What users are saying about
17 Ratings
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Top Rated
97 Ratings
17 Ratings
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Score 9.1 out of 100

Optimizely Content Cloud

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Top Rated
97 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Feature Set Ratings

    Security

    Craft

    Feature Set Not Supported
    N/A
    8.8

    Optimizely Content Cloud

    88%
    Optimizely Content Cloud ranks higher in 1/1 features

    Role-based user permissions

    N/A
    0 Ratings
    8.8
    88%
    38 Ratings

    Platform & Infrastructure

    Craft

    Feature Set Not Supported
    N/A
    7.3

    Optimizely Content Cloud

    73%
    Optimizely Content Cloud ranks higher in 2/2 features

    API

    N/A
    0 Ratings
    6.8
    68%
    34 Ratings

    Internationalization / multi-language

    N/A
    0 Ratings
    7.8
    78%
    29 Ratings

    Web Content Creation

    Craft

    Feature Set Not Supported
    N/A
    7.0

    Optimizely Content Cloud

    70%
    Optimizely Content Cloud ranks higher in 8/8 features

    WYSIWYG editor

    N/A
    0 Ratings
    8.0
    80%
    38 Ratings

    Code quality / cleanliness

    N/A
    0 Ratings
    7.8
    78%
    38 Ratings

    Admin section

    N/A
    0 Ratings
    7.8
    78%
    39 Ratings

    Page templates

    N/A
    0 Ratings
    7.4
    74%
    34 Ratings

    Library of website themes

    N/A
    0 Ratings
    5.0
    50%
    14 Ratings

    Mobile optimization / responsive design

    N/A
    0 Ratings
    7.7
    77%
    34 Ratings

    Publishing workflow

    N/A
    0 Ratings
    7.2
    72%
    36 Ratings

    Form generator

    N/A
    0 Ratings
    5.0
    50%
    27 Ratings

    Web Content Management

    Craft

    Feature Set Not Supported
    N/A
    6.8

    Optimizely Content Cloud

    68%
    Optimizely Content Cloud ranks higher in 5/5 features

    Content taxonomy

    N/A
    0 Ratings
    7.6
    76%
    36 Ratings

    SEO support

    N/A
    0 Ratings
    8.0
    80%
    37 Ratings

    Bulk management

    N/A
    0 Ratings
    7.2
    72%
    32 Ratings

    Availability / breadth of extensions

    N/A
    0 Ratings
    5.6
    56%
    32 Ratings

    Community / comment management

    N/A
    0 Ratings
    5.7
    57%
    24 Ratings

    Attribute Ratings

    • Craft is rated higher in 2 areas: Likelihood to Recommend, Support Rating

    Likelihood to Recommend

    9.4

    Craft

    94%
    6 Ratings
    8.8

    Optimizely Content Cloud

    88%
    62 Ratings

    Likelihood to Renew

    Craft

    N/A
    0 Ratings
    8.0

    Optimizely Content Cloud

    80%
    25 Ratings

    Usability

    Craft

    N/A
    0 Ratings
    8.8

    Optimizely Content Cloud

    88%
    18 Ratings

    Availability

    Craft

    N/A
    0 Ratings
    9.2

    Optimizely Content Cloud

    92%
    8 Ratings

    Support Rating

    9.4

    Craft

    94%
    3 Ratings
    8.0

    Optimizely Content Cloud

    80%
    4 Ratings

    Online Training

    Craft

    N/A
    0 Ratings
    6.7

    Optimizely Content Cloud

    67%
    3 Ratings

    Implementation Rating

    Craft

    N/A
    0 Ratings
    8.0

    Optimizely Content Cloud

    80%
    2 Ratings

    Likelihood to Recommend

    Craft

    Craft is really well suited for any size design team - I have used it within a team of 3, and within a team of 30.It helps with collaboration within the team, and between external teams through 'sync' with Invision.It increases efficiency of using Sketch with things like 'data', 'duplicate', and 'stock'. These tools not only make designing faster, but also more realistic, allowing us to 'test' our designs sooner.
    Evan Jaffe | TrustRadius Reviewer

    Optimizely Content Cloud

    Optimizely [Content Cloud] is one of the most Practical CMS's in the market which has all the necessary features to manage the website. Excellent speed and performance and user satisfaction in the front end are very good. customers and users are satisfied with the content because we display the published content according to the nature and taste of the customers and their geographical area, and all the content is categorized according to the user group. If you have a lot of content and you are a developer or IT consultant of a large organization that needs various and special facilities, I suggest you use Optimizely [Content Cloud] because it meets all your needs.
    Anonymous | TrustRadius Reviewer

    Pros

    Craft

    • Craft is built to digital products developers, so its workflow is great.
    • It has a very nice interface and is a beautiful tool.
    Raphael Sanguinete | TrustRadius Reviewer

    Optimizely Content Cloud

    • It's easy and fun to use. You can take someone with no experience in content management and they pick it up very quickly.
    • It is capable of managing multiple sites in multiple languages.
    • It has good uptime. Deployments are easy and with hot-swapping, you would never know the site was being updated in the background.
    • The searching capabilities are excellent. Not only can it index your own site but other content as well.
    John Walsh | TrustRadius Reviewer

    Cons

    Craft

    • Text formatting is sometimes difficult and can break your flow of writing.
    • The button for creating another level is exceptionally hard to see and poorly placed.
    • Copying rich text out of the app pastes it with an odd styling.
    Ben Lachman | TrustRadius Reviewer

