Crowdbabble vs Sprinklr Modern Research

Likelihood to Recommend

You can evaluate and solve problems connected to clients' social accounts in real time. You are able to show not only the issue but why something is an issue in the first place. The benefit is that our clients are fully informed and aware of our transparency.

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Chandler Elmore

Lead Generation Manager

Huebner Marketing CommunicationsMarketing and Advertising, 11-50 employees

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Sprinklr Modern Research is good for identifying keywords and topics that are being talked about on social media. We mostly use it for social listening, audience insights, and benchmarking. There's a fair amount of customization that you can set up for the different dashboards and reports. They can be a little difficult (not very intuitive) to set up, but once you get them set up, you can save them for the future and won't have to worry about setting them up again. I've used different social listening platforms in the past, and this one is about on par with the others. However, I like using Sprinklr Modern Research, as we already use Sprinklr for our paid and organic efforts. So it's nice to be able to use the same platform for all of our social endeavors.

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Jenna Carpentier

Senior Marketing Specialist

Siemens Digital Industries SoftwareComputer Software, 10,001+ employees

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Pros

You are able to come up with engaging content that appeals to social followers. This helps increase the organic reach of our clients on their social channels.
Reports are really customizable, easy to share with clients.
Tremendous customer support. I had a skype call with the founder!

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Chandler Elmore

Lead Generation Manager

Huebner Marketing CommunicationsMarketing and Advertising, 11-50 employees

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Provides real-time insights on current events and competitor's strategies
Interpretation of customer data
Helps in identifying opportunities and building smarter strategies.

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Daniel Cooper

Digital Marketing Specialist

SyscoFood & Beverages, 10,001+ employees

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Cons

Pinterest support is lacking, could be more robust.
Reports could offer more customization, sometimes elementary.

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Chandler Elmore

Lead Generation Manager

Huebner Marketing CommunicationsMarketing and Advertising, 11-50 employees

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It would be nice if the ad setup were in one window instead of following several steps that show different windows.
Support is changeable in response; sometimes they respond quickly, sometimes they don't; they need to improve in this aspect to keep users happy.

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Fabienne Blanc

Senior Copywriter

GrowthTecnoMarketing & Advertising, 51-200 employees

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Support Rating

No score

No answers yet

No answers on this topic

Sprinklr Modern Research 7.4

Based on 6 answers

I would say that Sprinklr has come a long way as I have worked on it at two different corporations. My latest venture has been amazing as the tool has vastly improved and it's easier to use. User experience is A+ and it's just friendly to use.

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Brittnee Miller

Social Media Manager

Abbott NutritionHospital & Health Care, 10,001+ employees

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Alternatives Considered

Buzzsumo shows you the most shared links and key influencers for any topic or website. Crowdbabble is more about overall account health and reporting.

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Chandler Elmore

Lead Generation Manager

Huebner Marketing CommunicationsMarketing and Advertising, 11-50 employees

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Very similar offerings, the decision was largely made on price and perceived levels of customer service on top, together with some testing of the UX.

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Verified User

Vice-President in Marketing

Publishing Company, 1001-5000 employees

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Return on Investment

It can be seen as redundant to the in-house reporting done by most of the social platforms.
Its enterprise costs more than some clients might be willing to cover.

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Chandler Elmore

Lead Generation Manager

Huebner Marketing CommunicationsMarketing and Advertising, 11-50 employees

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Improved insights on social audiences
Improved identification of key trends and topics being discussed across social
Improved customization for reporting & dashboards

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Jenna Carpentier

Senior Marketing Specialist

Siemens Digital Industries SoftwareComputer Software, 10,001+ employees

View all 7 answers on this topic

Pricing Details

General

Free Trial

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Free/Freemium Version

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Premium Consulting/Integration Services

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Entry-level set up fee?

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General

Free Trial

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Free/Freemium Version

—

Premium Consulting/Integration Services

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Entry-level set up fee?

No

Crowdbabble

Sprinklr Modern Research

Likelihood to Recommend

Crowdbabble

Sprinklr Modern Research

Pros

Crowdbabble

Sprinklr Modern Research

Cons

Crowdbabble

Sprinklr Modern Research

Support Rating

Crowdbabble

Sprinklr Modern Research

Alternatives Considered

Crowdbabble

Sprinklr Modern Research

Return on Investment

Crowdbabble

Sprinklr Modern Research

Pricing Details

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

General

Free Trial

Free/Freemium Version

Premium Consulting/Integration Services

Entry-level set up fee?

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