Medallia Digital Experience Analytics vs. WordPress

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Medallia Digital Experience Analytics
Score 8.6 out of 10
N/A
Medallia Digital Experience Analytics (formerly Decibel Insight) is a heat mapping and web analytics solution. The solution provides visibility into every user's experience to identify the biggest opportunities for growth. Automatically scoring every experience, Medallia DXA is designed to uncover the biggest opportunities to improve the user's digital presence, strengthen customer relationships, and generate more revenue.
$40
per month
WordPress
Score 8.5 out of 10
N/A
Wordpress is an open-source publishing platform popular with bloggers, and a content management system, known for its simplicity and modifiability. Websites may host their own blogging communities, controlling and moderating content from a single dashboard.N/A
Pricing
Medallia Digital Experience AnalyticsWordPress
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Medallia Digital Experience AnalyticsWordPress
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Medallia Digital Experience AnalyticsWordPress
Top Pros
Top Cons
Features
Medallia Digital Experience AnalyticsWordPress
Security
Comparison of Security features of Product A and Product B
Medallia Digital Experience Analytics
-
Ratings
WordPress
8.2
127 Ratings
2% above category average
Role-based user permissions00 Ratings8.2127 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Medallia Digital Experience Analytics
-
Ratings
WordPress
6.4
104 Ratings
18% below category average
API00 Ratings6.394 Ratings
Internationalization / multi-language00 Ratings6.679 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Medallia Digital Experience Analytics
-
Ratings
WordPress
8.0
133 Ratings
5% above category average
WYSIWYG editor00 Ratings8.3120 Ratings
Code quality / cleanliness00 Ratings7.3121 Ratings
Admin section00 Ratings8.6131 Ratings
Page templates00 Ratings8.3128 Ratings
Library of website themes00 Ratings8.5130 Ratings
Mobile optimization / responsive design00 Ratings8.6129 Ratings
Publishing workflow00 Ratings8.5125 Ratings
Form generator00 Ratings6.3104 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Medallia Digital Experience Analytics
-
Ratings
WordPress
7.9
131 Ratings
7% above category average
Content taxonomy00 Ratings6.9113 Ratings
SEO support00 Ratings8.2118 Ratings
Bulk management00 Ratings7.5100 Ratings
Availability / breadth of extensions00 Ratings8.5121 Ratings
Community / comment management00 Ratings8.5120 Ratings
Best Alternatives
Medallia Digital Experience AnalyticsWordPress
Small Businesses
Smartlook
Smartlook
Score 8.3 out of 10
Divi
Divi
Score 9.8 out of 10
Medium-sized Companies
Siteimprove
Siteimprove
Score 8.7 out of 10
Image Relay
Image Relay
Score 9.5 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.6 out of 10
Tridion
Tridion
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Medallia Digital Experience AnalyticsWordPress
Likelihood to Recommend
6.9
(3 ratings)
8.9
(169 ratings)
Likelihood to Renew
7.3
(1 ratings)
9.4
(36 ratings)
Usability
-
(0 ratings)
9.6
(16 ratings)
Availability
-
(0 ratings)
9.5
(3 ratings)
Performance
-
(0 ratings)
8.6
(2 ratings)
Support Rating
-
(0 ratings)
10.0
(10 ratings)
In-Person Training
-
(0 ratings)
7.0
(1 ratings)
Online Training
-
(0 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
9.0
(9 ratings)
Configurability
-
(0 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
8.0
(1 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
10.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Medallia Digital Experience AnalyticsWordPress
Likelihood to Recommend
Medallia
When we knew that there were some website issues, we were able to use Decibel Insights to really pinpoint the issue and then work on a fix. Again, if we are doing a CRO test then we could also use the tool for a similar reason. It is less suitable for complex websites or websites that are frequently changing, as a lot of support is required by the team and it takes a lot of admin to keep the Decibel Insights account working as effectively as it should.
Read full review
Automattic
If your business relies heavily on content creation, and particularly on blog posts, then WordPress is really the best option you have. But if you don't have a blog, you only need static pages, or you want to build an eCommerce site, then you might want to explore other alternatives.
Read full review
Pros
Medallia
  • Heat mapping provides a great understanding of UI pain points/bugs
  • Integration with analytics tools (we use Adobe) brings in analytics analysis as well
  • Helps to understand the user journey and where dropoff is occurring
Read full review
Automattic
  • WordPress is incredibly easy to set up and get running with little to no technical knowledge. Most web hosts will do it for you, since it's so easy.
  • With thousands of themes available for free and for low cost, WordPress can accommodate any design you can imagine.
  • The community behind WordPress is generous, and there are loads of educational opportunities both online and in person to learn and connect with other users.
Read full review
Cons
Medallia
  • Being able to create groups of segments would be useful.
  • The interface for selecting page types needs more options, it can be difficult to use if you have lots of similar pages.
  • Would be good if top level stats were presented in different ways, or in a more visual way (ie pie charts, graphs).
  • Generating reports - it would be nice if I could export charts and graphs instead of just CSV files.
Read full review
Automattic
  • WordPress breaks often so you need to have someone who understands how to troubleshoot, which can take time and money.
