data.ai vs. Similarweb

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
data.ai
Score 7.5 out of 10
N/A
data.ai (formerly App Annie) is a mobile data and analytics platform designed to help customers create winning mobile experiences and achieve excellence. Founded in 2010, the company launched their mobile market data solution and in 2019 acquired Libring, an advertising monetization and spend offering, to expand their capabilities and comprise a complete mobile performance platform. The vendor boasts more than 1,100 enterprise clients and 1 million registered users across all geographies and…N/A
Similarweb
Score 8.2 out of 10
N/A
Similarweb PRO is a marketing intelligence platform from UK company SimilarWeb.
$0
per month
Pricing
data.aiSimilarweb
Editions & Modules
No answers on this topic
Free
$0
per month
Enterprise
Contact sales team
Offerings
Pricing Offerings
data.aiSimilarweb
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
data.aiSimilarweb
Considered Both Products
data.ai

No answer on this topic

Similarweb
Chose Similarweb
data.ai is kind of similar but it is for app downlaods rather than web visits. we use this site frequently to understand app engagement and usage over time. the platform pairs well with similarweb and provides some of the same info. so basically, we use both platforms in tandem
Chose Similarweb
SimilarWeb PRO is known for its comprehensive data coverage, providing insights into website traffic, user behavior, and market trends across a wide range of industries and geographies. It also offers a range of features for competitive analysis, including competitor …
Chose Similarweb
Similarweb PRO has the best paid vs organic data splits, but data.ai gets more into the app front.
Chose Similarweb
Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels …
Chose Similarweb
Data AI provides app metrics and SW provides website metrics - both are used in conjuction with each other. So it was not a direct competition between the two. Other tools may be used for specific projects as and when required, but SW is the primary/more commonly used source …
Chose Similarweb
SimilarWeb PRO trumps in Website distribution tracking in the industry vs any other player.
Chose Similarweb
SimilarWeb PRO stands out from other tools due to its ability to consolidate website data, app data, search data, and consumer data into a single, all-encompassing platform. This feature renders the tool highly convenient and efficient to use, as users can access and analyze …
Chose Similarweb
SimilarWeb PRO provides of more in deep analytics and metrics than ComScore within a wider range of websites analyzed. It also provides specific tools for marketers, developers and sales team that provide a positive impact on the business. SimilarWeb PRO has also shown along …
Chose Similarweb
Similarweb is almost similar in terms of features. App Annie has slightly better data when it comes to apps. But in terms of cost, SimilarWeb is lower than App Annie, so it was a natural choice for us. One should evaluate both tools to be sure about the output, since it is a …
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
data.aiSimilarweb
SEO
Comparison of SEO features of Product A and Product B
data.ai
-
Ratings
Similarweb
7.4
12 Ratings
2% above category average
Keyword analysis00 Ratings7.212 Ratings
SERP ranking tracking00 Ratings6.78 Ratings
Competitive analysis00 Ratings8.211 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
data.ai
-
Ratings
Similarweb
6.7
7 Ratings
24% below category average
Contact information00 Ratings5.94 Ratings
Company information00 Ratings6.56 Ratings
Financial Research
Comparison of Financial Research features of Product A and Product B
data.ai
-
Ratings
Similarweb
5.4
9 Ratings
1% above category average
Industry-Specific Information00 Ratings5.67 Ratings
Independent Research Access00 Ratings5.94 Ratings
Macroeconomic News00 Ratings4.75 Ratings
Search Tools00 Ratings6.98 Ratings
Market Research
Comparison of Market Research features of Product A and Product B
data.ai
-
Ratings
Similarweb
6.9
13 Ratings
0% above category average
Competitor Research00 Ratings7.713 Ratings
Consumer Feedback00 Ratings5.94 Ratings
Competitor alerts00 Ratings6.57 Ratings
Market Insights and Reports00 Ratings7.55 Ratings
Best Alternatives
data.aiSimilarweb
Small Businesses
Matomo Analytics
Matomo Analytics
Score 8.9 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
data.aiSimilarweb
Likelihood to Recommend
8.4
(6 ratings)
8.2
(117 ratings)
Likelihood to Renew
10.0
(1 ratings)
9.1
(1 ratings)
Usability
-
(0 ratings)
7.3
(3 ratings)
Support Rating
7.6
(2 ratings)
6.8
(4 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
data.aiSimilarweb
Likelihood to Recommend
data.ai Inc.
I think that App Annie will be handy for the companies that provide service in multiple countries - so they have to deal with local competitors research and track the performance of the app (by the position and by the reviews) in different stores. I think that for a one-country app, many of the features will be less relevant. At the same time, App Annie offers custom plans, so I see how the user experience can be different.
Read full review
Similarweb LTD
Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
Read full review
Pros
data.ai Inc.
  • Very easy to use and understand. The dashboard is quite complete.
  • The free version is quite complete.
  • They send daily and weekly emails with statistics on your apps so you can understand key facts to improve its standing.
Read full review
Similarweb LTD
  • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
  • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
  • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
Read full review
Cons
data.ai Inc.
  • App Annie is extremely limited if you are on the free plan. While you can garner some golden nuggets from the free plan, it's extremely difficult to make needle moving decisions based on the free data. It would be great if App Annie would disclose pricing on their website, plus have a non-free/enterprise plan were you could pick and choose features they offer.
  • After nearly considering a paid plan with App Annie, I decided not to purchase because of the broken trust that stemmed from their sales team. I often got cold-calls from their reps - even when I never contacted them for a sales member to call me. I was bombarded for about 2 weeks straight with phone calls and hard-core sales emails with just asking to talk, no questions or personalization. This cold, unwanted and unwelcome outreach solidified my decision not to purchase.
Read full review
Similarweb LTD
  • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
  • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
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Likelihood to Renew
data.ai Inc.
Well the fact that the freemium features are all that I need right now, I will most definitely continue to use it on a daily basis. I might upgrade to the pro version in the future if I need more data than what I am getting now. But for now it works great for what I need.
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Similarweb LTD
I use it every single day and its essential to succeeding in my role
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Usability
data.ai Inc.
No answers on this topic
Similarweb LTD
This is one of the most UI friendly tools out there. Their data presentation and analysis is top of the world. We have never had to give KT to any team to be able to onboard on to this tool. In fact, the data is sufficient enough to get newer insights every time you deep dive.
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Support Rating
data.ai Inc.
I have not had to contact support a lot of times. The few times I did, I got correct and lengthy responses, but they took some time to answer. Their product is very complete, so unless you have a specific question, you will probably not need to contact support at any time.
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Similarweb LTD
Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
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Implementation Rating
data.ai Inc.
No answers on this topic
Similarweb LTD
We liked it, things can always be better
Read full review
Alternatives Considered
data.ai Inc.
We use Google 360 and are able to do a much deeper dive into the activity we see on our apps. I think App Annie is a great starting point product, but for more in depth analytics, something like a Google 360 or Adobe might be better.
Read full review
Similarweb LTD
Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
Read full review
Return on Investment
data.ai Inc.
  • App Annie has had neither a positive nor negative impact on our ROI or business objectives. Our team currently uses their free, very limited plan for data discrepancy with our main ASO tool. Otherwise, we have connected our apps and let the data flow in. We go in the account about once every 2-3 months.
  • With App Annie's data we have solidified that our other paid ASO tool we use has accurate data and that we will continue to pay for that tool. So in that regards, App Annie's provided us with a confirmation in our competitor ASO tool purchase decision.
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Similarweb LTD
  • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
  • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
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