Criteo vs. PubMatic
Criteo vs. PubMatic
Product | Rating | Most Used By | Product Summary | Starting Price |
---|---|---|---|---|
Criteo | N/A | Criteo Commerce Growth (formerly Criteo Marketing Solutions) helps users to achieve customer acquisition and retention objectives with simple yet powerful automated advertising for the open internet. It features an open commerce dataset to target continuously refreshed, high-intent audiences. The user's first-party datais enriched with commerce data from 22k advertisers & thousands of publishers to up-level how to engage existing customers. The solution enables users to… | $1 per month | |
PubMatic | N/A | PubMatic is an ad serving and retargeting solution. This platform is designed to serve as a control panel that provides users with a single view into their advertiser relationships across every screen, channel and format. The vendor says through workflow automation, real-time analytics and yield management, they are able to enable users to make smarter, faster decisions that drive revenue and streamline operations. | N/A |
Criteo | PubMatic | |||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Editions & Modules |
| No answers on this topic | ||||||||||||||
Offerings |
| |||||||||||||||
Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | Pricing is based on a CPC model and is dependent on traffic generated to a site | — | ||||||||||||||
More Pricing Information |
Criteo | PubMatic | |
---|---|---|
Top Pros |
| No answers on this topic |
Top Cons |
|
|
Criteo | PubMatic | |
---|---|---|
Small Businesses | No answers on this topic | Google Ad Manager Score 8.6 out of 10 |
Medium-sized Companies | No answers on this topic | The Trade Desk Score 8.1 out of 10 |
Enterprises | No answers on this topic | Adobe Advertising Cloud Score 8.8 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Criteo | PubMatic | |
---|---|---|
Likelihood to Recommend | 8.5 (58 ratings) | 1.0 (1 ratings) |
Likelihood to Renew | 10.0 (1 ratings) | 1.0 (1 ratings) |
Usability | 8.0 (12 ratings) | - (0 ratings) |
Support Rating | 8.6 (12 ratings) | - (0 ratings) |
Criteo | PubMatic | |
---|---|---|
Likelihood to Recommend | Criteo | PubMatic |
Pros | Criteo | PubMatic No answers on this topic |
Cons | Criteo | PubMatic |
Likelihood to Renew | Criteo | PubMatic |
Usability | Criteo | PubMatic No answers on this topic |
Support Rating | Criteo | PubMatic No answers on this topic |
Alternatives Considered | Criteo | PubMatic |
Return on Investment | Criteo | PubMatic |
ScreenShots | Criteo Screenshots |