Data Axle Genie vs. D&B Hoovers

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data Axle Genie
Score 5.7 out of 10
N/A
Data Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.
$99
per month
D&B Hoovers
Score 8.7 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
Pricing
Data Axle GenieD&B Hoovers
Editions & Modules
Professional - Consumers
$99
per month
Professional - Businesses
$149.00
per month
360 Marketing - Consumers
$149
per month
360 Marketing - Businesses
$199.00
per month
Professional - Businesses & Consumers
$199
per month
Team - Consumers
$249
per month
360 Marketing - Businesses & Consumers
$249
per month
Team - Businesses
$299.00
per month
Team - Businesses & Consumers
$349
per month
No answers on this topic
Offerings
Pricing Offerings
Data Axle GenieD&B Hoovers
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscounts available for annual pricing.
More Pricing Information
Community Pulse
Data Axle GenieD&B Hoovers
Considered Both Products
Data Axle Genie
Chose Data Axle Genie
Salesgenie is comparable to many of the big names out there. However, depending on your needs and financial capabilities is what you get out of it. Though it provides a great list of leads, it makes it a little difficult with the incorrect information. I would rank it top 10 …
D&B Hoovers
Chose D&B Hoovers
We actually use both for our list pulls to compare the data pulled from each product. Both are similar and have ease of use. Both seem to fall short with making sure information is current.
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
Data Axle GenieD&B Hoovers
Prospecting
Comparison of Prospecting features of Product A and Product B
Data Axle Genie
6.2
6 Ratings
20% below category average
D&B Hoovers
8.2
86 Ratings
8% above category average
Advanced search6.06 Ratings8.482 Ratings
Identification of new leads8.06 Ratings7.977 Ratings
List quality9.06 Ratings8.183 Ratings
List upload/download7.06 Ratings8.576 Ratings
Ideal customer targeting5.06 Ratings7.874 Ratings
Load time/data access2.06 Ratings8.482 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data Axle Genie
7.0
6 Ratings
7% below category average
D&B Hoovers
8.2
85 Ratings
9% above category average
Contact information7.06 Ratings7.477 Ratings
Company information7.06 Ratings8.884 Ratings
Industry information7.06 Ratings8.483 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data Axle Genie
4.7
6 Ratings
44% below category average
D&B Hoovers
8.1
82 Ratings
9% above category average
Lead qualification process4.06 Ratings7.455 Ratings
Smart lists and recommendations3.06 Ratings7.663 Ratings
Salesforce integration1.04 Ratings8.243 Ratings
Company/business profiles7.06 Ratings8.876 Ratings
Alerts and reminders7.04 Ratings8.156 Ratings
Data hygiene6.05 Ratings7.866 Ratings
Automatic data refresh7.05 Ratings7.857 Ratings
Tags1.06 Ratings8.747 Ratings
Filters and segmentation6.06 Ratings8.564 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data Axle Genie
1.0
4 Ratings
153% below category average
D&B Hoovers
9.2
36 Ratings
20% above category average
Sales email templates1.04 Ratings10.07 Ratings
Append emails to records1.04 Ratings8.436 Ratings
Best Alternatives
Data Axle GenieD&B Hoovers
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data Axle GenieD&B Hoovers
Likelihood to Recommend
7.0
(6 ratings)
8.9
(91 ratings)
Likelihood to Renew
5.0
(1 ratings)
9.1
(8 ratings)
Usability
10.0
(1 ratings)
10.0
(2 ratings)
Availability
-
(0 ratings)
10.0
(2 ratings)
Performance
-
(0 ratings)
9.0
(1 ratings)
Support Rating
10.0
(1 ratings)
8.2
(6 ratings)
Implementation Rating
-
(0 ratings)
7.7
(3 ratings)
Ease of integration
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Data Axle GenieD&B Hoovers
Likelihood to Recommend
Data Axle
If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
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Dun & Bradstreet
I recently was asked by my boss to try to drum up some business with a certain 500 million annual revenue company. When I searched for Contacts, a list of over 800 employees popped up. I was able to filter by department, and this pared the list down To a much more manageable 15 names with associated contact information. I was then able to sort further and select the names of all the employees that had an email or phone number listed.
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Pros
Data Axle
  • I liked the organization of the database it was easy to maneuver.
  • Search was fairly easy to maintain.
  • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
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Dun & Bradstreet
  • allows you to search within broad industry categories or very detailed subcategories using a variety of methods (NAICS, SIC, D&B's internal coding system, keywords, etc.)
  • Has a variety of personnel that you can view and sort by level, name, or email availability.
  • Oftentimes emails for C-level personnel cannot be located on the company website or easily found elsewhere online.
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Cons
Data Axle
  • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
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Dun & Bradstreet
  • We should be able to "exclude" words from titles or company names
  • Able to access titles and email addresses more easily - not look at list first, select find matching contacts button, then go back to sort to add titles contain and email addresses, etc. This is a two-step process to get what I need.
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Likelihood to Renew
Data Axle
It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
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Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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Usability
Data Axle
Easy to use and great customer service.
Read full review
Dun & Bradstreet
Because it's easy to use
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Reliability and Availability
Data Axle
No answers on this topic
Dun & Bradstreet
Always available on desktop or mobile.
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Performance
Data Axle
No answers on this topic
Dun & Bradstreet
Meets our needs
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Support Rating
Data Axle
Spot on and always available.
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Dun & Bradstreet
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
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Implementation Rating
Data Axle
No answers on this topic
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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Alternatives Considered
Data Axle
Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
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Dun & Bradstreet
The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is not as efficient in detecting buyer intent which other tools like Slintel are very good at. D & B Hoovers gives amazing company info however it can improve on sharing information about buyer intent. Sales Navigator by far provides extremely accurate information with is almost 100% accurate. However, Navigator does not provide buyer intent information.
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Scalability
Data Axle
No answers on this topic
Dun & Bradstreet
We're a small company with few users, so scalability has not been an issue.
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Return on Investment
Data Axle
  • Positive, I was able to generate about three more proposals a week
  • Positive nice organization to establish a call list
  • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
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Dun & Bradstreet
  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
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ScreenShots

D&B Hoovers Screenshots

Screenshot of D&B Hoovers dashboardScreenshot of D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence