1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8 out of 100
19 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

Criteo Customer Acquisition

Criteo Customer Acquisition plays an impeccable role in sales channelizing, identifying prospective clients and acquiring them.
Truptesh Patil | TrustRadius Reviewer

TubeMogul (discontinued)

Of the DSPs in which I am familiar, TubeMogul's platform is the easiest to obtain premium publisher inventory... something they definitely push on their clients; but it is something they should be bragging about. It consolidates your deals into one easy interface from which you can either conduct an "on demand deal" or do a direct reservation. Their on demand deal is super easy since TubeMogul buys the publishers' inventory beforehand for its clients to then use. All you have to do to get access to this inventory is click a button. So simple
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
6.8
DSP integration
Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
7.1
Data Transfer
Criteo Customer Acquisition
TubeMogul (discontinued)
6.4

Ad Campaigns

Criteo Customer Acquisition
7.3
TubeMogul (discontinued)
6.7
Ad campaign creation
Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
6.5
Ad deployment
Criteo Customer Acquisition
6.0
TubeMogul (discontinued)
6.6
Display advertising
Criteo Customer Acquisition
9.0
TubeMogul (discontinued)
7.5
Ad display and retargeting segmentation
Criteo Customer Acquisition
6.0
TubeMogul (discontinued)
6.0
Sequence targeting
Criteo Customer Acquisition
TubeMogul (discontinued)
6.9

Ad Reporting & Analytics

Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
5.7
Ad dashboards
Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
7.3
Ad attribution reporting
Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
3.1
Ad performance reports
Criteo Customer Acquisition
TubeMogul (discontinued)
6.7
Ad conversion tracking
Criteo Customer Acquisition
TubeMogul (discontinued)
5.2
Cross-channel ad management
Criteo Customer Acquisition
TubeMogul (discontinued)
6.4
Ad forecasting and optimization
Criteo Customer Acquisition
TubeMogul (discontinued)
5.5

Pros

Criteo Customer Acquisition

  • Arranging customer acquisition campaigns.
  • Drive new customers.
  • Client recommendations.
Truptesh Patil | TrustRadius Reviewer

TubeMogul (discontinued)

  • TubeMogul is great at managing publisher relationships. We have global demand and are currently working with several different teams at TubeMogul to monetize the different regions.
  • Managing our block list has been effective as well.
Anonymous | TrustRadius Reviewer

Cons

Criteo Customer Acquisition

  • Retargeting can be tricky.
  • QA errors at times.
Truptesh Patil | TrustRadius Reviewer

TubeMogul (discontinued)

  • Setting up PMP deals needs to be more seamless
  • Missing functionality with reporting
  • Easier view in platform to see which placements have spent
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Criteo Customer Acquisition

No score
No answers yet
No answers on this topic

TubeMogul (discontinued)

TubeMogul (discontinued) 4.0
Based on 2 answers
I am not aware of the reasons to cancel a certain platform, but if we were i'd assume it's because of the missing features, lack of quality inventory and brand safety measures. I assume the contact would be renewed if above-mentioned reasons changed
Olesya Zinovieva | TrustRadius Reviewer

Alternatives Considered

Criteo Customer Acquisition

Easy to perceive, great customer services makes this application stand out as compared to others.
Truptesh Patil | TrustRadius Reviewer

TubeMogul (discontinued)

TubeMogul is comparable to other DSPs. I would say it lacks in simplicity. Too many platforms, TubeMogul included, try to be too technical with many bells and whistles, while some do help campaign optimization, many are unnecessary. We select TubeMogul when we are looking for other sources of inventory that we can scale against using our fist party data.
Anonymous | TrustRadius Reviewer

Return on Investment

Criteo Customer Acquisition

  • Display advertising.
  • Ad campaign creation.
  • Customer retaining.
Truptesh Patil | TrustRadius Reviewer

TubeMogul (discontinued)

  • Real time optimizations to campaign. By having access to a dashboard we are able to pivot to stronger performance and pivot away from weaker performance.
Keith LeMontang | TrustRadius Reviewer

Screenshots

Criteo Customer Acquisition

TubeMogul (discontinued)

Pricing Details

Criteo Customer Acquisition

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

TubeMogul (discontinued)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Criteo Customer Acquisition
8.0
TubeMogul (discontinued)
7.0

Likelihood to Renew

Criteo Customer Acquisition
TubeMogul (discontinued)
4.0

Usability

Criteo Customer Acquisition
TubeMogul (discontinued)
10.0

Add comparison