What users are saying about
10 Ratings
Top Rated
308 Ratings
10 Ratings
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Score 9.8 out of 100
Top Rated
308 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.5 out of 100

Likelihood to Recommend

Custify

Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
Georgiana Florea | TrustRadius Reviewer

Qualtrics

Qualtrics is extremely well-suited for engaging with the wide user-base of your target platform. As a member of a team that provides on-site visits and 'discovery' engagements, Qualtrics helps our team come prepared for on-site visits. Furthermore, follow-up surveys enable our team to be nimble, ask the right questions, and submit additional surveys after our initial engagement. Qualtrics is a fantastic tool for engaging with both internal and external teams with the goal of understanding employee workflows, perceptions, and areas of growth. One can tailor surveys for a specific need and then share out to the client's preferred medium (desktop or mobile). This means that survey respondents will need to have both access and a small technological proficiency in order to successfully complete surveys - however, this is nearly a basic requirement for most administrative jobs today.
Joshua Melder | TrustRadius Reviewer

Feature Rating Comparison

Security

Custify
9.8
Qualtrics
Role-based user permissions
Custify
9.8
Qualtrics

Platform & Infrastructure

Custify
9.8
Qualtrics
API
Custify
9.8
Qualtrics

Customer Data Extraction / Integration

Custify
9.4
Qualtrics
Product usage
Custify
9.8
Qualtrics
Help desk / support tickets
Custify
9.1
Qualtrics

Customer Success Management

Custify
9.7
Qualtrics
Sponsor tracking
Custify
9.1
Qualtrics
Customer profiles
Custify
9.8
Qualtrics
Automated workflow
Custify
9.3
Qualtrics
Internal collaboration
Custify
10.0
Qualtrics
Customer health scoring
Custify
10.0
Qualtrics
Customer segmentation
Custify
10.0
Qualtrics

CSM Reporting & Analytics

Custify
9.5
Qualtrics
Customer health trends
Custify
10.0
Qualtrics
Engagement analytics
Custify
9.6
Qualtrics
Dashboards
Custify
9.1
Qualtrics

Survey Format & Appearance

Custify
Qualtrics
8.6
Survey templates
Custify
Qualtrics
8.4
Themes
Custify
Qualtrics
8.2
Custom logo/branding
Custify
Qualtrics
9.2

Survey Content

Custify
Qualtrics
8.6
Changes to live survey
Custify
Qualtrics
8.5
Question design help
Custify
Qualtrics
8.4
Multiple question types
Custify
Qualtrics
9.0

Survey Logic

Custify
Qualtrics
7.9
Survey logic flexibility
Custify
Qualtrics
7.9

Survey Reporting & Analytics

Custify
Qualtrics
8.5
Response tracking
Custify
Qualtrics
9.0
Data export
Custify
Qualtrics
8.9
Standard reports
Custify
Qualtrics
8.0
Custom reports
Custify
Qualtrics
8.1
Analytics
Custify
Qualtrics
8.6

Survey Administration & Security

Custify
Qualtrics
8.8
Access controls
Custify
Qualtrics
8.9
Compliance
Custify
Qualtrics
8.6

Survey Distribution

Custify
Qualtrics
8.9
Vendor-offered crowdsourcing
Custify
Qualtrics
9.1
Respondent restrictions
Custify
Qualtrics
8.7

Pros

Custify

  • As many health scores as you want per account on one screen.
  • As many lifecycles as you want per account on one screen.
  • Lots of health history information per client on one screen.
  • Very easy usage for team collaboration.
Anonymous | TrustRadius Reviewer

Qualtrics

  • Qualtrics offers a wide range of question formats. This feature allows for uniquely styled questions that keep a students interest.
  • Qualtrics is very useful for sending out surveys on a particular schedule at a good time to not overload our campus IT system. The reminder feature is great in that I can set up all four reminders for the entire survey when I set up the survey.
  • I most value the immediate support when I run into a problem. A problem stops my work in its tracks. It is very important that I get the issue resolved quickly so I can get on with my work.
Katharine Mason | TrustRadius Reviewer

Cons

Custify

  • There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
  • The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.
Anonymous | TrustRadius Reviewer

Qualtrics

  • Qualtrics has been working to add more programs to its product line, but I am not sure yet how helpful the new lines are. It seems like they are trying to make it to where the entire company will use different platforms based on the type of feedback they need.
  • The Qualtrics insights summit is a really great way to network with all different types of researchers. I just wish they would focus more on research and less on having big-name celebrities speak.
  • Qualtrics support could use some work. It can be difficult to find help in the community. I almost always have to reach out to someone on the online chat or via email to get help.
Corinne Gibson | TrustRadius Reviewer

