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Top Rated
156 Ratings
14 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7 out of 100

Khoros Marketing (Formerly Spredfast + Lithium)

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Top Rated
156 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.3 out of 100

Likelihood to Recommend

Crowdbooster (discontinued)

Before recommending Crowdbooster, I'd want to know what goals they hope to accomplish with the software. Then I would want them to specifically identify what types of metrics would be most useful to their program. If they specifically need to report out on how many people in a certain location they reached, this isn't the right fit. If they are using other tools, there may be duplication. However, if they are currently using more budget-friendly solutions or just getting started with a new program, Crowdbooster is a perfect fit. It will help you to grow your program and is flexible enough to accommodate your needs.
Ashley León | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros is well suited in providing a reliable, organized outlet in conversations to schedule and publish content. In addition, it is well-suited in providing analytical insights, however it would be helpful for more insights on Instagram + paid posts. An integration with newer social platforms (TikTok, Clubhouse, etc.) would also be needed.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Boolean keyword searches
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.2
Filtering out noise/spam
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
6.8
Sentiment analysis
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.4
Broad channel coverage
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.0

Publishing

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Content planning and scheduling
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.5
Audience targeting
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.1
Content optimization
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
5.0
Workflow management
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.1

Engagement

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.0
Automated routing and prioritization
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.1
Customer interaction histories
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.0
Bulk actions
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.9

Marketing

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.4
Lead generation
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
6.5
Content marketing
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.8
Paid media management
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.1
Campaigns and promotions
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.2

Channel coverage/integration

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
7.9
Twitter
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.7
Facebook
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.3
LinkedIn
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.1
Google+
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.6
Instagram
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.5
Pinterest
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
5.1
YouTube
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
6.0

Reporting/analytics

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.2
Campaign success analytics
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.3
Real-time tracking
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.3
Competitor analysis
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.0

Account management

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.0
Role-based user permissions & privileges
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
9.4
Mobile access
Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.6

Pros

Crowdbooster (discontinued)

  • Timed social media posts - Crowdbooster provides the opportunity to schedule social media posts allowing you to work on other important social media tasks.
  • Simply beautiful tracking - There are millions of ways to measure social media impact. Crowdbooster offers the most important and relevant measurements in simplified charts..
  • Great UI - Crappy UI = crappy experience. Crowdbooster's UI is easy to navigate. It won't take months to learn where all the buttons are.
Hubert Yee | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

  • Strategic Services/Consulting: this team is a true partner to our internal social team.
  • Easy publishing & analytics: Khoros Marketing is a great one-stop-shop for all social needs, and the investment in enhancing the paid social elements is exciting.
  • Combined Social + Community focus: the way Khoros sees social and community management as one holistic thing is fresh and forward-thinking. It helps our organization/business think outside the box.
Danielle Stapleton | TrustRadius Reviewer

Cons

Crowdbooster (discontinued)

  • The ranked order of twitter followers and the number of "tweet impressions" did not help that much. Those "tweet impressions" were not really an estimate of how many people were actually reading my tweet. It was simply a sum of followers of the person retweeting a tweet and the sum of all followers from a subsequent retweet of the initial retweet. All this told me was the best case scenario I could expect if ALL followers of a person that retweeted saw my tweet. This is not a true measure of "twitter footprint" – since the “signal to noise” ratio in Twitter is very low.
  • There was no system in place to track "clicked links" for links embedded in tweets and/or facebook wall posts. Hootsuite did a good job of this – but only for twitter.
  • The list of recommended times to tweet were always "on the hour" (i.e. 10 a.m, 1 p.m.). Never were the times ever at "half past the hour" etc. An independent study that I did on my own using Google Analytics (and campaign links using google's URL builder) helped me determine that my optimal "Tweet time" during the week is 3:30 p.m. ET. More importantly, the recommended times seemed to be roughly the same on the weekends - which I find strange given that social media behavior does change on the weekends.
  • Occasionally, in my facebook ranked table of "loyal fans", I would see people in there that had not "liked" or "commented" on a post for months at a stretch and the "look back" period of the table was only around 7 days or so. Hence, I occasionally had to question the accuracy of that table.
Pranav Chandrasekhar | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

