What users are saying about
Top Rated
24 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.2 out of 100
Based on 24 reviews and ratings
7 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.1 out of 100
Based on 7 reviews and ratings
Attribute Ratings
- Crownpeak Digital Quality Management (DQM) is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
8.9
Crownpeak DQM
89%
13 Ratings
8.6
Lytics
86%
4 Ratings
Likelihood to Renew
9.6
Crownpeak DQM
96%
2 Ratings
Lytics
N/A
0 Ratings
Usability
8.3
Crownpeak DQM
83%
12 Ratings
Lytics
N/A
0 Ratings
Availability
9.1
Crownpeak DQM
91%
1 Rating
Lytics
N/A
0 Ratings
Performance
9.1
Crownpeak DQM
91%
1 Rating
Lytics
N/A
0 Ratings
Support Rating
8.7
Crownpeak DQM
87%
12 Ratings
Lytics
N/A
0 Ratings
Online Training
9.1
Crownpeak DQM
91%
1 Rating
Lytics
N/A
0 Ratings
Implementation Rating
9.1
Crownpeak DQM
91%
1 Rating
Lytics
N/A
0 Ratings
Product Scalability
9.1
Crownpeak DQM
91%
1 Rating
Lytics
N/A
0 Ratings
Likelihood to Recommend
Crownpeak DQM
If you have a fully customized cms and have people working on the site with html and css knowledge this is the best tool ever, all specifics can be checked. Using ab tests and optimization services we identify best practices of the website and everywhere the best practices aren't implemented we find using the custom checkpoints. Aspects that cannot be automated via a quick IT solution is turned into a checkpoint and that's great!
Subject Matter Expert (SME)
PhilipsHealth, Wellness and Fitness, 10,001+ employees
Lytics
Not a unified audience database but for segmenting for programmatic advertising [Lytics is] excellent[.]It is an identity / email driven database[.] Does not combine users into one master record[.]Excellent built-in scoring mechanisms which I use regularly to isolate most engaged users[.]
Audience Data Director
InformaOnline Media, 5001-10,000 employees
Pros
Crownpeak DQM
- Ensures quality and consistency of content implementation across distributed teams and markets.
- Quick and easy content updates across global digital ecosystems.
- Custom checkpoints to identify, highlight and manage business updates across multiple websites (e.g. product detail, terminology, customer messaging, brand updates)
Director & Co-founder
Renegade AgencyMarketing & Advertising, 11-50 employees
Lytics
- Analytics: it's easy to obtain and understand.
- Usability: the database is intuitive and easy to learn.
- Targeting: you can easily reach your target audience.

Verified User
Employee in Marketing
Publishing Company, 51-200 employeesCons
Crownpeak DQM
- It would be helpful if the Issues page under Website showed the WCAG level for each issue (A, AA, AAA). You currently have to look up the guideline to find the level.
- There is no indicator that a page is currently being scanned. During a website scan, some of the reports are blank or missing information. Having a notification on the main page showing which websites are being scanned would be helpful.
- Some ADA compliance items are left off, such as keyboard navigation, tabbing, etc.
- It doesn't view the websites on mobile devices or if using a screen reader. Some pages or formatting changes depending on resolution. The DQM, from what I have seen, doesn't account for that.
Software Engineer
Murphy Oil USA IncorporatedRetail, 5001-10,000 employees
Lytics
- Uptime.
- Monitoring
- Relational-table-like functionality

Verified User
Director in Marketing
Entertainment Company, 1001-5000 employeesPricing Details
Crownpeak DQM
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Lytics
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
Crownpeak DQM
Crownpeak DQM 9.6
Based on 2 answers
We've seen competitors, they're not doing as well of a job as dqm is. It's a wonderful tool and there a huge opportunities for crownpeak
Subject Matter Expert (SME)
PhilipsHealth, Wellness and Fitness, 10,001+ employees
Lytics
No score
No answers yet
No answers on this topic
Usability
Crownpeak DQM
Crownpeak DQM 8.3
Based on 12 answers
I had a small learning curve in order to become fluent with the platform as it doesn't work like the other automated accessibility tools that I've used. However, once I was up to speed, I like it better than any of the other tools and find the data more useful, digestible, and relevant.

Verified User
Executive in Corporate
Internet Company, 1-10 employeesLytics
No score
No answers yet
No answers on this topic
Reliability and Availability
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
Haven't had issues accessing the dashboard when needed.
Partner, Development Services
iMedia incInternet, 11-50 employees
Lytics
No score
No answers yet
No answers on this topic
Performance
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
No issues with speed and performance
Partner, Development Services
iMedia incInternet, 11-50 employees
Lytics
No score
No answers yet
No answers on this topic
Support Rating
Crownpeak DQM
Crownpeak DQM 8.7
Based on 12 answers
Online support [is] always quick to reply and usually [has] a fix ready and implemented within hours. Regular catch-ups with Account Managers [have] ensured that issues are addressed even more quickly, with the ability to see the results within days following a re-crawl of the sites. Suggestions for improvement are always taken on board.
Digital Content Manager
Atlanta GroupFinancial Services, 501-1000 employees
Lytics
No score
No answers yet
No answers on this topic
Online Training
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
Product is straight-forward but the training was helpful and beneficial
Partner, Development Services
iMedia incInternet, 11-50 employees
Lytics
No score
No answers yet
No answers on this topic
Implementation Rating
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
Ensure that you are ready with a solid process to address issues
Partner, Development Services
iMedia incInternet, 11-50 employees
Lytics
No score
No answers yet
No answers on this topic
Alternatives Considered
Crownpeak DQM
Crownpeak Digital Quality Management (DQM) has all the tools in one dashboard for all possible needs of a website to resolve SEO and other issues. Whereas WordPress is more of searching for the right plugin to assist in finding all the issues you might have a need to address.
Software Development Analyst
Mercury Insurance Services, LLC/AIS InsuranceInformation Services, 1001-5000 employees
Lytics
We evaluated 5-8 CDP's and picked Lytics[.]
Audience Data Director
InformaOnline Media, 5001-10,000 employees
Scalability
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
haven't had issues accessing when needed.
Partner, Development Services
iMedia incInternet, 11-50 employees
Lytics
No score
No answers yet
No answers on this topic
Return on Investment
Crownpeak DQM
- When driving Customer Care, it was great to be able to add the Autofix tool to the web estate - a quick-win that really drives the accessibility agenda.
- Building reports off the back of DQM gives senior stakeholders an understanding of the importance of usability and accessibility.
- The gamification of league tables highlights to stakeholders the areas that need focus and budget in order to improve.

Verified User
Manager in Marketing
Financial Services Company, 1001-5000 employeesLytics
- Positive: Customers are retained through another outlet.
- Positive ROI: we've made a lot of money using the program.
- Positive: We're using Lytics targeting with email integrations to reach specific subscribers in ways we never thought possible.

Verified User
Employee in Marketing
Publishing Company, 51-200 employees