What users are saying about
Top Rated
24 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 9.2 out of 100
Based on 24 reviews and ratings
21 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.3 out of 100
Based on 21 reviews and ratings
Feature Set Ratings
SEO
Crownpeak DQM
Feature Set Not Supported
N/A
8.3
Serpstat
83%
Serpstat ranks higher in 7/7 features
Serpstat ranks higher in 7/7 features
Keyword analysis
N/A
0 Ratings
8.8
88%
8 Ratings
Backlink management
N/A
0 Ratings
8.0
80%
7 Ratings
SERP ranking tracking
N/A
0 Ratings
9.0
90%
8 Ratings
Page grader
N/A
0 Ratings
8.0
80%
7 Ratings
Competitive analysis
N/A
0 Ratings
7.8
78%
8 Ratings
Site audit / diagnostics
N/A
0 Ratings
8.2
82%
8 Ratings
Site recommendations
N/A
0 Ratings
8.0
80%
1 Rating
SEO Channels
Crownpeak DQM
Feature Set Not Supported
N/A
8.0
Serpstat
80%
Serpstat ranks higher in 4/4 features
Serpstat ranks higher in 4/4 features
Local SEO
N/A
0 Ratings
8.8
88%
8 Ratings
Social SEO
N/A
0 Ratings
7.1
71%
5 Ratings
Mobile SEO
N/A
0 Ratings
8.0
80%
1 Rating
Global SEO
N/A
0 Ratings
8.2
82%
8 Ratings
SEO Platform & Account Management
Crownpeak DQM
Feature Set Not Supported
N/A
7.7
Serpstat
77%
Serpstat ranks higher in 2/2 features
Serpstat ranks higher in 2/2 features
Multi-domain support
N/A
0 Ratings
10.0
100%
7 Ratings
Integration with web analytics tools
N/A
0 Ratings
5.4
54%
4 Ratings
Attribute Ratings
- Crownpeak Digital Quality Management (DQM) is rated higher in 1 area: Likelihood to Recommend
- Serpstat is rated higher in 1 area: Support Rating
Likelihood to Recommend
8.9
Crownpeak DQM
89%
13 Ratings
8.0
Serpstat
80%
8 Ratings
Likelihood to Renew
9.6
Crownpeak DQM
96%
2 Ratings
Serpstat
N/A
0 Ratings
Usability
8.3
Crownpeak DQM
83%
12 Ratings
Serpstat
N/A
0 Ratings
Availability
9.1
Crownpeak DQM
91%
1 Rating
Serpstat
N/A
0 Ratings
Performance
9.1
Crownpeak DQM
91%
1 Rating
Serpstat
N/A
0 Ratings
Support Rating
8.7
Crownpeak DQM
87%
12 Ratings
10.0
Serpstat
100%
2 Ratings
Online Training
9.1
Crownpeak DQM
91%
1 Rating
Serpstat
N/A
0 Ratings
Implementation Rating
9.1
Crownpeak DQM
91%
1 Rating
Serpstat
N/A
0 Ratings
Product Scalability
9.1
Crownpeak DQM
91%
1 Rating
Serpstat
N/A
0 Ratings
Likelihood to Recommend
Crownpeak DQM
If you have a fully customized cms and have people working on the site with html and css knowledge this is the best tool ever, all specifics can be checked. Using ab tests and optimization services we identify best practices of the website and everywhere the best practices aren't implemented we find using the custom checkpoints. Aspects that cannot be automated via a quick IT solution is turned into a checkpoint and that's great!
Subject Matter Expert (SME)
PhilipsHealth, Wellness and Fitness, 10,001+ employees
Serpstat
If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
Founder & CEO
3Bug MediaMarketing and Advertising, 1-10 employees
Pros
Crownpeak DQM
- Ensures quality and consistency of content implementation across distributed teams and markets.
- Quick and easy content updates across global digital ecosystems.
- Custom checkpoints to identify, highlight and manage business updates across multiple websites (e.g. product detail, terminology, customer messaging, brand updates)
Director & Co-founder
Renegade AgencyMarketing & Advertising, 11-50 employees
Serpstat
- Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
- We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
- Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
Head of Digital Marketing
YachtLifeInternet, 11-50 employees
Cons
Crownpeak DQM
- It would be helpful if the Issues page under Website showed the WCAG level for each issue (A, AA, AAA). You currently have to look up the guideline to find the level.
- There is no indicator that a page is currently being scanned. During a website scan, some of the reports are blank or missing information. Having a notification on the main page showing which websites are being scanned would be helpful.
- Some ADA compliance items are left off, such as keyboard navigation, tabbing, etc.
