Craft vs Qualtrics | TrustRadius

What users are saying about

Score 7.5 out of 10

Based on 11 reviews and ratings

Score 8.5 out of 10

Based on 309 reviews and ratings

Feature Rating Comparison

Craft

Qualtrics

Survey templates

Themes

Custom logo/branding

Craft

Qualtrics

Changes to live survey

Question design help

Multiple question types

Craft

Qualtrics

Survey logic flexibility

Craft

Qualtrics

Response tracking

Data export

Standard reports

Custom reports

Analytics

Craft

Qualtrics

Access controls

Compliance

Craft

Qualtrics

Vendor-offered crowdsourcing

Respondent restrictions

Pros

Free form nested text creation
Meeting notes
Easy sharing of text documents
Native apps

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Principal

Nice Mohawk LimitedComputer Software, 1-10 employees

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Qualtrics offers a wide range of question formats. This feature allows for uniquely styled questions that keep a students interest.
Qualtrics is very useful for sending out surveys on a particular schedule at a good time to not overload our campus IT system. The reminder feature is great in that I can set up all four reminders for the entire survey when I set up the survey.
I most value the immediate support when I run into a problem. A problem stops my work in its tracks. It is very important that I get the issue resolved quickly so I can get on with my work.

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Katharine Mason

Senior Research Officer

Texas A&M University-Corpus ChristiHigher Education, 1001-5000 employees

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Cons

It has a great workflow, but it is very little customizable.
The tool is not so easy to use, so you have to take a time to get to know it.

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Raphael Sanguinete

Diretor Criativo e Produtor

RebuliçoEntertainment, 1-10 employees

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Qualtrics has been working to add more programs to its product line, but I am not sure yet how helpful the new lines are. It seems like they are trying to make it to where the entire company will use different platforms based on the type of feedback they need.
The Qualtrics insights summit is a really great way to network with all different types of researchers. I just wish they would focus more on research and less on having big-name celebrities speak.
Qualtrics support could use some work. It can be difficult to find help in the community. I almost always have to reach out to someone on the online chat or via email to get help.

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Product Marketing Specialist

The ROHO GroupHospital & Health Care, 5001-10,000 employees

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Likelihood to Renew

No score

No answers yet

No answers on this topic

Qualtrics 9.4

Based on 41 answers

I was impressed a couple years ago when two heads of market research at Fortune 500 companies told me about them, and I've been even more impressed with the advancements I've seen in the last year. I like where the company is headed, and I look forward to using them again in a future role.

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Vice President | Market Insights

ADPHuman Resources, 10,001+ employees

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Usability

No score

No answers yet

No answers on this topic

Qualtrics 9.0

Based on 11 answers

All the menus are very user friendly and intuitive. I can always find exactly what I'm looking for and can change anything I need to with ease. All the elements of the survey are adjustable with very little effort and without confusion.

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Researcher

Church of Jesus Christ of Latter-day SaintsReligious Institutions, 10,001+ employees

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Support Rating

Craft 9.6

Based on 3 answers

Responsive chat with founders to answer any questions you have.

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Verified User

Consultant in Engineering

Banking Company, 1-10 employees

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Qualtrics 9.0

Based on 23 answers

Whenever we have had an issue with trying to figure out how to do something (even though the documentation is incredibly well put together) we have asked Qualtrics support and have always received our answer nearly immediately (I think in maybe 10 times, only once did a support person need to call us back). Qualtrics support is dedicated to solving customer issues right, and in the first contact, if at all possible

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Project Manager, Systems/Tools (Global Services Operations)

NovellComputer Software, 5001-10,000 employees

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Online Training

No score

No answers yet

No answers on this topic

Qualtrics 8.0

Based on 2 answers

I still use it. It does everything you need an online survey to do. From heat mapping to complex skip logic and display logic. I use it weekly and it never disappoints

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Operations Manager at the Public Policy Research Lab

Louisiana State UniversityHigher Education, 1001-5000 employees

View all 2 answers on this topic

Implementation Rating

No score

No answers yet

No answers on this topic

Qualtrics 9.0

Based on 2 answers

I like being able to easily integrate new colleagues by simply giving them a log in user name and password

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Manager of Custom Research

The New York TimesNewspapers, 10,001+ employees

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Alternatives Considered

Craft was originally developed in response to ExpressionEngine's shortcomings. While ExpressionEngine has caught up in some regards, it still looks and feels a bit unpolished by comparison. Additionally, ExpressionEngine's vendor has never gotten UI right - not on their website, nor in their CMS. Craft remains easier to use, more polished and provides a wider feature set in its base install (without needing plugins).As for WordPress - while I recognize its massive popularity, I find its reliance on themes, third-party plugins, along with security shortcomings, make it a poor fit for the larger custom projects we build. On the other hand, if you want to throw up a passable website in a day, you can't beat WordPress.

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Principal

Versa Studio LLCInternet, 1-10 employees

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I would say Qualtrics is far superior in terms of functionality and ease of use but is far inferior in terms of price. Since this technology is easily imitable, I wouldn't be surprised if there are other solutions (such as SurveyGizmo) which are more economical but offer the same solution.

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Assistant Professor, IO Pscholoy

Montclair State UniversityResearch, 5001-10,000 employees

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Return on Investment

More accurate mockups for clients that take less time than without using Craft.
Increased collaboration within and between teams by providing more immediate insight into active design work.
More enjoyable experiences while designing, because the tool set opens up new work flows that do not existing natively in any design software.

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Sr. Product Designer

Four Winds InteractiveComputer Software, 201-500 employees

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It's hard to quantify the impact because of the nature of the work we do in a university. One thing I can say is that it has been a far better replacement for the technology that was previously offered through the specialized survey administration center of the university.
It reduces the time one needs to prepare a questionnaire, which translates to monetary savings.

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Senior Research Associate

University of Virginia Darden School of BusinessHigher Education, 501-1000 employees

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Screenshots

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See All (3) Qualtrics Screenshots

Pricing Details

General

Free Trial

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Free/Freemium Version

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Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Craft Editions & Modules

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Additional Pricing Details

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General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Optional

Qualtrics Editions & Modules

Edition

Research Core 1	$1,500¹

per user/per year

Additional Pricing Details

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Rating Summary

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Qualtrics

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