  • Khoros offers a number of platform services, but so many that it tends to be overwhelming at points.
  • We would like to see a little more transparency with the company. Several months ago Khoros merged with a company called Lithium, and my coworkers and I were not aware of the change until we attending their conference in Texas.
  • There seems to be a lot of turnover. In my 2.5 years working with Khoros our account has had a handful of different account managers, sometimes making it hard to keep up.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Crowdbooster (discontinued)

Crowdbooster (discontinued) 7.5
Based on 9 answers
Simple to use and a great value for what it offers. It has a simple but clean interface and it provides fantastic historical data you can use to measure your efforts online. By using a tool like Crowdbooster, you can see what is working with your audience and what isn't. From there, you can start tweaking your strategies
Joe Sterne | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 6.7
Based on 31 answers
There is no product like Khoros. Our company lives and dies by the analytics, and to date, we have not seen a more comprehensive analytics structure for any social media management tool. Khoros support is also fantastic, responding and resolving any and all questions, ideas, or complaints, usually in 24 hours.
Anonymous | TrustRadius Reviewer

Usability

Crowdbooster (discontinued)

Crowdbooster (discontinued) 10.0
Based on 4 answers
I found it fairly intuitive and easy to use. The information is laid out cleanly, and the most important information appears at a glance on the home page. However, I have worked with other users who had a hard time switching between platforms and identifying where other information was buried. It's not always clear that something is a clickable button! The option to export results is also a bit buried, and not integrated with the date range option.
Ashley León | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.5
Based on 26 answers
Khoros Marketing is very user-friendly and easy to navigate. The calendar visibility is the view I use most so I can see all posts going out on all of our channels. It allows us to time posts in a proper cadence so we don't overlap with other pressing content.
Anonymous | TrustRadius Reviewer

Reliability and Availability

Crowdbooster (discontinued)

Crowdbooster (discontinued) 9.0
Based on 2 answers
No answer on this topic is available.

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 9.7
Based on 22 answers
• We still experience a bit of downtime and slowness here but things have drastically improved in the last year with their feature updates and reconfigured hosting.
Anonymous | TrustRadius Reviewer

Performance

Crowdbooster (discontinued)

Crowdbooster (discontinued) 9.0
Based on 2 answers
No answer on this topic is available.

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 9.0
Based on 14 answers
Khoros has greatly improved the performance of its SaaS products in the last 5 years. Their applications, including Conversations, Intelligence, and Experiences, all load quickly with real-time data. This performance is critical to provide meaningful, social customer support, and marketing. The performance maintains integrity even when you deploy powerful integrations like Salesforce Customer Relationship Manager.
Anonymous | TrustRadius Reviewer

Support Rating

Crowdbooster (discontinued)

Crowdbooster (discontinued) 2.0
Based on 4 answers
I do not think it is as supported as it once was when it first arrived on the social media scene. It is an older platform whose main functionality may have already ran its course.
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.5
Based on 45 answers
The Khoros support team is on point! Anything you need, they have you covered. Even when you don't think you need something, they're there to check-in, see how things are going, suggest coaching sessions, make recommendations - they're so attentive and hospitable, it's amazing! I'm impressed with their level of service.
Angel Soria, MBA | TrustRadius Reviewer

In-Person Training

Crowdbooster (discontinued)

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.9
Based on 7 answers
• As a very early customer, we did not undergo formal training but worked closely with the team to get the system set up to do what we wanted. However, online training resources are now available with many blog posts / video lessons and tutorials.
Anonymous | TrustRadius Reviewer

Online Training

Crowdbooster (discontinued)

