Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Hoovers
Score 8.7 out of 10
N/A
D&B Hoovers delivers sales intelligence data for millions of companies globally.N/A
ZoomInfo Operations
Score 7.6 out of 10
N/A
ZoomInfo OperationsOS/RingLead is a comprehensive data quality management platform for sales and marketing operations teams to clean, enrich, and route their go-to-market data.N/A
Pricing
D&B HooversZoomInfo Operations
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
D&B HooversZoomInfo Operations
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
D&B HooversZoomInfo Operations
Considered Both Products
D&B Hoovers

No answer on this topic

ZoomInfo Operations
Chose ZoomInfo Operations
EverString's platform is very user-friendly, and the CRM Fit Model is unique to any alternatives, which is why I like EverString the best!
Chose ZoomInfo Operations
All technology has its positives and negatives - EverString is mainly used for its ability to give better data enrichment capabilities.
Chose ZoomInfo Operations
I personally would never have chosen EverString had I been a part of the decisionmaking process. Clearbit is a much better platform for the same type of information, and Hoovers has more accurate account-level information.
Chose ZoomInfo Operations
We still have ZoomInfo and hoovers, but where EverString wins is that its a live connected to our CRM that updates monthly & its a multi database vs a single that constantly learns and gets better.
Features
D&B HooversZoomInfo Operations
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Hoovers
8.2
86 Ratings
8% above category average
ZoomInfo Operations
-
Ratings
Advanced search8.482 Ratings00 Ratings
Identification of new leads7.977 Ratings00 Ratings
List quality8.183 Ratings00 Ratings
List upload/download8.576 Ratings00 Ratings
Ideal customer targeting7.874 Ratings00 Ratings
Load time/data access8.482 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Hoovers
8.2
85 Ratings
9% above category average
ZoomInfo Operations
-
Ratings
Contact information7.477 Ratings00 Ratings
Company information8.884 Ratings00 Ratings
Industry information8.483 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Hoovers
8.1
82 Ratings
9% above category average
ZoomInfo Operations
-
Ratings
Lead qualification process7.455 Ratings00 Ratings
Smart lists and recommendations7.663 Ratings00 Ratings
Salesforce integration8.243 Ratings00 Ratings
Company/business profiles8.876 Ratings00 Ratings
Alerts and reminders8.156 Ratings00 Ratings
Data hygiene7.866 Ratings00 Ratings
Automatic data refresh7.857 Ratings00 Ratings
Tags8.747 Ratings00 Ratings
Filters and segmentation8.564 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Hoovers
9.2
36 Ratings
20% above category average
ZoomInfo Operations
-
Ratings
Sales email templates10.07 Ratings00 Ratings
Append emails to records8.436 Ratings00 Ratings
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D&B HooversZoomInfo Operations
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
HubSpot Operations Hub
HubSpot Operations Hub
Score 8.0 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
Enterprises
LinkedIn Sales Navigator
LinkedIn Sales Navigator
Score 8.5 out of 10
IBM InfoSphere Information Server
IBM InfoSphere Information Server
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B HooversZoomInfo Operations
Likelihood to Recommend
8.9
(91 ratings)
8.0
(114 ratings)
Likelihood to Renew
9.1
(8 ratings)
8.2
(6 ratings)
Usability
10.0
(2 ratings)
8.4
(14 ratings)
Availability
10.0
(2 ratings)
9.1
(1 ratings)
Performance
9.0
(1 ratings)
9.1
(1 ratings)
Support Rating
8.2
(6 ratings)
8.5
(4 ratings)
Online Training
-
(0 ratings)
9.1
(1 ratings)
Implementation Rating
7.7
(3 ratings)
10.0
(3 ratings)
Configurability
-
(0 ratings)
9.1
(1 ratings)
Ease of integration
10.0
(1 ratings)
9.1
(1 ratings)
Product Scalability
-
(0 ratings)
9.1
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(1 ratings)
User Testimonials
D&B HooversZoomInfo Operations
Likelihood to Recommend
Dun & Bradstreet
I recently was asked by my boss to try to drum up some business with a certain 500 million annual revenue company. When I searched for Contacts, a list of over 800 employees popped up. I was able to filter by department, and this pared the list down To a much more manageable 15 names with associated contact information. I was then able to sort further and select the names of all the employees that had an email or phone number listed.
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ZoomInfo
The application is one that I would highly recommend for your sales team as they are able to seek out information that they would not normally be able to obtain through something like Salesforce or other applications. ZoomInfo for sure is the leader in my opinion in this area and I love the releases and additional features that they are always releasing.
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Pros
Dun & Bradstreet
  • allows you to search within broad industry categories or very detailed subcategories using a variety of methods (NAICS, SIC, D&B's internal coding system, keywords, etc.)
  • Has a variety of personnel that you can view and sort by level, name, or email availability.
  • Oftentimes emails for C-level personnel cannot be located on the company website or easily found elsewhere online.
Read full review
ZoomInfo
  • EverString allows us to build account lists based off in-depth firmographic or technographic data. It's far more accurate than trying to build these lists any other way.
  • EverString is fast. Where it might've previously taken us weeks to build lists of this quality, we now can build them in a matter of minutes (and have them ready to be published in a couple of hours).
Read full review
Cons
Dun & Bradstreet
  • We should be able to "exclude" words from titles or company names
  • Able to access titles and email addresses more easily - not look at list first, select find matching contacts button, then go back to sort to add titles contain and email addresses, etc. This is a two-step process to get what I need.
