What users are saying about
1 Ratings
1 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9 out of 100
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.7 out of 100

Likelihood to Recommend

Custora

I think Custora is a great fit for B2C companies that are trying to take their relationship marketing programs to the next level and outside of basic segmentation. It's a great platform to consolidate all customer, order history, and campaign history type data into one platform to obtain a 360 degree view of the customer.Additionally I would say, if an organization is resource constrained from an analytics perspective, the platform also makes great sense to invest in. It provides out of the box predictive analytics, and custom lifecycle triggers to align a retention marketing program around. Outside of the upfront work to get the platform up and running, it's very marketer friendly to utilize
Anonymous | TrustRadius Reviewer

SAP Business ByDesign

Do you plan on going public at some point? If so, this may not be the best solution for you
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Sales Force Automation

Custora
8.5
SAP Business ByDesign
Customer data management / contact management
Custora
9.0
SAP Business ByDesign
Workflow management
Custora
8.0
SAP Business ByDesign
Territory management
Custora
8.0
SAP Business ByDesign
Integration with email client (e.g., Outlook or Gmail)
Custora
9.0
SAP Business ByDesign

Customization

Custora
9.0
SAP Business ByDesign
9.0
Custom fields
Custora
9.0
SAP Business ByDesign
Custom objects
Custora
9.0
SAP Business ByDesign
API for custom integration
Custora
9.0
SAP Business ByDesign
9.0
Plug-ins
Custora
SAP Business ByDesign
9.0

Integrations with 3rd-party Software

Custora
9.0
SAP Business ByDesign
Marketing automation
Custora
9.0
SAP Business ByDesign

Payroll Management

Custora
SAP Business ByDesign
8.4
Benefit plan administration
Custora
SAP Business ByDesign
4.5
Direct deposit files
Custora
SAP Business ByDesign
9.1
Salary revision and increment management
Custora
SAP Business ByDesign
10.0
Reimbursement management
Custora
SAP Business ByDesign
10.0

Security

Custora
SAP Business ByDesign
9.3
Single sign-on capability
Custora
SAP Business ByDesign
9.0
Role-based user permissions
Custora
SAP Business ByDesign
9.5

Reporting & Analytics

Custora
SAP Business ByDesign
9.0
Dashboards
Custora
SAP Business ByDesign
8.5
Standard reports
Custora
SAP Business ByDesign
9.0
Custom reports
Custora
SAP Business ByDesign
9.5

General Ledger and Configurable Accounting

Custora
SAP Business ByDesign
8.6
Accounts payable
Custora
SAP Business ByDesign
9.0
Accounts receivable
Custora
SAP Business ByDesign
9.0
Global Financial Support
Custora
SAP Business ByDesign
9.0
Primary and Secondary Ledgers
Custora
SAP Business ByDesign
9.0
Intercompany Accounting
Custora
SAP Business ByDesign
8.5
Localizations
Custora
SAP Business ByDesign
8.0
Journals and Reconciliations
Custora
SAP Business ByDesign
8.5
Enterprise Accounting
Custora
SAP Business ByDesign
9.0
Configurable Accounting
Custora
SAP Business ByDesign
9.0
Centralized Rules Framework
Custora
SAP Business ByDesign
8.0
Standardized Processes
Custora
SAP Business ByDesign
8.0

Inventory Management

Custora
SAP Business ByDesign
9.0
Inventory tracking
Custora
SAP Business ByDesign
9.0
Automatic reordering
Custora
SAP Business ByDesign
10.0
Location management
Custora
SAP Business ByDesign
8.0
Manufacturing module
Custora
SAP Business ByDesign
9.0

Order Management

Custora
SAP Business ByDesign
8.4
Pricing
Custora
SAP Business ByDesign
9.0
Order entry
Custora
SAP Business ByDesign
9.0
Credit card processing
Custora
SAP Business ByDesign
4.5
Cost of goods sold
Custora
SAP Business ByDesign
9.0
Order Orchestration
Custora
SAP Business ByDesign
9.0
End-to-end order visibility
Custora
SAP Business ByDesign
10.0
Order exception Resolution
Custora
SAP Business ByDesign
8.0

