efficiency of using Sketch with things like 'data', 'duplicate', and 'stock'. These tools not only make designing faster, but also more realistic, allowing us to 'test' our designs sooner.
Evan Jaffe | TrustRadius Reviewer

Optimizely Content Cloud (formerly Episerver Content Cloud)

Episerver CMS provides a very well rounded system that will meet the needs of most businesses, in my experience. The biggest draw-back that I've seen with the underlying system is the response time in the back-end. Being on the digital experience cloud allows you to spread the load between services, but our experience has shown, even with a distributed network, the response time on the back-end can prove time-consuming and have delays in loading for content writers/editors. If there's a lot of hands-on, constantly, you will need to make sure the architecture has the response time your team needs.
Sean Haddy | TrustRadius Reviewer

Feature Rating Comparison

Security

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.7
Role-based user permissions
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.7

Platform & Infrastructure

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.8
API
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.2
Internationalization / multi-language
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.3

Web Content Creation

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.1
WYSIWYG editor
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
7.0
Code quality / cleanliness
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.4
Admin section
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.0
Page templates
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
3.7
Library of website themes
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
2.1
Mobile optimization / responsive design
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.6
Publishing workflow
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.9
Form generator
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.0

Web Content Management

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.3
Content taxonomy
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.0
SEO support
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.2
Bulk management
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.5
Availability / breadth of extensions
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.2
Community / comment management
Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
4.6

Pros

Craft

  • Free form nested text creation
  • Meeting notes
  • Easy sharing of text documents
  • Native apps
Ben Lachman | TrustRadius Reviewer

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Ektron CMS is reliable and performs well. Outages are extremely rare, and the site is fast.
  • The Ektron CMS content editor is easy to use, and updates can be made by non-technical people. The Ektron site synchronization process allows us to automatically publish updates every 30 minutes. This is very important to the resort's marketing efforts during the busy ski season.
  • This is straight from the marketing department: 'Ektron CMS is user friendly for non-technical people, and it allows us to be more effective in our marketing efforts.
Joy Kilmer | TrustRadius Reviewer

Cons

Craft

  • It has a great workflow, but it is very little customizable.
  • The tool is not so easy to use, so you have to take a time to get to know it.
Raphael Sanguinete | TrustRadius Reviewer

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Ektron's user interface could use a complete overhaul, beginning with the odd logical separation between "Library" items and "Content." From an end-user perspective these distinctions are completely irrelevant and only serve to confuse everyone.
  • The way Ektron reads html in the code editor is unfathomable. White space is dealt with in a completely unconventional and error prone way and the text editor often inserts immense amounts of unnecessary markup that often causes problems and bugs.
  • Ektron contains so many bugs its almost impossible to list them all. As the main editor of the website, my standard answer to any standard functionality requests is "no" because Ektron charges inordinate sums of money for those functions and even if we do custom manage our own solution, it would likely cause the entire system to crash.
  • Ektron is very very slow.
  • Ektron requires a seperate module for mobile/web-friendly websites. You can't just code it yourself. You have to buy their's.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Craft

No score
No answers yet
No answers on this topic

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 25 answers
Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
Anonymous | TrustRadius Reviewer

Usability

Craft

No score
No answers yet
No answers on this topic

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 6.5
Based on 5 answers
Usability principles have been a part of modern web application development for some time now. Ektron lags behind in this area. It's not that the back end is terrible, but to me it does not reflect commitment, expertise, and a systematic approach to usability in Ektron's development process. There are too many UI idiosyncrasies and inconsistencies for my liking.
John Shea | TrustRadius Reviewer

Reliability and Availability

Craft

No score
No answers yet
No answers on this topic

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 9.2
Based on 8 answers
Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
Anonymous | TrustRadius Reviewer

Support Rating

Craft

Craft 9.6
Based on 3 answers
Responsive chat with founders to answer any questions you have.
Anonymous | TrustRadius Reviewer

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 8.0
Based on 4 answers
Working with Ektron Support has always been a pleasure. They are quick to respond, extremely knowledgeable, and truly care about resolving your issue. I have never once been disappointed with their response.
Jenn Murray | TrustRadius Reviewer

Online Training

Craft

No score
No answers yet
No answers on this topic

Optimizely Content Cloud (formerly Episerver Content Cloud)

Optimizely Content Cloud (formerly Episerver Content Cloud) 6.7
Based on 3 answers
Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
Anonymous | TrustRadius Reviewer

Alternatives Considered

Craft

Craft was originally developed in response to ExpressionEngine's shortcomings. While ExpressionEngine has caught up in some regards, it still looks and feels a bit unpolished by comparison. Additionally, ExpressionEngine's vendor has never gotten UI right - not on their website, nor in their CMS. Craft remains easier to use, more polished and provides a wider feature set in its base install (without needing plugins).As for WordPress - while I recognize its massive popularity, I find its reliance on themes, third-party plugins, along with security shortcomings, make it a poor fit for the larger custom projects we build. On the other hand, if you want to throw up a passable website in a day, you can't beat WordPress.
Ben Seigel | TrustRadius Reviewer

Optimizely Content Cloud (formerly Episerver Content Cloud)

I believe that EPiServer is here to stay; and, we routinely see them competing against other similar .NET technology platforms in this space (IE: Sitecore & Ektron). Experis has been following the Gartner Magic Quadrant and Forrester Wave reviews; and, EPiServer is well positioned to move into the "Leaders" quadrant in the near future (as of the 2013 Gartner Magic Quadrant, EPiServer was listed in the "Visionaries" quadrant).
Jonathan Graham | TrustRadius Reviewer

Return on Investment

Craft

  • More accurate mockups for clients that take less time than without using Craft.
  • Increased collaboration within and between teams by providing more immediate insight into active design work.
  • More enjoyable experiences while designing, because the tool set opens up new work flows that do not existing natively in any design software.
Evan Jaffe | TrustRadius Reviewer

Optimizely Content Cloud (formerly Episerver Content Cloud)

  • Better efficiency and control over content. Faster creation of content specifically marketing campaign based landing pages. Easier implementation and tracking site visitor info and support for mobile has been easier to maintain.
  • Ektron has a wealth of features. implementing these requires in depth training and planning.
Chris Chodnicki | TrustRadius Reviewer

Screenshots

Pricing Details

Craft

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Optimizely Content Cloud (formerly Episerver Content Cloud)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Craft
7.1
Optimizely Content Cloud (formerly Episerver Content Cloud)
5.5

Likelihood to Renew

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0

Usability

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.5

Reliability and Availability

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
9.2

Support Rating

Craft
9.6
Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0

Online Training

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
6.7

Implementation Rating

Craft
Optimizely Content Cloud (formerly Episerver Content Cloud)
8.0

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