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ZoomInfo
  • Contacts underneath Companies can be outdated by 4+ years (left employer years prior).
  • Customer support is not as engaged as a smaller software company might be. Delays in solving issues.
  • Limits in sharing lists, queries, and tags between users under the same account.
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Likelihood to Renew
Dun & Bradstreet
We have been D&B Hoovers customers for a long time. We know the good and bad, and we have learned to utilize D&B Hoovers for the good and unfortunately we have to look at other data sources to compensate for the areas where they are bad. If D&B Hoovers can get better in these other areas as mentioned in other places in the review, they could get a larger dollar spend from my company
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ZoomInfo
Would love to keep everstring as part of our tech stack in the future. if we ever have to move from everstring it will be due to budget not the solution itself.
Read full review
Usability
Dun & Bradstreet
Because it's easy to use
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ZoomInfo
The rating is simply because the tutorials can be made a lot more interactive. The tutorials are of such a level that it gets boring to a point. Also, another suggestion would be to incorporate pop-up help menus which would I believe help out immensely as well in case of improvement of usage for beginners.
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Reliability and Availability
Dun & Bradstreet
Always available on desktop or mobile.
Read full review
ZoomInfo
No problems
Read full review
Performance
Dun & Bradstreet
Meets our needs
Read full review
ZoomInfo
Had very good experience when using it
Read full review
Support Rating
Dun & Bradstreet
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
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ZoomInfo
I’ve had one support request that was addressed and resolved within 30 minutes
Read full review
Online Training
Dun & Bradstreet
No answers on this topic
ZoomInfo
It was helpful
Read full review
Implementation Rating
Dun & Bradstreet
for our use case, the implementation was minimal and we did not need a lot of help. The D&B Hoovers platform is pretty intuitive and our account manager was ready for any questions that came up when we use the D&B Hoovers platform
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ZoomInfo
Have a plan on how you're going to evaluate. We had a two-month trial period, but a six-month average lead cycle time, making it impossible to evaluate on a purely new-business ROI basis within the trial. We applied the model to our prior data, which demonstrated how much time and effort was devoted to accounts that weren't going to close
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Alternatives Considered
Dun & Bradstreet
The company information provided by D & B hoovers is extremely in-depth and in detail, the accuracy of the information provided gives a very good idea about the prospective company and helps in making cohorts and evaluation fit. As compared to other companies D & B hoovers is not as efficient in detecting buyer intent which other tools like Slintel are very good at. D & B Hoovers gives amazing company info however it can improve on sharing information about buyer intent. Sales Navigator by far provides extremely accurate information with is almost 100% accurate. However, Navigator does not provide buyer intent information.
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ZoomInfo
This has a similar issue to RingLead Capture, as it only returns the data that users themselves update, which is often outdated or incorrect. However, RingLead Route does allow lead assignment and tracking in more ways than LinkedIn Sales Navigator does, which is helpful in visibility of what a full sales team is doing.
Read full review
Scalability
Dun & Bradstreet
We're a small company with few users, so scalability has not been an issue.
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ZoomInfo
Hasn’t experienced any issues to doubt reliability
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Return on Investment
Dun & Bradstreet
  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
Read full review
ZoomInfo
  • I have just signed a $9M account with the help of this product.
  • I've had to double-check information due to accuracy.
  • More analysis is to be conducted about the team's ROI, as it is early in the process for my company.
Read full review
ScreenShots

D&B Hoovers Screenshots

Screenshot of D&B Hoovers dashboardScreenshot of D&B Hoovers company profileScreenshot of D&B Hoovers contact resultsScreenshot of D&B Hoovers Visitor Intelligence

ZoomInfo Operations Screenshots

Screenshot of Transform, which gives users the ability to standardize record fields to keep data navigable.  Normalize enables users to clean formatting and keep data consistent. Segment allows users to organize and group records according to common criteria or data points.Screenshot of Prevent allows users to combine all of the features of RingLead (deduplicate, enrich, normalize, segment, and route) into one single task.  This can be done in real-time for net new records coming into a CRM, or on existing records when they are updated.Screenshot of Connecting one or more data vendors to RingLead enables the user to utilize enrichment packages and tasks. Bulk enrichment of records from one or more configured data vendors can be performed. Offers filters to target only the specific records to update, updates existing data that may be old or inaccurate, and fills in the gaps where data is missing, and/or normalize and segment records at the same time.Screenshot of record assignments, routed to the right owner for sales or marketing motions. Any Salesforce object can be routed: Leads, Contacts, Accounts, Opportunities, and Cases Advanced Workflow Rules enable users to define conditional logic on unlimited fields with various operators to route Leads to the right user.