Subledger and Financial Process

Custora
SAP Business ByDesign
9.1
Automated Invoice Processing
Custora
SAP Business ByDesign
9.0
Shared Services Payments
Custora
SAP Business ByDesign
9.0
Billings Management
Custora
SAP Business ByDesign
8.5
Customer Receipt Applications
Custora
SAP Business ByDesign
9.0
Customer Collections
Custora
SAP Business ByDesign
9.0
Revenue Recognition
Custora
SAP Business ByDesign
9.0
Cash Management
Custora
SAP Business ByDesign
9.0
Asset Management
Custora
SAP Business ByDesign
9.0
Travel & Expense Management
Custora
SAP Business ByDesign
10.0
Budgetary Control & Encumbrance Accounting
Custora
SAP Business ByDesign
10.0
Period Close
Custora
SAP Business ByDesign
9.0
Transactions Tax
Custora
SAP Business ByDesign
8.0
Subledger Reconciliations
Custora
SAP Business ByDesign
9.0

Project Financial Management

Custora
SAP Business ByDesign
9.0
Budgeting and Forecasting
Custora
SAP Business ByDesign
10.0
Project Costing
Custora
SAP Business ByDesign
9.0
Cost Capture
Custora
SAP Business ByDesign
9.0
Capital Project Management
Custora
SAP Business ByDesign
9.0
Customer Invoicing
Custora
SAP Business ByDesign
9.0
Customer Contract Compliance
Custora
SAP Business ByDesign
8.0
Project Revenue Recognition
Custora
SAP Business ByDesign
9.0
Project Financial Performance Analysis
Custora
SAP Business ByDesign
9.0
Project Financials Dashboard
Custora
SAP Business ByDesign
9.0
Real-time Financial Reporting
Custora
SAP Business ByDesign
9.0
Embedded Business Intelligence
Custora
SAP Business ByDesign
9.0
Project Planning Collaboration
Custora
SAP Business ByDesign
9.0

Project Execution Management

Custora
SAP Business ByDesign
8.3
Project Planning and Scheduling
Custora
SAP Business ByDesign
9.0
Project Manager Dashboard
Custora
SAP Business ByDesign
9.0
Resource Manager Dashboard
Custora
SAP Business ByDesign
8.0
Task Insight for Project Managers
Custora
SAP Business ByDesign
8.0
Project Manager Mobile Functionality
Custora
SAP Business ByDesign
8.0
Team Member Task Collaboration
Custora
SAP Business ByDesign
8.0
Real-Time Project Reporting
Custora
SAP Business ByDesign
8.0

Grants Management

Custora
SAP Business ByDesign
10.0
Award Lifecycle Management
Custora
SAP Business ByDesign
10.0
Spending Control
Custora
SAP Business ByDesign
10.0
Billing
Custora
SAP Business ByDesign
10.0

Procurement

Custora
SAP Business ByDesign
8.0
Sourcing Analysis
Custora
SAP Business ByDesign
8.0
Bids Analyzed and Compared
Custora
SAP Business ByDesign
8.0
Invoice Automated Matching
Custora
SAP Business ByDesign
8.0
Requisitions-to-Purchase Orders Integrated
Custora
SAP Business ByDesign
8.0
Spend Compliance Management
Custora
SAP Business ByDesign
8.0
Supplier Management
Custora
SAP Business ByDesign
8.0

Logistics

Custora
SAP Business ByDesign
9.0
Inventory Visibility
Custora
SAP Business ByDesign
9.0
Warehouse Workforce Management
Custora
SAP Business ByDesign
9.0

Manufacturing

Custora
SAP Business ByDesign
8.9
Production Process Design
Custora
SAP Business ByDesign
9.0
Supply Chain Business Flows
Custora
SAP Business ByDesign
9.0
Production Management
Custora
SAP Business ByDesign
9.0
Contracted Manufacturing Management
Custora
SAP Business ByDesign
10.0
Configuration Management
Custora
SAP Business ByDesign
8.0
Work Definition
Custora
SAP Business ByDesign
10.0
Work Execution
Custora
SAP Business ByDesign
8.0
Advanced Fulfillment
Custora
SAP Business ByDesign
8.0
Manufacturing Costs
Custora
SAP Business ByDesign
9.0

Supply Chain

Custora
SAP Business ByDesign
8.5
Forecasting
Custora
SAP Business ByDesign
9.0
Inventory Planning
Custora
SAP Business ByDesign
9.0
Multi-tier Supply Chain Planning
Custora
SAP Business ByDesign
8.0
Performance Monitoring
Custora
SAP Business ByDesign
8.0

Pros

Custora

  • Very clean user interface that allows a non-technical marketer to set up detailed segments for outbound marketing campaigns
  • Lifecycle triggers that are automatically programmed to set up triggered campaigns. One of the big benefits here is that they are individualized based off of a cusotmer's past purchase patterns
  • Reporting and analytics dashboards are great and allow a team that is resource constrained to quickly gauge status of customer retention
Anonymous | TrustRadius Reviewer

