14 Ratings
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Score 7 out of 100
76 Ratings
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Score 7.4 out of 100

Attribute Ratings

  • Crowdbooster (discontinued) is rated higher in 1 area: Usability
  • Emplifi Social Marketing Cloud is rated higher in 4 areas: Likelihood to Recommend, Likelihood to Renew, Support Rating, Implementation Rating

Likelihood to Recommend

7.0

Crowdbooster (discontinued)

70%
11 Ratings
7.6

Emplifi Social Marketing Cloud

76%
30 Ratings

Likelihood to Renew

7.5

Crowdbooster (discontinued)

75%
9 Ratings
9.1

Emplifi Social Marketing Cloud

91%
4 Ratings

Usability

10.0

Crowdbooster (discontinued)

100%
4 Ratings
7.3

Emplifi Social Marketing Cloud

73%
1 Rating

Availability

9.0

Crowdbooster (discontinued)

90%
2 Ratings

Emplifi Social Marketing Cloud

N/A
0 Ratings

Performance

9.0

Crowdbooster (discontinued)

90%
2 Ratings

Emplifi Social Marketing Cloud

N/A
0 Ratings

Support Rating

2.0

Crowdbooster (discontinued)

20%
4 Ratings
9.1

Emplifi Social Marketing Cloud

91%
8 Ratings

Online Training

Crowdbooster (discontinued)

N/A
0 Ratings
6.0

Emplifi Social Marketing Cloud

60%
1 Rating

Implementation Rating

9.0

Crowdbooster (discontinued)

90%
4 Ratings
9.1

Emplifi Social Marketing Cloud

91%
4 Ratings

Likelihood to Recommend

Discontinued Products

Before recommending Crowdbooster, I'd want to know what goals they hope to accomplish with the software. Then I would want them to specifically identify what types of metrics would be most useful to their program. If they specifically need to report out on how many people in a certain location they reached, this isn't the right fit. If they are using other tools, there may be duplication. However, if they are currently using more budget-friendly solutions or just getting started with a new program, Crowdbooster is a perfect fit. It will help you to grow your program and is flexible enough to accommodate your needs.
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Emplifi Service Cloud

SocialBakers is great for scheduling content since it allows you to upload content, add copy, schedule it for a time it will get the most engagement and eyes, and pass it along the approval pipeline for your organization. Additionally, the reporting and analytics tool provides a comprehensive overview of campaigns. I do not recommend SocialBakers for community management. The process is too complicated and takes far longer than other tools available
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Pros

Discontinued Products

  • Timed social media posts - Crowdbooster provides the opportunity to schedule social media posts allowing you to work on other important social media tasks.
  • Simply beautiful tracking - There are millions of ways to measure social media impact. Crowdbooster offers the most important and relevant measurements in simplified charts..
  • Great UI - Crappy UI = crappy experience. Crowdbooster's UI is easy to navigate. It won't take months to learn where all the buttons are.
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Emplifi Service Cloud

  • Post Performance Prediction helps you lower your CPC as well as increase the amount of engagements you receive on your Instagram posts.
  • Quickly and easily understand the paid content strategy of your competitors, but also justify your own promotion budget as a result.
  • Detailed chart that outlines the predicted interactions that each post will receive in the upcoming hours.
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Cons

Discontinued Products

  • The ranked order of twitter followers and the number of "tweet impressions" did not help that much. Those "tweet impressions" were not really an estimate of how many people were actually reading my tweet. It was simply a sum of followers of the person retweeting a tweet and the sum of all followers from a subsequent retweet of the initial retweet. All this told me was the best case scenario I could expect if ALL followers of a person that retweeted saw my tweet. This is not a true measure of "twitter footprint" – since the “signal to noise” ratio in Twitter is very low.
  • There was no system in place to track "clicked links" for links embedded in tweets and/or facebook wall posts. Hootsuite did a good job of this – but only for twitter.
  • The list of recommended times to tweet were always "on the hour" (i.e. 10 a.m, 1 p.m.). Never were the times ever at "half past the hour" etc. An independent study that I did on my own using Google Analytics (and campaign links using google's URL builder) helped me determine that my optimal "Tweet time" during the week is 3:30 p.m. ET. More importantly, the recommended times seemed to be roughly the same on the weekends - which I find strange given that social media behavior does change on the weekends.
  • Occasionally, in my facebook ranked table of "loyal fans", I would see people in there that had not "liked" or "commented" on a post for months at a stretch and the "look back" period of the table was only around 7 days or so. Hence, I occasionally had to question the accuracy of that table.
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Emplifi Service Cloud