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 6.0
Based on 7 answers
it is important to note that my perspective is not necessarily common - I'm a geek/nerd/poweruser in general, so I found the online resources to be more than adequate (and often very aesthetically pleasing, too). That said, a less "geeky" person might struggle a bit.
Anonymous | TrustRadius Reviewer

Implementation Rating

Crowdbooster (discontinued)

Crowdbooster (discontinued) 9.0
Based on 4 answers
If you can demo a free trial, that is definitely the best way to see if this will fit your program's specific needs.
Ashley León | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 7.7
Based on 58 answers
The implementation team from Khoros were great - they worked hard to understand our somewhat complex organization, and were with us all the way through face to face meetings, user training, and technical training. We had a clearly defined account manager and implementation manager, who worked really effectively together and with us.
Joe Hill | TrustRadius Reviewer

Alternatives Considered

Crowdbooster (discontinued)

It is a platform that is singularly focused. It does not have a lot of the additions that come stock with other platforms such as robust reporting or deeper insights past schedule times. It is also a stand-alone platform and a lot of its primary functionality can be found in more encompassing platforms.
Chandler Elmore | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

I suggested and selected Khoros as the best contender, as the platform would eliminate many, if not all, manual processes and procedures for capturing the overall global social perspective of our organization, from all managed social sites efficiently and accurately.
Latasha Howard | TrustRadius Reviewer

Scalability

Crowdbooster (discontinued)

No score
No answers yet
No answers on this topic

Khoros Marketing (Formerly Spredfast + Lithium)

Khoros Marketing (Formerly Spredfast + Lithium) 8.2
Based on 34 answers
I think it is so simple to use and learn. It gives you all the information and metrics that I would need all in one place. You are able to create multiple campaigns in a very organized way. It has all social media platforms all in one place and a great understandable and clean interface.
Anonymous | TrustRadius Reviewer

Return on Investment

Crowdbooster (discontinued)

  • Increased efficiency. I am able to generate useful snapshot reports in seconds. Particularly useful when you need answers fast (such as on a phone call).
  • Peace of mind. I am able to compare the data in Crowdbooster to what is exported from Facebook and Twitter.
  • Quicker, simpler evaluation of results. I am able to more easily compare impressions with engagement data to see what is working, and what should change. Particularly useful in day-to-day analysis.
Ashley León | TrustRadius Reviewer

Khoros Marketing (Formerly Spredfast + Lithium)

  • Great communication within the tool cuts down on the numbers of emails.
  • Getting everyone to use the same tool reduces redundancies.
  • The strong analytics function may negate the need for a separate analytics tool like Quintly or Simply Measured.
  • Training was easy and not time intensive.
Anonymous | TrustRadius Reviewer

Pricing Details

Crowdbooster (discontinued)

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Khoros Marketing (Formerly Spredfast + Lithium)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Crowdbooster (discontinued)
7.0
Khoros Marketing (Formerly Spredfast + Lithium)
8.2

Likelihood to Renew

Crowdbooster (discontinued)
7.5
Khoros Marketing (Formerly Spredfast + Lithium)
6.7

Usability

Crowdbooster (discontinued)
10.0
Khoros Marketing (Formerly Spredfast + Lithium)
8.5

Reliability and Availability

Crowdbooster (discontinued)
9.0
Khoros Marketing (Formerly Spredfast + Lithium)
9.7

Performance

Crowdbooster (discontinued)
9.0
Khoros Marketing (Formerly Spredfast + Lithium)
9.0

Support Rating

Crowdbooster (discontinued)
2.0
Khoros Marketing (Formerly Spredfast + Lithium)
8.5

In-Person Training

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.9

Online Training

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
6.0

Implementation Rating

Crowdbooster (discontinued)
9.0
Khoros Marketing (Formerly Spredfast + Lithium)
7.7

Scalability

Crowdbooster (discontinued)
Khoros Marketing (Formerly Spredfast + Lithium)
8.2

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