What users are saying about
1 Ratings
174 Ratings
1 Ratings
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Score 7 out of 100
174 Ratings
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Score 8.1 out of 100

Likelihood to Recommend

TouchPoint

For Mobile campaigns, DataXu is great. Display campaigns and their set-up still need a few kinks worked out. It's not the most user-friendly platform out there.
Anonymous | TrustRadius Reviewer

Pega Platform

Pega is great for corporate web apps when a certain work flow or process can be improved through automation or a more stream lined process. It can handle forms and documents really well, integrates well with many different services (including other Pega apps), can handle very complex work flows and logic to basic things like user permissions and notifications. I would say it is less suited for small business needs. I would also say it is not that great at handling media or very interactive screens such as video (something I have personally never seen done).
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Reporting & Analytics

TouchPoint
Pega Platform
7.9
Dashboards
TouchPoint
Pega Platform
7.8
Standard reports
TouchPoint
Pega Platform
8.2
Custom reports
TouchPoint
Pega Platform
7.7

Process Engine

TouchPoint
Pega Platform
7.9
Process designer
TouchPoint
Pega Platform
8.7
Process simulation
TouchPoint
Pega Platform
8.4
Business rules engine
TouchPoint
Pega Platform
8.4
SOA support
TouchPoint
Pega Platform
8.6
Process player
TouchPoint
Pega Platform
7.6
Support for modeling languages
TouchPoint
Pega Platform
5.4
Form builder
TouchPoint
Pega Platform
8.0
Model execution
TouchPoint
Pega Platform
8.4

Collaboration

TouchPoint
Pega Platform
8.3
Social collaboration tools
TouchPoint
Pega Platform
8.3

Content Management Capabilties

TouchPoint
Pega Platform
4.4
Content management
TouchPoint
Pega Platform
4.4

Pros

TouchPoint

  • The platform's mobile serving capacity is great; spending is always consistent and the impression numbers are some of the highest we've seen. We can always depend on this method of ad serving to get us the results that we and our clients expect.
  • The intelligence and audience information (found under the Reports tab) is helpful when writing a "story" for the client; it assists us in determining future targeting strategies. Custom Queries are also available under the Reports tab and these are extremely helpful when we need to view specific details about the campaign.
  • The dashboard's spend-to-date graphic helps us to immediately recognize what campaigns are falling behind so that we may adjust the budgets accordingly.
Anonymous | TrustRadius Reviewer

Pega Platform

  • Reusability
  • Pega’s Situational layer cake architecture is capable of organizing application to suit enterprise needs. An enterprise can have a complex organization structure located around the globe. Because of Situational layer cake architecture reusing common policies and procedures is easy while allowing for differences between products, regions, channels and customer segments.Whereas with some application development platforms, separate copies of the application should be created to suite different business context.
  • Faster application delivery
  • With Pega developers can reuse common policies and procedures, replicate functions and industry specific frameworks and utilize pega UI elements to develop applications. IT is easy to deploy.Therefore developers are capable of delivering application earlier compared to some application development platforms. Pega reduces time taken to deliver an outcome.
  • Pega upgrades
  • Pega platform is upddated to adapt and work with latest technologies.
  • Proprietary users support and maintain Pega platform continuously. Pega customer support is always willing to enhance product support.
Anonymous | TrustRadius Reviewer

Cons

TouchPoint

  • Although the dashboard is very informative, it is a bit hard to read. I believe the information could be better organized. I think it would be great if you could single out a campaign on the dashboard so that just the campaign in question was viewable, separate from all of the other campaigns.
  • Many of our campaigns are built to run on a monthly basis and are therefore billed this way. In the DataXu platform, this can make setting up campaigns a bit difficult. It would be nice to have a feature that makes it easier to adjust budgets and flights on a monthly basis rather than creating new flights every month. Also, an easier to way to set up the budgets every month would be helpful as well.
  • Although the Reports tab is very helpful, I believe the Audience and Intelligence tabs could be made more user-friendly. They are a bit hard to navigate and the graphs created in the Intelligence tab that show demographics and audience behavior are difficult to read and understand.
Anonymous | TrustRadius Reviewer