    Optimizely Content Cloud

    • Product Line vs Brand vs Manufacturer delineation, the website is built mainly to support brands and doesn't really differentiate when it comes to features (such as brand supplier pages) which is challenging especially when it comes to brand vs manufacturer. You might want to have both a manufacturer page and a brand page for a product which isn't really supported.
    • With a very large database (over 1.5 million products), there can be some unique bugs, such as slowness or freezing when searching for products. There are workarounds such as by using the filter button instead.
    • Could really use a "Product List" feature, so that products can be added to a list and then a customer landing page can be built for that list and email campaigns targeting that list can be used.
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Craft

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Optimizely Content Cloud

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Optional

    Starting Price

    Likelihood to Renew

    Craft

    No score
    No answers yet
    No answers on this topic

    Optimizely Content Cloud

    Optimizely Content Cloud 8.0
    Based on 25 answers
    Since I work on the implementation side of things, and do not directly own licensing for Ektron CMS, I have to base this rating off of how I think it will be received or presented to customers looking to start a new site deployment. I try to remain CMS agnostic, though my specialty is with the .NET and Microsoft stack. Because of the experience I have working with Ektron, I tend to be more forgiving with the shortcomings as I am familiar with how to work around them or past them from experience. Being familiar with the community available also helps, as you become familiar with the best approaches to find solutions to your issues. Each product has it's ups and downs and all of them are only going to be as good as the company or development team implementing them can make them. This is EXTREMELY important to remember when choosing a CMS, as it can make or break your expensive investment.
    Anonymous | TrustRadius Reviewer

    Usability

    Craft

    No score
    No answers yet
    No answers on this topic

    Optimizely Content Cloud

    Optimizely Content Cloud 8.8
    Based on 18 answers
    For me, there was a definite learning curve with this application. I had to schedule time with a power user to ask questions and get clarification on a variety of sections. For example, it's not clear to the user how the topics are defined/gathered. I ended up in a completely different area that had no explanation or context that turned out to be a sort of "library" of content topics that had nothing to do with our website.
    Anonymous | TrustRadius Reviewer

    Reliability and Availability

    Craft

    No score
    No answers yet
    No answers on this topic

    Optimizely Content Cloud

    Optimizely Content Cloud 9.2
    Based on 8 answers
    Unplanned outages or errors are fairly rare in our instance. And when there are issues, they're usually fixed fairly quickly
    Anonymous | TrustRadius Reviewer

    Support Rating

    Craft

    Craft 9.4
    Based on 3 answers
    Responsive chat with founders to answer any questions you have.
    Anonymous | TrustRadius Reviewer

    Optimizely Content Cloud

    Optimizely Content Cloud 8.0
    Based on 4 answers
    Working with Ektron Support has always been a pleasure. They are quick to respond, extremely knowledgeable, and truly care about resolving your issue. I have never once been disappointed with their response.
    Jenn Murray | TrustRadius Reviewer

    Online Training

    Craft

    No score
    No answers yet
    No answers on this topic

    Optimizely Content Cloud

    Optimizely Content Cloud 6.7
    Based on 3 answers
    Ektron is one of the best solution for .Net platform. Over the years have improved the performance issues that the previous versions had. My only complain is right now you can't do Page builder pages if you choose to have a MVC architecture
    Anonymous | TrustRadius Reviewer

    Alternatives Considered

    Craft

    Craft was originally developed in response to ExpressionEngine's shortcomings. While ExpressionEngine has caught up in some regards, it still looks and feels a bit unpolished by comparison. Additionally, ExpressionEngine's vendor has never gotten UI right - not on their website, nor in their CMS. Craft remains easier to use, more polished and provides a wider feature set in its base install (without needing plugins).As for WordPress - while I recognize its massive popularity, I find its reliance on themes, third-party plugins, along with security shortcomings, make it a poor fit for the larger custom projects we build. On the other hand, if you want to throw up a passable website in a day, you can't beat WordPress.
    Ben Seigel | TrustRadius Reviewer

    Optimizely Content Cloud

    Among all the CMS products that I've tested, Episerver had a stronger coupling with an e-commerce product (Episerver Commerce), and that was the main reason we went with it. Besides that, the main reasons why I wouldn't go with each, would be mainly:Joomla:
    • Many plug-ins in the marketplace were very poorly written, managed by very small/one person shops, and held very little reliability for a commerce solution.
    • Ability to adapt to business demands was very low.
    Salesforce:
    • Very high cost for implementing; commerce model didn't suit our business model well.
    Umbraco:
    • Didn't suit our traffic needs. While the CMS support was similar, the integration between Epi CMS & Commerce provided a better experience for our users.
    Sean Haddy | TrustRadius Reviewer

    Return on Investment

    Craft

    • More accurate mockups for clients that take less time than without using Craft.
    • Increased collaboration within and between teams by providing more immediate insight into active design work.
    • More enjoyable experiences while designing, because the tool set opens up new work flows that do not existing natively in any design software.
    Evan Jaffe | TrustRadius Reviewer

    Optimizely Content Cloud

    • Ektron has cost our non-profit huge sums of money with little to no return. Most of our web initiatives have been put on complete hold as we have begun to outsource most of our work to third parties as our website is a mishmash of technologies and patchwork fixes.
    • Ektron has slowed down workflows considerably and all of our content editors refuse to produce content they do not absolutely have to, resulting in the web content manager (me) taking on most tasks or retraining people on a continuous basis.
    Anonymous | TrustRadius Reviewer

    Screenshots

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