- It doesn't view the websites on mobile devices or if using a screen reader. Some pages or formatting changes depending on resolution. The DQM, from what I have seen, doesn't account for that.
Software Engineer
Murphy Oil USA IncorporatedRetail, 5001-10,000 employees
Serpstat
- As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
- Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
- Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
SEO Manager
ConnectWiseComputer Software, 501-1000 employees
Pricing Details
Crownpeak DQM
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Crownpeak DQM Editions & Modules
—
Additional Pricing Details
—Serpstat
General
Free Trial
—Free/Freemium Version
Yes
Premium Consulting/Integration Services
—Entry-level set up fee?
Optional
$69
Starting Price
$69 per month
Serpstat Editions & Modules
Edition
Lite | $691 |
---|---|
Standart | $1491 |
Advanced | $2991 |
Enterprise | $4991 |
- per month
Additional Pricing Details
Big enterprises have specific demands: aside from our self-service-model we offer specific services to enterprise customers. We’ll find an ultimate solution, that will fit your unique needs and benefit your business. If you would like to learn more, please contact us.Likelihood to Renew
Crownpeak DQM
Crownpeak DQM 9.6
Based on 2 answers
We've seen competitors, they're not doing as well of a job as dqm is. It's a wonderful tool and there a huge opportunities for crownpeak
Subject Matter Expert (SME)
PhilipsHealth, Wellness and Fitness, 10,001+ employees
Serpstat
No score
No answers yet
No answers on this topic
Usability
Crownpeak DQM
Crownpeak DQM 8.3
Based on 12 answers
I had a small learning curve in order to become fluent with the platform as it doesn't work like the other automated accessibility tools that I've used. However, once I was up to speed, I like it better than any of the other tools and find the data more useful, digestible, and relevant.

Verified User
Executive in Corporate
Internet Company, 1-10 employeesSerpstat
No score
No answers yet
No answers on this topic
Reliability and Availability
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
Haven't had issues accessing the dashboard when needed.
Partner, Development Services
iMedia incInternet, 11-50 employees
Serpstat
No score
No answers yet
No answers on this topic
Performance
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
No issues with speed and performance
Partner, Development Services
iMedia incInternet, 11-50 employees
Serpstat
No score
No answers yet
No answers on this topic
Support Rating
Crownpeak DQM
Crownpeak DQM 8.7
Based on 12 answers
Online support [is] always quick to reply and usually [has] a fix ready and implemented within hours. Regular catch-ups with Account Managers [have] ensured that issues are addressed even more quickly, with the ability to see the results within days following a re-crawl of the sites. Suggestions for improvement are always taken on board.
Digital Content Manager
Atlanta GroupFinancial Services, 501-1000 employees
Serpstat
Serpstat 10.0
Based on 2 answers
I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
Software Engineer
Kingmaker SoftwareMarketing & Advertising, 1-10 employees
Online Training
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
Product is straight-forward but the training was helpful and beneficial
Partner, Development Services
iMedia incInternet, 11-50 employees
Serpstat
No score
No answers yet
No answers on this topic
Implementation Rating
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
Ensure that you are ready with a solid process to address issues
Partner, Development Services
iMedia incInternet, 11-50 employees
Serpstat
No score
No answers yet
No answers on this topic
Alternatives Considered
Crownpeak DQM
Crownpeak Digital Quality Management (DQM) has all the tools in one dashboard for all possible needs of a website to resolve SEO and other issues. Whereas WordPress is more of searching for the right plugin to assist in finding all the issues you might have a need to address.
Software Development Analyst
Mercury Insurance Services, LLC/AIS InsuranceInformation Services, 1001-5000 employees
Serpstat
I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
Founder and Ring Master
The Imperial OPAPerforming Arts, 11-50 employees
Scalability
Crownpeak DQM
Crownpeak DQM 9.1
Based on 1 answer
haven't had issues accessing when needed.
Partner, Development Services
iMedia incInternet, 11-50 employees
Serpstat
No score
No answers yet
No answers on this topic
Return on Investment
Crownpeak DQM
- When driving Customer Care, it was great to be able to add the Autofix tool to the web estate - a quick-win that really drives the accessibility agenda.
- Building reports off the back of DQM gives senior stakeholders an understanding of the importance of usability and accessibility.
- The gamification of league tables highlights to stakeholders the areas that need focus and budget in order to improve.

Verified User
Manager in Marketing
Financial Services Company, 1001-5000 employeesSerpstat
- Serpstat has helped increase web traffic of numerous clients up to 3,000%
- With clients having better web traffic, I'm able to close clients at a higher rate.
Senior Growth Marketing Manager
Galactic FedInternet, 1-10 employees