Likelihood to Renew

Custify

No score
No answers yet
No answers on this topic

Qualtrics

Qualtrics 9.4
Based on 41 answers
I was impressed a couple years ago when two heads of market research at Fortune 500 companies told me about them, and I've been even more impressed with the advancements I've seen in the last year. I like where the company is headed, and I look forward to using them again in a future role.
Ben Lawder | TrustRadius Reviewer

Usability

Custify

Custify 8.0
Based on 1 answer
Overall a great tool with very useful features. It's UI seems a bit clunky and there is no full dashboard. Without these it takes a bit of work to find what you need and get an overview of current activity. Also, implementing everything takes a bit of work. I would recommend it to any saas that is serious about scaling and has a customer success dept
Anonymous | TrustRadius Reviewer

Qualtrics

Qualtrics 9.0
Based on 11 answers
All the menus are very user friendly and intuitive. I can always find exactly what I'm looking for and can change anything I need to with ease. All the elements of the survey are adjustable with very little effort and without confusion.
Brian Harris | TrustRadius Reviewer

Support Rating

Custify

Custify 10.0
Based on 1 answer
Philipp has been there for us throughout the process. Very nice guy and a great help. He guided us in setting KPIs, goals, healthscores. Really gave us a lot more than we wanted. We also had some custom integrations and even though they did not support them, their team released a patch for our CRM so we could integrate it
Anonymous | TrustRadius Reviewer

Qualtrics

Qualtrics 9.0
Based on 23 answers
Whenever we have had an issue with trying to figure out how to do something (even though the documentation is incredibly well put together) we have asked Qualtrics support and have always received our answer nearly immediately (I think in maybe 10 times, only once did a support person need to call us back). Qualtrics support is dedicated to solving customer issues right, and in the first contact, if at all possible
D. SKye Hodges | TrustRadius Reviewer

Online Training

Custify

No score
No answers yet
No answers on this topic

Qualtrics

Qualtrics 8.0
Based on 2 answers
I still use it. It does everything you need an online survey to do. From heat mapping to complex skip logic and display logic. I use it weekly and it never disappoints
Michael Climek | TrustRadius Reviewer

Implementation Rating

Custify

No score
No answers yet
No answers on this topic

Qualtrics

Qualtrics 9.0
Based on 2 answers
I like being able to easily integrate new colleagues by simply giving them a log in user name and password
Benjamin Sider | TrustRadius Reviewer

Alternatives Considered

Custify

This software makes it easy to analyze your data and optimize your onboarding - maybe the easiest I've seen, but you've got to be willing to dig into its features and setting. And of course without their Concierge Onboarding this is not so easy.
Maria-Mirabela Ganta | TrustRadius Reviewer

Qualtrics

I would say Qualtrics is far superior in terms of functionality and ease of use but is far inferior in terms of price. Since this technology is easily imitable, I wouldn't be surprised if there are other solutions (such as SurveyGizmo) which are more economical but offer the same solution.
Daniel Simonet | TrustRadius Reviewer

Return on Investment

Custify

  • Positive impact on churn reduction.
  • Easy view of the customer onboarding progress.
  • Playbooks make contacting a specific group of clients very easy.
Nemanja Klajic | TrustRadius Reviewer

Qualtrics

  • It's hard to quantify the impact because of the nature of the work we do in a university. One thing I can say is that it has been a far better replacement for the technology that was previously offered through the specialized survey administration center of the university.
  • It reduces the time one needs to prepare a questionnaire, which translates to monetary savings.
Asif Mehedi | TrustRadius Reviewer

Screenshots

Pricing Details

Custify

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Custify Editions & Modules

Additional Pricing Details

Qualtrics

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Qualtrics Editions & Modules

Edition
Research Core 1$1,5001
  1. per user/per year
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Custify
9.8
Qualtrics
8.1

Likelihood to Renew

Custify
Qualtrics
9.4

Usability

Custify
8.0
Qualtrics
9.0

Reliability and Availability

Custify
Qualtrics
9.0

Performance

Custify
Qualtrics
5.5

Support Rating

Custify
10.0
Qualtrics
9.0

Online Training

Custify
Qualtrics
8.0

Implementation Rating

Custify
Qualtrics
9.0

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