Crazy Egg vs HubSpot Marketing Hub | TrustRadius

What users are saying about

Score 7.9 out of 10

Based on 106 reviews and ratings

Score 8.5 out of 10

Based on 1661 reviews and ratings

Feature Rating Comparison

Crazy Egg

HubSpot Marketing Hub

WYSIWYG email editor

Dynamic content

Ability to test dynamic content

Landing pages

A/B testing

Mobile optimization

Email deliverability reporting

List management

Triggered drip sequences

Crazy Egg

HubSpot Marketing Hub

Lead nurturing

Lead scoring and grading

Data quality management

Automated sales alerts and tasks

Crazy Egg

HubSpot Marketing Hub

Calendaring

Event/webinar marketing

Crazy Egg

HubSpot Marketing Hub

Social sharing and campaigns

Social profile integration

Crazy Egg

HubSpot Marketing Hub

Dashboards

Standard reports

Custom reports

Crazy Egg

HubSpot Marketing Hub

API

Role-based workflow & approvals

Customizability

Integration with Salesforce.com

Integration with Microsoft Dynamics CRM

Integration with SugarCRM

Pros

Provides heatmaps that shows you the elements on your site that are and aren't performing well.
Provides scrollmaps so you can see how far down a page users are scrolling and which content never gets seen.
Screenshots show you how your website looks across a variety of different devices.
Provides a type of clickmap called confetti that enables you visualise clicks by segments - device, new/returning visitors, campaigns and other metrics.

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Verified User

Professional in Marketing

Events Services Company, 1001-5000 employees

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Bring sales, marketing, support all together into one platform because they now offer each as it's own hub. You can purchase the ones you need, but they are all available. This is a strength because it follows HubSpot's company goal to help customers succeed and that can only be done when all areas of business succeed.
Listening to customers. HubSpot follows its customers' feedback and continues to improve the platform.
HubSpot is focused on customer success. You have a team ready to help you with products, support, and success so whether you're big or small or new or seasoned. HubSpot is there to help you succeed and they've done an awesome job of keeping that at their core.

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Heather Robinette, MBA

Marketing Manger

ConexlinkComputer Software, 11-50 employees

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Cons

The largest thing we've struggled with is the Optimizely integration. I've contacted customer service a few times to get it properly setup. Customer Service is always friendly and helpful; they provide clear steps to get it setup. Unfortunately despite clear instructions, they are tedious, and if not completed in the correct order, the integration with Optimizely does not work. My success rate with the integration is less than 55%.

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Verified User

Employee in Other

Retail Company, 11-50 employees

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CRM function was too limited for us to use.
Would love to see greater flexibility with reporting dashboards.
Would love to be able to use spend/budget data from LinkedIn Ads connection.
Doesn't offer integration with CRM and suggested third-party partner was painful to work with.
Can't A/B test automated emails-- have to use workaround.

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Marketing Manager

BrainStorm, Inc.Computer Software, 1001-5000 employees

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Likelihood to Renew

Crazy Egg 8.5

Based on 14 answers

It's a great tool considering how inexpensive it is. If used correctly and you have a plan for tracking your websites, this tool can make a world of a difference. If you are not going to sit down and take the time to make a plan for how to use this tool, I would say it is not worth your time. Yes, you can look at items on your website that need to be changed, but without a consistent plan, other important items that need changing can be lost in the mix. Make sure you have enough time and energy to invest in this and it will be well worth it

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Internet Marketing Intern

3MRetail, 51-200 employees

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HubSpot Marketing Hub 10.0

Based on 371 answers

Our business relies on the HubSpot platform to manage our marketing, sales and CRM processes. HubSpot marketing automation helps us define our activities and streamlines them in a cohesive and efficient way. Without HubSpot, we will have to revert to the 'old way' of doing everything with a variety of disparate systems.

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Managing Director

Blue Ocean Systems Pte LtdInformation Technology and Services, 11-50 employees

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Usability

Crazy Egg 10.0

Based on 7 answers

I gave Crazy Egg an overall rating of 9 because of its easy to use dashboard, integration and useful tools. If I need to quickly setup a page test, I can add the URL to make a snapshot, start the test and sometimes walk away (until its complete). Crazy Egg allows you set when the test should conclude, which can be helpful if you need to manage monthly visitor usage. You can test on all devices or be specific (i.e. Mobile). I also gave it a 9 because I feel as though the software [Crazy Egg] could improve on its steps to integrate with the A/B testing tool, Optimizely.

