What users are saying about
15 Ratings
15 Ratings
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Score 9.3 out of 100
4 Ratings
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Score 8 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Netcore Smartech

It is the best product for marketing with different channels. Mailing and SMS'ing become easy. Targetted customer engagging. Branding, Campaining with NetCore for business growth. It can manage a huge database of emails, contacts etc. It helps you to schedule your campaigns too. Reporting of the performance of campaigns and brands is great and you can customize too. They provide API's for downloading your database. Before starting with the product you should have a proper training as parts can be cumbersome
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
Netcore Smartech
8.7
WYSIWYG email editor
Customer.io
6.6
Netcore Smartech
9.0
Dynamic content
Customer.io
8.6
Netcore Smartech
8.5
Ability to test dynamic content
Customer.io
8.6
Netcore Smartech
9.0
A/B testing
Customer.io
7.9
Netcore Smartech
Mobile optimization
Customer.io
10.0
Netcore Smartech
Email deliverability reporting
Customer.io
7.7
Netcore Smartech
8.0
List management
Customer.io
10.0
Netcore Smartech
8.5
Triggered drip sequences
Customer.io
9.5
Netcore Smartech
9.0

Reporting & Analytics

Customer.io
5.9
Netcore Smartech
8.0
Dashboards
Customer.io
5.4
Netcore Smartech
8.0
Standard reports
Customer.io
5.4
Netcore Smartech
8.0
Custom reports
Customer.io
7.0
Netcore Smartech
8.0

Lead Management

Customer.io
Netcore Smartech
9.0
Lead nurturing
Customer.io
Netcore Smartech
9.0
Lead scoring and grading
Customer.io
Netcore Smartech
9.0
Data quality management
Customer.io
Netcore Smartech
9.0

Platform & Infrastructure

Customer.io
Netcore Smartech
7.5
API
Customer.io
Netcore Smartech
6.4
Customizability
Customer.io
Netcore Smartech
8.5

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Netcore Smartech

  • Multiple features like API, Social media integration, Campaign management, Scheduling Campaigns, Lead Management, Data analytics, Google Apps integration etc. helps for the growth of a business.
  • Email Integration, SMS Integration also connects us with customers on one to one basis.
  • All marketing solution on one platform makes it more useful, we do not have to log in to multiple dashboards for marketing.
  • It's a cloud-based product and can be accessed from anywhere at any time.
Anonymous | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Netcore Smartech

  • It can be tricky while creating campaigns.
  • You will need proper training to utilize the program efficiently.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Netcore Smartech

NetCore Smartech is the most stable product. SMS and email are on a single platform which makes it a better product. It also uses browser notification, push notifications to attract customers to your campaigns. The conversion rates become higher using Netcore Smartech as the percentage of delivered emails. SMS is higher than any other software. It almost delivers instant emails and SMS seeing campaigns rise almost instantly.
Anonymous | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Netcore Smartech

  • Customer engagement with multiple options of marketing like mailing, SMS, voice etc. and social media integration.
  • Proper analytics of targeted customers.
Anonymous | TrustRadius Reviewer

Screenshots

Customer.io

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Netcore Smartech

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Customer.io
9.0
Netcore Smartech
8.0

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