  • Some plugins are easier to customize than others, for example, some don't require any coding knowledge while others do. This can limit your project if you are not a coder.
  • WordPress can be easily hacked, so you also need someone who can ensure your sites are secure.
Read full review
Likelihood to Renew
Medallia
I've heard about some new features that are coming online soon to do with tracking forms. They also offer a lead tracking package that we haven't tried yet, but I'm keen to check out.
Read full review
Automattic
My rating is based on the knowledge I have of the community that WordPress has had built around it for years now. It's as solid as it comes when you talk about community involvement and expansion. There's no other CMS out there that can match-up with it, hands down.
Read full review
Usability
Medallia
No answers on this topic
Automattic
It's a sophisticated but easy to use piece of software. Many of the content addition pieces are familiar from other pieces of software so there isn't a huge learning curve. And for new areas, there is a lot of info on WordPress.org as well as other WordPress help sites.
Read full review
Reliability and Availability
Medallia
No answers on this topic
Automattic
Anyone can visit WordPress.org and download a fully functional copy of WordPress free of charge. Additionally, WordPress is offered to users as open-source software, which means that anyone can customize the code to create new applications and make these available to other WordPress users.
Read full review
Performance
Medallia
No answers on this topic
Automattic
Mostly, any performance issues have to do with using too many plugins and these can sometimes slow down the overall performance of your site. It is very tempting to start adding lots of plugins to your WordPress site, however, as there are thousands of great plugins to choose from and so many of them help you do amazing things on your site. If you begin to notice performance issues with your WordPress site (e.g. pages being slow to load), there are ways to optimize the performance of your site, but this requires learning the process. WordPress users can learn how to optimize their WordPress sites by downloading the WPTrainMe WordPress training plugin (WPTrainMe.com) and going through the detailed step-by-step WordPress optimization tutorials.
Read full review
Support Rating
Medallia
No answers on this topic
Automattic
WordPress itself only has community service so your experience will depend on where you turn. Online, through forums and community boards, support is rudimentary but effective. You can easily turn to your local community and find exceptional individuals who know and use WordPress regularly for more advanced, inexpensive, support. I'm rating this less than 10 because of the lack of any formal support provided by a company.
Read full review
In-Person Training
Medallia
No answers on this topic
Automattic
Varies by the person providing training. High marks as it's incredibly easy to find experienced individuals in your community to provide training on any aspect of WordPress from content marketing, SEO, plugin development, theme design, etc. Less than 10 though as the training is community based and expectations for a session you find may fall short.
Read full review
Online Training
Medallia
No answers on this topic
Automattic
It is very easy to find online resources to learn how to do just about anything with WordPress.
Read full review
Implementation Rating
Medallia
No answers on this topic
Automattic
WordPress is not a great solution if you have: 1) A larger site with performance / availability requirements. 2) Multiple types of content you want to share - each with its own underlying data structure. 3) Multiple sites you need to manage. For very small sites where these needs are not paramount, WordPress is a decent solution
Read full review
Alternatives Considered
Medallia
I have used Hotjar before, and in comparison, the functionality and the abilities in Decibel Insights are so much more advanced. The only downside is the price difference between the two tools, but the adaptability and the customer support you get with Decibel Insights definitely make it a more manageable and long-term tool to integrate with your marketing activity.
Read full review
Automattic
We have considered and operated within Shopify and Squarespace. Both serve their purpose for niche clients, but we do recommend WordPress as being the superior option. We find that WordPress is easier to use and offers maximum scalability while the others are more challenging to design, code, configure and launch.
Read full review
Scalability
Medallia
No answers on this topic
Automattic
WordPress is completely scalable. You can get started immediately with a very simple "out-of-the box" WordPress installation and then add whatever functionality you need as and when you need it, and continue expanding. Often we will create various WordPress sites on the same domain to handle different aspects of our strategy (e.g. one site for the sales pages, product information and/or a marketing blog, another for delivering products securely through a private membership site, and another for running an affiliate program or other application), and then ties all of these sites together using a common theme and links on each of the site's menus. Additionally, WordPress offers a multisite function that allows organizations and institutions to manage networks of sites managed by separate individual site owners, but centrally administered by the parent organization. You can also expand WordPress into a social networking or community site, forums, etc. The same scalability applies to web design. You can start with a simple design and then scale things up to display sites with amazing visual features, including animations and video effects, sliding images and animated product image galleries, elements that appear and fade from visitor browsers, etc. The scaling possibilities of WordPress are truly endless.
Read full review
Return on Investment
Medallia
  • We have improved form fills, which has provided more sales leads
  • We have been able to tweak UI elements to make the site more navigable so that users want to spend more time on the site
  • We have been able to more quickly and efficiently identify bugs on our e-commerce pages, increasing order rates among users
Read full review
Automattic
  • WordPress helps us reduce website management costs because we can oversee updates in-house.
  • WordPress is easy to use, reducing the amount of time we spend on website management.
  • The ease of use enables us to offer website management for clients, helping us grow our capabilities/business.
Read full review
ScreenShots