  • In the publishing calendar. It seems like I have to change my filters every time I login. Would be nice if it could save our settings from session to session.
  • Dark posts parameters are set. Not having to be able to customize further has turned us away from using that feature in Socialbakers.
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Pricing Details

Crowdbooster (discontinued)

Starting Price

$9 per month

Editions & Modules

Crowdbooster (discontinued) editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Emplifi Social Marketing Cloud

    Starting Price

    $50 per month

    Editions & Modules

    Emplifi Social Marketing Cloud editions and modules pricing
    EditionModules
    The Essential Package. Available to purchase online now.$2001

    Footnotes

    1. per month

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    - For the Complete Socialbakers Platform, please request a consultation - Unify all your social marketing operations in one. Everything from audience research to strategic planning to execution and measurement, it’s the go-to platform for marketing teams.

    Likelihood to Renew

    Discontinued Products

    Simple to use and a great value for what it offers. It has a simple but clean interface and it provides fantastic historical data you can use to measure your efforts online. By using a tool like Crowdbooster, you can see what is working with your audience and what isn't. From there, you can start tweaking your strategies
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    Emplifi Service Cloud

    Very satisfied about the output and the reports.
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    Usability

    Discontinued Products

    I found it fairly intuitive and easy to use. The information is laid out cleanly, and the most important information appears at a glance on the home page. However, I have worked with other users who had a hard time switching between platforms and identifying where other information was buried. It's not always clear that something is a clickable button! The option to export results is also a bit buried, and not integrated with the date range option.
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    Emplifi Service Cloud

    Web version is perfect. Lost 2 points because of mobile version that could be optimized.
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    Support Rating

    Discontinued Products

    I do not think it is as supported as it once was when it first arrived on the social media scene. It is an older platform whose main functionality may have already ran its course.
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    Emplifi Service Cloud

    Compared to other vendors that generally charge you for customer support and a not always perfect service, SocialBakers support is included and very efficient.
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    Online Training

    Discontinued Products

    No answers on this topic

    Emplifi Service Cloud

    The online training was fine but, in the end, the best way to learn any product is by actually using it.
    Read full review

    Implementation Rating

    Discontinued Products

    If you can demo a free trial, that is definitely the best way to see if this will fit your program's specific needs.
    Read full review

    Emplifi Service Cloud

    The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
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    Alternatives Considered

    Discontinued Products

    It is a platform that is singularly focused. It does not have a lot of the additions that come stock with other platforms such as robust reporting or deeper insights past schedule times. It is also a stand-alone platform and a lot of its primary functionality can be found in more encompassing platforms.
    Read full review

    Emplifi Service Cloud

    Socialbakers' team is more open to have conversation about the product. They are more helpful and their customer service is way better. They almost do same things, however Socialbakers has a cleaner interface and it is easier to use by the team
    Read full review

    Return on Investment

    Discontinued Products

    • Increased efficiency. I am able to generate useful snapshot reports in seconds. Particularly useful when you need answers fast (such as on a phone call).
    • Peace of mind. I am able to compare the data in Crowdbooster to what is exported from Facebook and Twitter.
    • Quicker, simpler evaluation of results. I am able to more easily compare impressions with engagement data to see what is working, and what should change. Particularly useful in day-to-day analysis.
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    Emplifi Service Cloud

    • Actually this is not a software that can give you exactly an ROI, but obviously, it gives you the metrics of how your campaigns are doing.
    • It gives you great insight to make decisions based on the statistics. Which is the best “ROI” I think.
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