What users are saying about
2 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 6.7 out of 100
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 10 out of 100

Likelihood to Recommend

Criteo Retail Media

Well suited--customizable enough to go to market efficiently and quickly. Not well suited--Plug-in multiple demand sources, improved targeting integrations with first-party data.
Anonymous | TrustRadius Reviewer

Epom Ad Server

I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Ad Network Integration

Criteo Retail Media
Epom Ad Server
10.0
Data Transfer
Criteo Retail Media
Epom Ad Server
10.0
DSP integration
Criteo Retail Media
Epom Ad Server
10.0

Ad Campaigns

Criteo Retail Media
Epom Ad Server
10.0
Ad campaign creation
Criteo Retail Media
Epom Ad Server
10.0
Ad deployment
Criteo Retail Media
Epom Ad Server
10.0
Display advertising
Criteo Retail Media
Epom Ad Server
10.0
Ad display and retargeting segmentation
Criteo Retail Media
Epom Ad Server
10.0
Sequence targeting
Criteo Retail Media
Epom Ad Server
10.0

Ad Reporting & Analytics

Criteo Retail Media
Epom Ad Server
10.0
Ad dashboards
Criteo Retail Media
Epom Ad Server
10.0
Ad performance reports
Criteo Retail Media
Epom Ad Server
10.0
Ad conversion tracking
Criteo Retail Media
Epom Ad Server
10.0
Ad attribution reporting
Criteo Retail Media
Epom Ad Server
10.0
Cross-channel ad management
Criteo Retail Media
Epom Ad Server
10.0
Ad forecasting and optimization
Criteo Retail Media
Epom Ad Server
10.0

Pros

Criteo Retail Media

  • Intuitive dashboards and reporting
  • Custom templates for display media
  • Flexibility in terms of setting guardrails for targeting
Anonymous | TrustRadius Reviewer

Epom Ad Server

  • The largest "Pro" is the scalability and stability of the solution. Merging with a partner network raised concerns on both ends of the deal, but Epom ensured us that the platform will be able to handle everything conveniently. The support team took us through the process, and provided helpful guidance in the first month of operations. The solution was able to handle the significant traffic growth. Ad optimization worked equally good both before and after merge.
  • The ability to delegate work via Roles and Permissions is a convenient tool. This allows us to distribute work amongst several teams while maintaining confidentiality without sacrificing convenience.
John Nolan | TrustRadius Reviewer

Cons

Criteo Retail Media

  • Exportable insights at a brand, page, and placement level
  • Segmentation API service to better manage first-party data
  • Opportunity for non-custom implementation to allow for scalable solutions, such as programmatic backfill
Anonymous | TrustRadius Reviewer

Epom Ad Server

  • All good so far. Very pleased.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Criteo Retail Media

No score
No answers yet
No answers on this topic

Epom Ad Server

Epom Ad Server 9.0
Based on 1 answer
A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.
Anonymous | TrustRadius Reviewer

Usability

Criteo Retail Media

Criteo Retail Media 9.1
Based on 1 answer
Intuitive and easy to use.
Anonymous | TrustRadius Reviewer

Epom Ad Server

No score
No answers yet
No answers on this topic

Support Rating

Criteo Retail Media

Criteo Retail Media 6.4
Based on 1 answer
Retail Media by Criteo's support at the start (with ERMS and Hooklogic) was pretty poor, with support SLAs exceeding 72 hours. This has changed over time to having a dedicated team--therefore the 7 rating and not 8.
Anonymous | TrustRadius Reviewer

Epom Ad Server

No score
No answers yet
No answers on this topic

Alternatives Considered

Criteo Retail Media

Cost of integration is low with Retail Media by Criteo, and Criteo's network of sponsored products is strong.
Anonymous | TrustRadius Reviewer

Epom Ad Server

No answers on this topic

Return on Investment

Criteo Retail Media

  • Increased net revenue
  • Increased profit
  • CTR is unchanged (but this can be improved with better opportunities for targeting)
Anonymous | TrustRadius Reviewer

Epom Ad Server

  • Epom Ad Server met all the expectations of our ad network, our publishers, and our advertisers. The easy management and high scalability is a very nice bonus.
John Nolan | TrustRadius Reviewer

Screenshots

Pricing Details

Criteo Retail Media

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Epom Ad Server

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Criteo Retail Media
6.4
Epom Ad Server
10.0

Likelihood to Renew

Criteo Retail Media
Epom Ad Server
9.0

Usability

Criteo Retail Media
9.1
Epom Ad Server

Support Rating

Criteo Retail Media
6.4
Epom Ad Server

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