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Verified User

Employee in Other

Retail Company, 11-50 employees

View all 7 answers on this topic

HubSpot Marketing Hub 9.2

Based on 96 answers

Hubspot shows you what do and makes it easy to find the help articles you need. Over all it shows the system status well. The only issue is when there are syncing issues so you'll have to save often and make sure to refresh so you know your changes synced with the server.

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UXM Product Manager

Incite EnergyOil & Energy, 11-50 employees

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Reliability and Availability

Crazy Egg 7.1

Based on 4 answers

It's slow to post data, and slow to get a snapshot to finally be active (i.e. not pending). Not intolerable, but would be nice to see data within a couple hours. Often have to wait to the next day.

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Director of Analytics

EnlightenInternet, 51-200 employees

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HubSpot Marketing Hub 9.1

Based on 50 answers

We made a decision as an agency to only work with Hubspot. The software is easy to work with, and the support is very good

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President

KBK CommunicationsMarketing and Advertising, 1-10 employees

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Performance

Crazy Egg 2.0

Based on 2 answers

No answer on this topic is available.

HubSpot Marketing Hub 8.9

Based on 34 answers

With all the new features in HubSpot, the system can get a tad slow sometimes... That said, most of the time it is lightning fast and I have no problems. Because most of the integrations are API, they silently work in the background. I have not had trouble with lag due to HubSpot integration

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Digital Marketing Strategist

CareATC, Inc.Medical Practice, 201-500 employees

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Support Rating

Crazy Egg 5.0

Based on 7 answers

I think support is an area where Crazy Egg is lacking. I would love to have a quarterly check-in with a Crazy Egg rep to understand what kinds of changes have been made to the platform and what is on the horizon. I also think a quick consulting sessions with a rep could be extremely beneficial, as I'm sure there are ways to use the tool that we haven't even thought about yet that would be extremely insightful for our team.

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Meredith Walter

Web Analyst

Stanley Black & Decker, Inc.Information Technology and Services, 10,001+ employees

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HubSpot Marketing Hub 9.9

Based on 160 answers

I had a pretty serious programming issue in my onboarding period. I called and got to someone within 10 minutes. Their hold music was not elevator music, it was Andy Grammer's latest hits which made it seem like less time. They took note of the issue, tried what they knew, and then said they would work on the issue and be in touch soon. The issue was resolved within a day! And they were so pleasant to work with

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Marketing Manager

Alpine Valley PURE ServiceFood & Beverages, 11-50 employees

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In-Person Training

No score

No answers yet

No answers on this topic

HubSpot Marketing Hub 9.1

Based on 8 answers

I did the 2-day classroom at HubSpot's corporate office in Cambridge. First off, it was amazing to see their corporate office in general. They have such a cool office environment. But it was also great to have the ability to learn in a workshop format with other HubSpot users and meet my Account Manager/ Inbound Marketing Consultant in person.

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Digital Marketing Strategist

CareATC, Inc.Medical Practice, 201-500 employees

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Online Training

Crazy Egg 10.0

Based on 1 answer

Crazy Egg is the best CRO and LPO tool for performance marketers who have a limited budget!

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Verified User

Project Manager in Marketing

Internet Company, 11-50 employees

View all 1 answers on this topic

HubSpot Marketing Hub 9.1

Based on 26 answers

I went through Inbound Marketing University in 2006. Great training and helped my transition from traditional (outbound) marketing to inbound marketing that I've been able to apply to a number of businesses from wastewater and water reuse, to professional services and SaaS. Share information of value to build awareness and trust. Answer customers' questions in a transparent way to generate more qualified leads. Understand the difference between a marketing qualified lead and a sales qualified lead and put together a lead nurturing program. Your sales and marketing efforts will see significant ROI.

