Craft vs. Qualtrics XM for Strategy and Research

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Craft
Score 8.9 out of 10
N/A
Craft, from the company of the same name in Tel Aviv, is presented by the vendor as a better way for Product Managers to manage and plan their products in agile environment.N/A
Qualtrics
Score 7.5 out of 10
N/A
Qualtrics is software for advanced quantitative and qualitative research to design products that satisfy customers, increase market share, and build enduring brands. The platform brings sophisticated quant and qual research together with analytics in a single platform.
$1,500
per user/per year
Pricing
CraftQualtrics XM for Strategy and Research
Editions & Modules
No answers on this topic
Research Core 1
1,500
per user/per year
Offerings
Pricing Offerings
CraftQualtrics
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
CraftQualtrics XM for Strategy and Research
Top Pros
Top Cons
Best Alternatives
CraftQualtrics XM for Strategy and Research
Small Businesses
Notion
Notion
Score 8.8 out of 10
SurveyMonkey
SurveyMonkey
Score 8.2 out of 10
Medium-sized Companies
ProductPlan
ProductPlan
Score 9.5 out of 10
QuestionPro
QuestionPro
Score 9.4 out of 10
Enterprises
Miro
Miro
Score 9.0 out of 10
QuestionPro
QuestionPro
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CraftQualtrics XM for Strategy and Research
Likelihood to Recommend
8.0
(7 ratings)
3.8
(170 ratings)
Likelihood to Renew
-
(0 ratings)
9.4
(41 ratings)
Usability
-
(0 ratings)
3.8
(21 ratings)
Availability
-
(0 ratings)
9.0
(1 ratings)
Performance
-
(0 ratings)
5.5
(1 ratings)
Support Rating
9.2
(2 ratings)
1.9
(22 ratings)
Online Training
-
(0 ratings)
8.0
(2 ratings)
Implementation Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
CraftQualtrics XM for Strategy and Research
Likelihood to Recommend
Craft
Craft is really well suited for any size design team - I have used it within a team of 3, and within a team of 30. It helps with collaboration within the team, and between external teams through 'sync' with Invision. It increases efficiency of using Sketch with things like 'data', 'duplicate', and 'stock'. These tools not only make designing faster, but also more realistic, allowing us to 'test' our designs sooner.
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Qualtrics
Qualtrics is a good medium for creating surveys and getting analytics back for it. I think it's easy to learn if you are in the business of creating surveys or if it's part of your studies. It can be a little overwhelming for a brand new user who has never created a survey for the first time. So onboarding could be better.
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Pros
Craft
  • Craft is built to digital products developers, so its workflow is great.
  • It has a very nice interface and is a beautiful tool.
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Qualtrics
  • Qualtrics CoreXM is easy to use for quick one-time surveys or for measuring opinions over time
  • It's great for sending/managing RSVPs for meetings or other gatherings or to collect important data like Conflict of Interest declarations.
  • Qualtrics CoreXM's reporting and crosstab functionality is beefy and gets better all of the time. I'm always amazed at how easy it is to generate reports for sharing my survey response data and research.
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Cons
Craft
  • tools hard to understand
  • user interface is a bit tricky for some who is not familiar with these apps
  • detailed control page with more formatting options
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Qualtrics
  • The collaborate feature can be clunky and sometimes we have to remove access and add a person back in for them to see the survey in their lists
  • We have a contract through our university and more than one person has created their account in the wrong place, causing some administrative headaches as that is fixed so that we can collaborate on surveys with them.
  • I wish it was easier to organize my surveys into folders, there should be a more efficient way to do that.
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Likelihood to Renew
Craft
No answers on this topic
Qualtrics
I was impressed a couple years ago when two heads of market research at Fortune 500 companies told me about them, and I've been even more impressed with the advancements I've seen in the last year. I like where the company is headed, and I look forward to using them again in a future role.
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Usability
Craft
No answers on this topic
Qualtrics
All the menus are very user friendly and intuitive. I can always find exactly what I'm looking for and can change anything I need to with ease. All the elements of the survey are adjustable with very little effort and without confusion.
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Support Rating
Craft
Responsive chat with founders to answer any questions you have.
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Qualtrics
Whenever we have had an issue with trying to figure out how to do something (even though the documentation is incredibly well put together) we have asked Qualtrics support and have always received our answer nearly immediately (I think in maybe 10 times, only once did a support person need to call us back). Qualtrics support is dedicated to solving customer issues right, and in the first contact, if at all possible
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Online Training
Craft
No answers on this topic
Qualtrics
I still use it. It does everything you need an online survey to do. From heat mapping to complex skip logic and display logic. I use it weekly and it never disappoints
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Implementation Rating
Craft
No answers on this topic
Qualtrics
I like being able to easily integrate new colleagues by simply giving them a log in user name and password
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Alternatives Considered
Craft
Craft was originally developed in response to ExpressionEngine's shortcomings. While ExpressionEngine has caught up in some regards, it still looks and feels a bit unpolished by comparison. Additionally, ExpressionEngine's vendor has never gotten UI right - not on their website, nor in their CMS. Craft remains easier to use, more polished and provides a wider feature set in its base install (without needing plugins). As for WordPress - while I recognize its massive popularity, I find its reliance on themes, third-party plugins, along with security shortcomings, make it a poor fit for the larger custom projects we build. On the other hand, if you want to throw up a passable website in a day, you can't beat WordPress.
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Qualtrics
]Qualtrics] CoreXM is great if you want something that is a little more [long] lasting and impactful than a simple survey engine, but aren't quite ready for something that is a long term sustainable program. I would put [Qualtrics] CoreXM squarely in the large, defined project phase. CX is more of the program phase, and other lessor vendors are great for the pre-project definition phase
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Return on Investment
Craft
  • Easy to keep track of notes in a more structured way than a long single document that gets added to over time.
  • Great for sharing with collaborators.
  • Allows for quick draft creation which produces better final documents.
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Qualtrics
  • Increased productivity due to the highly intuitive user-interface and template saving capabilities.
  • Reporting and analytics are extremely valuable. Our team can track responses and share feedback/results extremely quickly.
  • If a user has created a great template, they can share to external teams quite easily. It helps other departments!
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ScreenShots

Qualtrics Screenshots

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