What users are saying about
27 Ratings
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150 Ratings
27 Ratings
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Score 7.5 out of 100

Meltwater Media Intelligence Platform

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150 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.4 out of 100

Attribute Ratings

  • Datorama is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.0

Datorama

90%
5 Ratings
7.4

Meltwater Media Intelligence Platform

74%
70 Ratings

Likelihood to Renew

Datorama

N/A
0 Ratings
8.0

Meltwater Media Intelligence Platform

80%
9 Ratings

Usability

Datorama

N/A
0 Ratings
2.2

Meltwater Media Intelligence Platform

22%
3 Ratings

Availability

Datorama

N/A
0 Ratings
10.0

Meltwater Media Intelligence Platform

100%
2 Ratings

Support Rating

Datorama

N/A
0 Ratings
7.9

Meltwater Media Intelligence Platform

79%
35 Ratings

In-Person Training

Datorama

N/A
0 Ratings
8.0

Meltwater Media Intelligence Platform

80%
1 Rating

Online Training

Datorama

N/A
0 Ratings
8.0

Meltwater Media Intelligence Platform

80%
1 Rating

Implementation Rating

Datorama

N/A
0 Ratings
6.1

Meltwater Media Intelligence Platform

61%
4 Ratings

Vendor post-sale

Datorama

N/A
0 Ratings
1.0

Meltwater Media Intelligence Platform

10%
1 Rating

Vendor pre-sale

Datorama

N/A
0 Ratings
9.1

Meltwater Media Intelligence Platform

91%
1 Rating

Likelihood to Recommend

Salesforce

Datorama is a well balanced data visualization or business intelligence tool. If your organization has the budget and is just establishing such a tool then I would suggest this over others in the marketplace especially if the analyst isn't a senior as they have an excellent support team. Datorama should be able to meet the needs of most companies as their visualizations can be used out of the box or customized with css/html/js code. Additionally, if a data stream connector is not readily available then there are options to create a custom stream
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Meltwater

Meltwater is well-suited for agencies that have an engagement team who is looking to service a variety of client needs such as social media reporting, public relations outreach, and community management. If you're looking to have a platform serve just one need, you can still use Meltwater but will get more bang for your buck if you are needing a variety of tools.
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Pros

Salesforce

  • Data Visualization: Data can easily be viewed in the Dashboard, where you can pull quick insights & easily understand them.
  • Report Customization: The platform allows for easy customization of reports, with a variety of metrics that can be pulled from any data source/ad server.
  • Reporting Templates: Going along with the above, you can also save custom reports as templates to use in the future.
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Meltwater

  • Media research - you can search for relevant publications and journalists to add to your media list.
  • Earned media coverage - you can search for coverage of your brand and find news stories that also include data that may be useful (how many people did the story reach for example).
  • Building media lists - if you have no current existing list, you can build and export one in Excel for example.
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Cons

Salesforce

  • The dashboards could use more interactivity, especially for lower-level users. Simple filters can be added to dashboards, but still lag behind the abilities of other BI tools.
  • The filtering logic for data within the dashboards could be more robust. We've run into use cases where it's difficult to include or exclude specific data when needed.
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Meltwater

  • The dashboards are not user-friendly, customizable (color, font size, etc.), or worthy of presenting to a client. All of the insights from a dashboard get pulled from the platform and placed into a more client-friendly presentation.
  • Paywalls for certain publications connected to who-knows-what. DowJones racket limits media monitoring capabilities and results in manual searches for a growing number of publications.
  • TVeyes, the broadcast monitoring arm of the media monitoring capabilities, just needs TLC and to become more client-facing. Currently, the links produced to share clips look sketchy, and they have a relatively short shelf life.
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Pricing Details

Datorama

Starting Price

$0

Editions & Modules

Datorama editions and modules pricing
EditionModules
Priced Per UserPrice per user per month when each unit of a SKU allows an individual user to access the technology1
Flat Fee Per OrgEach Salesforce org that uses these products pays a flat fee for use2
Priced as a Percentage of Contract ValueSelect products are priced based on how much you’re spending with Salesforce, specifically, a percentage of your contract value3
Priced Per Planned ConsumptionUsage-based pricing model where we price based on your planned consumption of the product4

Offerings

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services

Entry-level set up fee?

No setup fee

Additional Details

Meltwater Media Intelligence Platform

Starting Price

Editions & Modules

Meltwater Media Intelligence Platform editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    Salesforce

    No answers on this topic

    Meltwater

    Meltwater works well for our organization and has allowed us to meet our internal goals. We are always open to new products and services that may be able to provide similar or better features; however, our experience has been that many of Meltwater's competitors are not up to the task.
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    Usability

    Salesforce

    No answers on this topic

    Meltwater

    Once you get some basic training it's pretty easy to use. I would like to see training manuals, or instructional videos to help me explore features I'm not currently using.
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    Support Rating

    Salesforce

    No answers on this topic

    Meltwater

    Our account rep at Meltwater went dark for a long time. Then, a couple of weeks ago, our new account manager reached out to set up a meeting. Apparently, they had a big shakeup in the company, and there were some personnel changes. Our new account rep was great in discussing the platform's capabilities that were available to us and even offered to schedule a follow-up meeting with his technical team to introduce our new social media team members to the platform and how it could help them with their jobs.
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    In-Person Training

    Salesforce

    No answers on this topic

    Meltwater

    Again, really in-depth and helpful for a program that is really easy to use.
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    Online Training

    Salesforce

    No answers on this topic

    Meltwater

    Walked step by step through program. Very informative on a program that doesn't require much training.
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    Implementation Rating

    Salesforce

    No answers on this topic

    Meltwater

    You are only allowed 15 users, so make sure you've identified who will have access to use the tool.
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    Alternatives Considered

    Salesforce

    I have had the chance to use Tableau and Datorama over the last 4 years. I think that Datorama is much more user friendly and easier to create visualizations compared to Tableau. I also think it is easier to share these dashboards in Datorama compared to the options that Tableau offers.
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    Meltwater

    I was looking for a full-service option. I did some research. What really sold me was the presentation. They offered products that were helpful, and I wasn’t even aware of them. It is more expensive than the other products that are out there, but you get more. The other companies are good, but Meltwater Media Intelligence is more full service.
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    Return on Investment

    Salesforce

    • Reduced reporting time for media team members
    • Streamlined cadenced reporting
    Read full review

    Meltwater

    • As a PR firm, we rely on the media databases that [Meltwater Media Intelligence Platform] supplies to deliver the media exposure that they expect from us.
    • We utilize their tracking of media hits for our overall reporting to our clients.
    • Both of these are advantageous in helping us to not only keep our existing clients happy but also to gain new clients (and, in turn - revenue), as well.
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