What users are saying about
3 Ratings
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Top Rated
1008 Ratings
3 Ratings
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Score 9 out of 100

ZoomInfo

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Top Rated
1008 Ratings
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Score 8.3 out of 100

Likelihood to Recommend

Crisp

At $95 per month for unlimited seats, it's the cheapest solution for both support and marketing/sales teams if you need multiple seats. At the same time, everything works so smoothly and efficiently that you'd never believe it is such a cheap tool. Small teams could leverage their Free plan or the Pro tier, however, to get access to advanced features like chatbots or CRM integrations you'd need to get the unlimited package. Magic Browsing is another top feature that allows support teams to see what the client is doing on the website and guide him through the needed steps to troubleshoot any issues
Dennis Maksymov | TrustRadius Reviewer

ZoomInfo

ZoomInfo is an essential tool for new business prospecting. I would suggest this platform to any new business team who are looking to gather up-to-date contact info with easy integration into their respective CRM. For companies that do not focus as much on new business, but rather keep growing existing clients, I don't think the use case for ZoomInfo would be as strong. I'm sure client service teams could use the platform to stay on top of their accounts, but I see ZoomInfo as a catalyst for new business
Erik Viager | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Crisp
ZoomInfo
7.8
Advanced search
Crisp
ZoomInfo
8.1
Identification of new leads
Crisp
ZoomInfo
7.7
List quality
Crisp
ZoomInfo
7.6
List upload/download
Crisp
ZoomInfo
7.7
Ideal customer targeting
Crisp
ZoomInfo
7.7
Load time/data access
Crisp
ZoomInfo
8.0

Sales Intelligence Data Standards

Crisp
ZoomInfo
8.2
Contact information
Crisp
ZoomInfo
8.1
Company information
Crisp
ZoomInfo
8.4
Industry information
Crisp
ZoomInfo
8.0

Data Augmentation & Lead Qualification

Crisp
ZoomInfo
7.8
Lead qualification process
Crisp
ZoomInfo
8.0
Smart lists and recommendations
Crisp
ZoomInfo
7.4
Salesforce integration
Crisp
ZoomInfo
8.6
Company/business profiles
Crisp
ZoomInfo
8.3
Alerts and reminders
Crisp
ZoomInfo
7.8
Data hygiene
Crisp
ZoomInfo
7.3
Automatic data refresh
Crisp
ZoomInfo
7.5
Tags
Crisp
ZoomInfo
7.5
Filters and segmentation
Crisp
ZoomInfo
8.1

Sales Intelligence Email Features

Crisp
ZoomInfo
6.7
Sales email templates
Crisp
ZoomInfo
7.4
Append emails to records
Crisp
ZoomInfo
5.9

Pros

Crisp

  • Intuitive chatbot functionality
  • Unlimited number of live agents at one fixed price
  • Real-time assistance with cobrowsing feature
  • A decent number of integrations with popular tools
Dennis Maksymov | TrustRadius Reviewer

ZoomInfo

  • The interface is easy to use.
  • It has amazing learning tools.
  • Their support is great and immediate when needed.
  • The ZoomInfo product has incredible sub products.
  • They are great at explaining how you can get the most of the tools.
  • The products are not only very useful but also fun to interact with.
Anonymous | TrustRadius Reviewer

Cons

Crisp

  • Number of native integrations could be bigger
  • Additional features for improving conversions like popup banners or guided tours to allow clients to combine multiple tools into one (like Intercom does)
Dennis Maksymov | TrustRadius Reviewer

ZoomInfo

  • This is truly nitpicking because it's not that much of an inconvenience, but it would be nice if when I went back to the previous page while using a search list, if the results would stay in the same order and on the same pages so I would know if I have called them already without having to go back through my notes.
Logan Green | TrustRadius Reviewer

Likelihood to Renew

Crisp

No score
No answers yet
No answers on this topic

ZoomInfo

ZoomInfo 10.0
Based on 10 answers
With the combined resources of crowdsorced info on both data.com as well as the immediacy of info on LinkedIn, as well as intel on Hoovers, information provided on ZoomInfo is more readily available if you have the time to invest in looking for it. However, at the pace we do business, having a "one stop shop" for information is very convenient. On efficiency alone, ZoomInfo is worth the price of subscription considering our business model.
Isaac Cabrera | TrustRadius Reviewer

Usability

Crisp

No score
No answers yet
No answers on this topic

ZoomInfo

ZoomInfo 10.0
Based on 2 answers
Overall, ZoomInfo scores a 9! It is simple to use, the ROI is positive for my organization. This is a tool I can have new users dive right into without a lot of time spent on tutorials, even for thise with little to no experience with this type of tool
Anonymous | TrustRadius Reviewer

Alternatives Considered

Crisp

Crisp has fewer auxiliary features that Intercom (popup builder and guided tours is something that comes to mind), however [I feel it] has MUCH better pricing tiers. It does 95% of things Intercom can do at 5% of the price.Both Drift and Freshworks provide similar solutions which are more expensive, but also have technical issues, which resulted in poorer performance of our website
Dennis Maksymov | TrustRadius Reviewer

ZoomInfo

This is by far the best and most accurate tool I have used. The features go beyond what most people will need. The lists and email alerts are wonderful. We love the Salesforce integration which makes exporting Leads a breeze. The List Match is an awesome feature.
Anonymous | TrustRadius Reviewer

Return on Investment

Crisp

  • Radically increased conversion rates due to proactive chat bots
  • Increased customer satisfaction due to stellar support (built in screen share saves a ton of time for troubleshooting, unlimited number of agents helps to improve response times etc)
  • Saved hours of time of support team
Dennis Maksymov | TrustRadius Reviewer

ZoomInfo

  • We've seen faster lead conversion or greater website visitors because it allows us to do more granular targeting
  • Our Sales employees are relieved to have a tool that allows them to do prospecting that does not involve a Google Search or Cold Call
  • It gives us insider information against our competitors to ensure we are the forerunner in our industry.
Anonymous | TrustRadius Reviewer

Pricing Details

Crisp

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ZoomInfo

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Rating Summary

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