2 Ratings
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Top Rated
146 Ratings
2 Ratings
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Score 6 out of 100

Khoros Marketing (Formerly Spredfast + Lithium)

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Top Rated
146 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.9 out of 100

Likelihood to Recommend

Crowdbabble

You can evaluate and solve problems connected to clients' social accounts in real time. You are able to show not only the issue but why something is an issue in the first place. The benefit is that our clients are fully informed and aware of our transparency.
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros is well suited in providing a reliable, organized outlet in conversations to schedule and publish content. In addition, it is well-suited in providing analytical insights, however it would be helpful for more insights on Instagram + paid posts. An integration with newer social platforms (TikTok, Clubhouse, etc.) would also be needed.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.7
Boolean keyword searches
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.3
Filtering out noise/spam
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.4
Sentiment analysis
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
5.8
Broad channel coverage
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.3

Publishing

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Content planning and scheduling
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.4
Audience targeting
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.8
Content optimization
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
5.0
Workflow management
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.0

Engagement

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.6
Automated routing and prioritization
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.5
Customer interaction histories
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.8
Bulk actions
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.5

Marketing

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.5
Lead generation
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Content marketing
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.2
Paid media management
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Campaigns and promotions
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.7

Channel coverage/integration

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Twitter
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.0
Facebook
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.6
LinkedIn
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.2
Google+
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.4
Instagram
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.8
Pinterest
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
5.4
YouTube
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.4

Reporting/analytics

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.8
Campaign success analytics
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Real-time tracking
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Competitor analysis
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.5

Account management

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.5
Role-based user permissions & privileges
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.2
Mobile access
Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.8

Pros

Crowdbabble

  • You are able to come up with engaging content that appeals to social followers. This helps increase the organic reach of our clients on their social channels.
  • Reports are really customizable, easy to share with clients.
  • Tremendous customer support. I had a skype call with the founder!
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

  • Strategic Services/Consulting: this team is a true partner to our internal social team.
  • Easy publishing & analytics: Khoros Marketing is a great one-stop-shop for all social needs, and the investment in enhancing the paid social elements is exciting.
  • Combined Social + Community focus: the way Khoros sees social and community management as one holistic thing is fresh and forward-thinking. It helps our organization/business think outside the box.
Danielle Stapleton | TrustRadius Reviewer

Cons

Crowdbabble

  • Pinterest support is lacking, could be more robust.
  • Reports could offer more customization, sometimes elementary.
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

  • Khoros offers a number of platform services, but so many that it tends to be overwhelming at points.
  • We would like to see a little more transparency with the company. Several months ago Khoros merged with a company called Lithium, and my coworkers and I were not aware of the change until we attending their conference in Texas.
  • There seems to be a lot of turnover. In my 2.5 years working with Khoros our account has had a handful of different account managers, sometimes making it hard to keep up.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 6.7
Based on 31 answers
There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.
Anonymous | TrustRadius Reviewer

Usability

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.5
Based on 26 answers
Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 9.7
Based on 22 answers
• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
Anonymous | TrustRadius Reviewer

Performance

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 9.0
Based on 14 answers
Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.
Anonymous | TrustRadius Reviewer

Support Rating

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.5
Based on 45 answers
The Khoros support team is on point! Anything you need, they have you covered. Even when you don't think you need something, they're there to check-in, see how things are going, suggest coaching sessions, make recommendations - they're so attentive and hospitable, it's amazing! I'm impressed with their level of service.
Angel Soria, MBA | TrustRadius Reviewer

In-Person Training

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.9
Based on 7 answers
• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
Anonymous | TrustRadius Reviewer

Online Training

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 6.0
Based on 7 answers
it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
Anonymous | TrustRadius Reviewer

Implementation Rating

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 7.7
Based on 58 answers
The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.
Joe Hill | TrustRadius Reviewer

Alternatives Considered

Crowdbabble

Buzzsumo shows you the most shared links and key influencers for any topic or website. Crowdbabble is more about overall account health and reporting.
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

I suggested and selected Khoros as the best contender, as the platform would eliminate many, if not all, manual processes and procedures for capturing the overall global social perspective of our organization, from all managed social sites efficiently and accurately.
Latasha Howard | TrustRadius Reviewer

Scalability

Crowdbabble

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.2
Based on 30 answers
I think it is so simple to use and learn. It gives you all the information and metrics that I would need all in one place. You are able to create multiple campaigns in a very organized way. It has all social media platforms all in one place and a great understandable and clean interface.
Anonymous | TrustRadius Reviewer

Return on Investment

Crowdbabble

  • It can be seen as redundant to the in-house reporting done by most of the social platforms.
  • Its enterprise costs more than some clients might be willing to cover.
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

  • Great communication within the tool cuts down on the numbers of emails.
  • Getting everyone to use the same tool reduces redundancies.
  • The strong analytics function may negate the need for a separate analytics tool like Quintly or Simply Measured.
  • Training was easy and not time intensive.
Anonymous | TrustRadius Reviewer

Pricing Details

Crowdbabble

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Khoros Marketing (Formerly Spredfast + Lithium)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Crowdbabble
8.0
Khoros Marketing (Formerly Spredfast + Lithium)
7.9

Likelihood to Renew

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.7

Usability

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.5

Reliability and Availability

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
9.7

Performance

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
9.0

Support Rating

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.5

In-Person Training

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.9

Online Training

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
6.0

Implementation Rating

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
7.7

Scalability

Crowdbabble
Khoros Marketing (Formerly Spredfast + Lithium)
8.2

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