Datadeck vs Tableau Online

• With DataDeck we can manage the Facebook Ads campaigns with no need to login to the Facebook Ads Manager dashboard
• We can easily monitor our MailChimp campaigns straight from the deck
• All of our Google Analytics accounts can be monitored using DataDeck

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• Tableau Online is completely cloud based and that's why the reports and dashboards are accessible even on the go. One doesn't always need to access the office laptop to access the reports.
• The visualizations are interactive and one can quickly change the level at which they want to view the information. For example, one person might be more interested in looking at the country level performances rather than client level. This is intuitive and one doesn't need to create multiple reports for the same.
• The feature to ask questions in plain vanilla English language is great and helpful. For quick adhoc fact checks one can simply type what they are looking for and the Natural Language Programming algorithms under the hood parse the query, interpret it and then fetch the results accordingly in a visual form.

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• We think the DataDeck dashboard can be a little easier to organize
• For first time users, they can get lost with all the functionality DataDeck offers

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• Can be a steep learning curve for new users
• Modeling and building algorithms aren't always intuitive and take some testing/retesting to ensure it's working as it should
• Inability to integrate easily with our HRIS platform. Reports are pulled from HRIS at various intervals and uploaded into Tableau

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• When we release new products, we are now able to quickly see data and toggle between current periods and previous to see performance
• Generating new reports requires less IT time to build
• Data can be shared across many different device types
• We now have integration where our customers can extract data from our software more easily-this was a big ask from our customers

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