Dataminr Pulse is a Real-Time Event and Risk Detection solution for businesses, public sector, and news organization, that leverages AI to give users early indication of business-critical information about risks to people, a brand, and physical and virtual assets – so the user can respond with speed and confidence. For news, Dataminr's AI platform delivers real-time news analytics, that detects global events by processing billions of public data inputs per day in a wide range of formats and…
$15,000
per year
Meltwater
Score 6.6 out of 10
N/A
Meltwater Media Intelligence platform is a set of public relations software tools for media monitoring, social media monitoring, and collecting brand insights. The four areas of functionality are Monitor, Analyze, Distribute, and Engage. (Note that this product combines features from the vendor Meltwater's former Buzz, Press, and News products.)
For any news editor, Dataminr is a must. It is the only platform I have used which I would 100 percent recommend to anyone who needs constant access and notification to all that is going on in the world's media. Various other platforms provide information, but Dataminr collates all these other platforms together into one easy to use interface. It is remarkably quick to check Dataminr after receiving a desktop or email notification and find out what is going on regarding a specific subject. As a news editor, I am required to manage a news team that produces copy for breaking stories, and Dataminr allows me to find news and commission it faster than any other platform I have previously used.
Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
Collating various sources into one interface makes keeping track of breaking news remarkably easy.
The live update feature means updates from breaking stories are fed directly to the consumer. This means users do not have to go out their way to find out every last detail of a story, and can instead use their time writing the story.
Media research - you can search for relevant publications and journalists to add to your media list.
Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
Building media lists - if you have no current existing list, you can build and export one in Excel for example.
Setting up Dataminr can be relatively obtuse. Although basic functions are easy to use, the more in-depth aspects require research and training to use correctly.
Topics are very broad, which can be a negative at times. It would be useful to have 'football' as a topic rather than 'sport', for instance.
The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
Connection issues/downtime occur but they are rare and generally quickly fixed. There are frequent seminars and tutorials to teach the platform. This is an excellent decision from the company and has made me more willing to learn how to use Dataminr correctly. As a result of this, I use the platform more than I would have if I had been forced to learn everything myself.
Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
Before using Dataminr we did not use a similar platform, with stories discovered by simply crawling the web (TweetDeck/Reddit/news sites, etc). Because of this, Dataminr has been a game-changer for us and has revolutionized the way we have worked since it was introduced. Being able to completely remove one aspect of the job (searching for news) has increased productivity in all other areas.
I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
Since starting to use Dataminr, our traffic has vastly increased. Though not entirely to thank for the growth, Dataminr has played a role in talkSPORT.com's ComScore increasing by 150 percent over the past 18 months.
Increased traffic is partly due to producing more content, and Dataminr has directly led to discovering a number of stories we previously would have missed.
As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
We utilize their tracking of media hits for our overall reporting to our clients.
Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