Pega Platform

  • Pega’s Strategic Apps, Cobrowse and OpenSpan offerings appeal to midmarket customers, but Pega is not aggressively promoting Pega 7 and Pega Express as stand-alone iBPMS platforms to the midmarket.
  • Pega doesn't support powerful data or process modeling capabilities as compared to the other tools.
  • Pega doesn't support full extraction, transformation and loading capabilities as offered by other industry-leading tools. Pega support doesn't solve tickets correctly on-time.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

TouchPoint

TouchPoint 7.0
Based on 1 answer
It is not in my jurisdiction to renew or end contracts with DataXu. I know that the high cost to maintain a contract with DataXu can be off-putting
Anonymous | TrustRadius Reviewer

Pega Platform

Pega Platform 10.0
Based on 6 answers
Pegasystems has continued to demonstrate a strong partnership with our organization and investment in their product that aligns with our overall vision and need. Pegasystems has engaged us at every level, with the assistance of minor defects to the overall roadmap planning and alignment of our goals
Anonymous | TrustRadius Reviewer

Support Rating

TouchPoint

No score
No answers yet
No answers on this topic

Pega Platform

Pega Platform 7.0
Based on 6 answers
It’s very slow sometimes, but that may be our servers. Also the Knowledge Library needs some work - again, not sure if it’s our setup or what- but I’m unable to search the body of an article for content, so I have to be very intentional with tagging, but it’s not ideal.
Anonymous | TrustRadius Reviewer

Online Training

TouchPoint

No score
No answers yet
No answers on this topic

Pega Platform

Pega Platform 8.0
Based on 1 answer
The online training is an excellent one, but still it is missing hands on development.
Anonymous | TrustRadius Reviewer

Alternatives Considered

TouchPoint

We work with multiple platforms, not solely DataXu. As of late, AdWords has proven more beneficial to us. AdWords is very user-friendly and they are easy to contact. If we need a question answered, we can simply hop onto a Google Chat and get the responses we need to move forward. DataXu is much harder to get in contact with and their Help Beta tab is not especially informative. If we need to serve impressions, DataXu is certainly the server to utilize
Anonymous | TrustRadius Reviewer

Pega Platform

Pega offers a business-friendly toolkit for defining applications. Unlike traditional BPM tools, there is much fewer complications, the technical syntax to handle in modeling processes and hardly any hard-coded programming. A well-trained business user can be trusted to create a business application from the Pegasystems BPM framework if desired. Pega also provides "Case Life cycle Management" - which allows any business user to capture and process the full scope of work in their operations, be it document handling, approvals, decision making, etc. These tasks can all be built into a process flow to automate as much as possible. The usage of design-once, the deploy-anywhere user interface has helped in saving a lot of effort.
Anonymous | TrustRadius Reviewer

Return on Investment

TouchPoint

  • Customer Support takes quite a long time to respond to emails. Frequently, time is of the essence and we need quick answers.
  • Getting creatives re-worked and approved by the platform is tedious. There are times we choose another platform while waiting to hear back from DataXu because we need to start serving creatives right away. We are given JPG and SWF ads by our clients and it takes quite a while to get them reformatted by DataXu Support.
  • Many of our clients have smaller-than-average budgets and DataXu works better for markets with larger budgets. I wish this wasn't the case.
Anonymous | TrustRadius Reviewer

Pega Platform

  • With our framework, we have been able to build new applications in 10% of the time/cost. Example, we built an application that took 8 months and 1.2 million k in a traditional .net environment and was able to build a similar application in 60 days for about 100k
  • Collaboration with the designer shaves weeks off the requirements gathering
  • Standard reporting is a launchpad that allows the users to accept the system without waiting for MIS reports to follow application build which often would usually delay use for 60 to 90, but not with Pega
Chuck Kelly | TrustRadius Reviewer

Screenshots

TouchPoint

Pega Platform

Pricing Details

TouchPoint

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Pega Platform

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

TouchPoint
7.0
Pega Platform
8.1

Likelihood to Renew

TouchPoint
7.0
Pega Platform
10.0

Support Rating

TouchPoint
Pega Platform
7.0

Online Training

TouchPoint
Pega Platform
8.0

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