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Strategist | Digital | Analytics | Marketing Automation | Content Marketing | Integrated Marketing |

DZone/AnswerHubInformation Technology and Services, 11-50 employees

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Implementation Rating

Crazy Egg 9.2

Based on 3 answers

It is simple. JavaScript code needs to be added to any pages where you want to run tests. That's it.

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Web Marketing Manager

MendixComputer Software, 51-200 employees

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HubSpot Marketing Hub 7.3

Based on 98 answers

My biggest piece of advice for those who are implementing Hubspot is that you need to devote the time up front and learn how to use the product. Once you learn how to use Hubspot, it will be much more effective as well as much easier to use in the long run

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Andrew Driscoll

Marketing Analyst

PSMJ Resources, Inc.Design, 51-200 employees

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Alternatives Considered

It is very simple to use, everything from setting up to seeing the results. You can easily export everything into a JPG or PDF and share it with clients. CrazyEgg is also more value oriented with a lower price point.

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Digital Marketing Strategist, Founder

California SEO ProfessionalsMarketing and Advertising, 1-10 employees

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We migrated from Marketo to HubSpot and noticed a difference nearly right away. Gone were hours of putting a campaign together through multiple folders only to have Marketo display the rainbow wheel of death and have the campaign disappear with all of your work. Additionally, we didn't need to have a full-time code on staff to generate beautiful and compelling email templates or landing pages. Working hand-in-hand, our new campaigns generated lead flow that helped our team deliver best-ever results and directly impact the bottom line.

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Digital Marketing Director

Velocity Technology SolutionsInformation Technology and Services, 501-1000 employees

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Scalability

Crazy Egg 9.8

Based on 2 answers

Its reliability (not scaleability, as the question asks for, sorry) is pretty good but through our testing we know that some clicks do not get recorded. It doesn't bother us a lot because we look at the aggregate of thousands of visits, but we do know it misses things.As for scaleability, it's about right. You really don't want zillions of clicks per snapshot - the screen just turns to 100% dots and you lose the ability to differentiate different screen areas. We find that 25,000 clicks for a page gives us a really good view.

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Director of Analytics

EnlightenInternet, 51-200 employees

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HubSpot Marketing Hub 7.3

Based on 7 answers

While HubSpot initially, seven years ago, seemed built for SMBs it appears they have scaled their solution for larger enterprises. I do not have experience sending out 10 million-plus emails per month so I don't know how HubSpot would handle that. However, I do know that some other marketing automation platforms have had trouble with such scale. As such, I suggest HubSpot have one of it's enterprise customers share data on the length of time it takes to send out 1 million emails. Are we talking minutes, hours or days? Then decide what's right for you based on your business needs.

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Strategist | Digital | Analytics | Marketing Automation | Content Marketing | Integrated Marketing |

DZone/AnswerHubInformation Technology and Services, 11-50 employees

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Return on Investment

Helped us increase blog ad clicks by a huge % (I wish I remember the exact percentage, but I believe it was 300%+ or something close to there).
Helped us make data-driven decisions on how to update and design our website.
Allows us to easily A/B test changes on website and measure data-driven results.

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Aaron Treguboff

Organic Reach Lead

WebPTComputer Software, 201-500 employees

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For our customers and us: High Lead Conversion
For our customers and us: More business from digital channels
For our customers and us: Shorter salescykles
For our customers and us: ROI faster
For our customers and us: Heighten Brand loyalty and customer sharing.

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Senior Sales

DoideaMarketing and Advertising, 11-50 employees

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Screenshots

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See All (6) HubSpot Marketing Hub Screenshots

Pricing Details

General

Free Trial

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Free/Freemium Version

—

Premium Consulting/Integration Services

—

Entry-level set up fee?

No

Crazy Egg Editions & Modules

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Additional Pricing Details

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General

Free Trial

Yes

Free/Freemium Version

Yes

Premium Consulting/Integration Services

Yes

Entry-level set up fee?

Required

HubSpot Marketing Hub Editions & Modules

Edition

Pro	$800¹
Enterprise	$3,200²
Starter	$50³
Free	$0⁴

per month (includes 1,000 contacts)
per month (includes 10,000 contacts)
per month (includes 1,000 contacts)
per month

Additional Pricing Details

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Rating Summary

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

Crazy Egg

HubSpot Marketing Hub

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