Likelihood to Recommend + I strongly believe that this tool helps when a firm has good user count (depends on business model) as most of these tools are data friends. More data - more valuable insights + Best fit if someone who is looking for deeper insights of individual page - Not suggested for very fewer visits of a website. Suggested to improve better visit count
Read full review When we knew that there were some website issues, we were able to use Decibel Insights to really pinpoint the issue and then work on a fix. Again, if we are doing a CRO test then we could also use the tool for a similar reason. It is less suitable for complex websites or websites that are frequently changing, as a lot of support is required by the team and it takes a lot of admin to keep the Decibel Insights account working as effectively as it should.
Read full review Pros Provides heatmaps that shows you the elements on your site that are and aren't performing well. Provides scrollmaps so you can see how far down a page users are scrolling and which content never gets seen. Screenshots show you how your website looks across a variety of different devices. Provides a type of clickmap called confetti that enables you visualise clicks by segments - device, new/returning visitors, campaigns and other metrics. Read full review Heat mapping provides a great understanding of UI pain points/bugs Integration with analytics tools (we use Adobe) brings in analytics analysis as well Helps to understand the user journey and where dropoff is occurring Read full review Cons The largest thing we've struggled with is the Optimizely integration. I've contacted customer service a few times to get it properly setup. Customer Service is always friendly and helpful; they provide clear steps to get it setup. Unfortunately despite clear instructions, they are tedious, and if not completed in the correct order, the integration with Optimizely does not work. My success rate with the integration is less than 55%. Read full review Being able to create groups of segments would be useful. The interface for selecting page types needs more options, it can be difficult to use if you have lots of similar pages. Would be good if top level stats were presented in different ways, or in a more visual way (ie pie charts, graphs). Generating reports - it would be nice if I could export charts and graphs instead of just CSV files. Read full review Likelihood to Renew It's a great tool considering how inexpensive it is. If used correctly and you have a plan for tracking your websites, this tool can make a world of a difference. If you are not going to sit down and take the time to make a plan for how to use this tool, I would say it is not worth your time. Yes, you can look at items on your website that need to be changed, but without a consistent plan, other important items that need changing can be lost in the mix. Make sure you have enough time and energy to invest in this and it will be well worth it
Read full review I've heard about some new features that are coming online soon to do with tracking forms. They also offer a lead tracking package that we haven't tried yet, but I'm keen to check out.
Read full review Usability It's not clear what features there are. The navigation icon is not labeled. It's hard to know where to start when you're first logging in as a first-time user. It's hard to know how to set up anything and there aren't many helpful tutorials in-product. I don't want to be kicked out of a help center or read the documentation.
Read full review Reliability and Availability It's slow to post data, and slow to get a snapshot to finally be active (i.e. not pending). Not intolerable, but would be nice to see data within a couple hours. Often have to wait to the next day.
Read full review Support Rating I think support is an area where Crazy Egg is lacking. I would love to have a quarterly check-in with a Crazy Egg rep to understand what kinds of changes have been made to the platform and what is on the horizon. I also think a quick consulting sessions with a rep could be extremely beneficial, as I'm sure there are ways to use the tool that we haven't even thought about yet that would be extremely insightful for our team.
Read full review Online Training Crazy Egg is the best CRO and LPO tool for performance marketers who have a limited budget!
Read full review Implementation Rating It is simple. JavaScript code needs to be added to any pages where you want to run tests. That's it.
Read full review Alternatives Considered Hotjar is more expensive than Crazy Eggs, and we needed a tool to fit the budget for small comp. With more time, we could have tested it deeply also to have a better opinion, it seems to be great too
Read full review I have used
Hotjar before, and in comparison, the functionality and the abilities in Decibel Insights are so much more advanced. The only downside is the price difference between the two tools, but the adaptability and the customer support you get with Decibel Insights definitely make it a more manageable and long-term tool to integrate with your marketing activity.
Read full review Scalability Its reliability (not scaleability, as the question asks for, sorry) is pretty good but through our testing we know that some clicks do not get recorded. It doesn't bother us a lot because we look at the aggregate of thousands of visits, but we do know it misses things. As for scaleability, it's about right. You really don't want zillions of clicks per snapshot - the screen just turns to 100% dots and you lose the ability to differentiate different screen areas. We find that 25,000 clicks for a page gives us a really good view.
Read full review Return on Investment Very Positive impact on ROI as it pointed towards some specific flaws of the website. These flaws were removed on a regular basis. It constantly helps finetune our website to the requirements of the users. This helps in boosting our business development efforts. It helps us to remove or modify the least visited sections of the website. Thus removing the limitations that hamper our growth. Read full review We have improved form fills, which has provided more sales leads We have been able to tweak UI elements to make the site more navigable so that users want to spend more time on the site We have been able to more quickly and efficiently identify bugs on our e-commerce pages, increasing order rates among users Read full review ScreenShots