SAP Business ByDesign

  • I like the ease of use and the implementation methodology.
  • With SAP Business ByDesign you can integrate other systems with Web Services, and data technology to get information easy and fast.
  • SAP Business ByDesign includes an Analytics Module to create new reports in regards to your needs.
Henry Winchonlong | TrustRadius Reviewer

Cons

Custora

  • Currently there are limitations with the number of personas that can be built in the instance, it would be great to have more flexibility here
  • We occasionally see issues with lists delivered to our ESP from the platform. Not a major problem, but could be an area of improvement
Anonymous | TrustRadius Reviewer

SAP Business ByDesign

  • Time off request could be better. Right now, there is no option for sick time
  • It crashes often
  • Customization could be better
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Custora

No score
No answers yet
No answers on this topic

SAP Business ByDesign

SAP Business ByDesign 9.0
Based on 3 answers
SAP BYD work centers are consistent and easy to navigate once you understand one work center. The document flow tab that is in each window allows one to see all related transactions. Document flow is important because one is able to see the flow of transactions and can therefore reverse transactions by following the document flow in reverse. It is possible to group items in each overview screen to see what items are open. The system is working as hoped.
Larry Peck, CPA | TrustRadius Reviewer

Usability

Custora

No score
No answers yet
No answers on this topic

SAP Business ByDesign

SAP Business ByDesign 8.0
Based on 1 answer
Because SAP Business ByDesign allows us to improve our work, reduce the operational steps, implement audit controls, allows us found standard reports or it allows us to create new ones if you need more than the exists are enough for your work or your needs. Overall, SAP Business ByDesign allows us to standardize our operations, enhance our work, improve our skills, work over a web environment or mobile interface.
Henry Winchonlong | TrustRadius Reviewer

Support Rating

Custora

No score
No answers yet
No answers on this topic

SAP Business ByDesign

SAP Business ByDesign 9.0
Based on 1 answer
The Business ByDesign support is stablished since you contract the service with SAP. SAP resolves according to the service level agreement. Currently, we continue with the service and we are using the support channels available. We are receiving the support. The SAP support gets an incident and after that, they contact us to resolve the incident, if necessary, they set the meeting to understand it or we explain the incident
Henry Winchonlong | TrustRadius Reviewer

Implementation Rating

Custora

No score
No answers yet
No answers on this topic

SAP Business ByDesign

SAP Business ByDesign 8.0
Based on 1 answer
I recommend implementing all workshops during the ERP selection that you need to know very well about the ERP software. It allows us to gather information to accurate the plan of the project implementation. Additionally, we must reach the high-level commitment to achieve the main goals, to define the RACI matrix and communicate to all project stakeholders.
Henry Winchonlong | TrustRadius Reviewer

Alternatives Considered

Custora

Bluecore was a solid platform, but Custora is differentiated in that it provides individualized triggers for customers based on their past purchase history
Anonymous | TrustRadius Reviewer

SAP Business ByDesign

ByDesign stacks up well against the competition. Companies that do multiple things are usually the best fit (manufacturing, distribution, and service). The more 'modules' used, the fewer competitors will be able to meet the company's needs. It is not inexpensive, but if the needs of the company have the complexity from either a global perspective and need localizations and foreign currency, or a volume perspective and need resources greater than what can be easily housed on-premise, ByDesign should be a top consideration.
Brandon Knight | TrustRadius Reviewer

Return on Investment

Custora

  • Overall we have been able to increase the mix of triggered related revenue in email from 20% to 50% of total revenue after implementing Custora's lifecycle triggers
  • We've also seen one off email tests with incremental conversion rates up to 75% when utilizing Custora personas to personal communications
Anonymous | TrustRadius Reviewer

SAP Business ByDesign

  • Positive - Access to the real-time reporting allowing for faster decision making especially when fixed price projects are heading into an over budget position.
  • Positive - Complex KPI can now be tracked and as a consequence intensive plans can be made to capitalise on this level of reporting. Staff also have clear visibility over their own performance.
  • Negative - We are a bit on the small side at 30 employees for a ByD solution so it was relatively expensive for us. It would be a much better value preposition above 50 employees.
Rod Taubman | TrustRadius Reviewer

Screenshots

Pricing Details

Custora

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

SAP Business ByDesign

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

Rating Summary

Likelihood to Recommend

Custora
9.0
SAP Business ByDesign
9.5

Likelihood to Renew

Custora
SAP Business ByDesign
9.0

Usability

Custora
SAP Business ByDesign
8.0

Support Rating

Custora
SAP Business ByDesign
9.0

Implementation Rating

Custora
SAP Business ByDesign
8.0

Add comparison