What users are saying about
4 Ratings
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Score 4.6 out of 100
8 Ratings
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Score 4.9 out of 100

Likelihood to Recommend

Definitive Healthcare

Trial [Definitive Healthcare] and make sure you test all scenarios. Once they lock you into a contract, they're not letting you out of it, even if you prove that their database lacks key information that you were looking for. You'll be running around and chasing them for months and still get no resolution.
Anonymous | TrustRadius Reviewer

MediaRadar

It's a great research tool to give someone a direction but it's definitely not the most accurate tool. The agency hierarchy (it shows the holding company structures) and client relationships are awesome. Certain webcrawler activities should available in reports but on the other hand MR builts custom reports if needed. Overall, it's a great tool for sales development. It helps sales and marketing to get started but not to rely on it 100%.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Definitive Healthcare
MediaRadar
3.7
Advanced search
Definitive Healthcare
MediaRadar
3.4
Identification of new leads
Definitive Healthcare
MediaRadar
3.4
List quality
Definitive Healthcare
MediaRadar
3.8
List upload/download
Definitive Healthcare
MediaRadar
3.8
Ideal customer targeting
Definitive Healthcare
MediaRadar
3.6
Load time/data access
Definitive Healthcare
MediaRadar
4.0

Sales Intelligence Data Standards

Definitive Healthcare
MediaRadar
3.6
Contact information
Definitive Healthcare
MediaRadar
3.6
Company information
Definitive Healthcare
MediaRadar
3.6
Industry information
Definitive Healthcare
MediaRadar
3.7

Data Augmentation & Lead Qualification

Definitive Healthcare
MediaRadar
4.3
Lead qualification process
Definitive Healthcare
MediaRadar
3.3
Smart lists and recommendations
Definitive Healthcare
MediaRadar
3.1
Salesforce integration
Definitive Healthcare
MediaRadar
1.6
Company/business profiles
Definitive Healthcare
MediaRadar
3.2
Alerts and reminders
Definitive Healthcare
MediaRadar
3.3
Data hygiene
Definitive Healthcare
MediaRadar
6.0
Automatic data refresh
Definitive Healthcare
MediaRadar
7.5
Tags
Definitive Healthcare
MediaRadar
7.0
Filters and segmentation
Definitive Healthcare
MediaRadar
3.4

Sales Intelligence Email Features

Definitive Healthcare
MediaRadar
8.0
Sales email templates
Definitive Healthcare
MediaRadar
8.0
Append emails to records
Definitive Healthcare
MediaRadar
8.0

Pros

Definitive Healthcare

  • We can link information directly to Salesforce pages. Automatically updates on pages.
  • Gives specifics about organizations such as executives, size, revenue, etc.
Anonymous | TrustRadius Reviewer

MediaRadar

  • One of the strengths of Media Radar is that it has a lot of brands in the database. The big money spenders are there, along with smaller brands and startups. This is helpful when I'm looking for information for smaller brands, because I cannot say the same about other products I use.
  • The contact information is super organized and the site overall is very user-friendly.
Anonymous | TrustRadius Reviewer

Cons

Definitive Healthcare

  • Outdated UI and lacks integration with popular software
  • Account Management team is unempowered to solve problems or come up with creative solutions.
  • Slow response time. I waited 3 weeks for a response from their team on a question.
  • Database lack key contacts especially Director level and above. Poor tool for sales team.
  • Poor customer service. I constantly felt like I was chasing them for a meeting or on questions.
Anonymous | TrustRadius Reviewer

MediaRadar

  • I think the user interface could use improvement.
  • Would be nice to have more accurate phone # information.
  • Could be updated more frequently.
David Willette | TrustRadius Reviewer

Usability

Definitive Healthcare

Definitive Healthcare 1.0
Based on 1 answer
It was unusable for us because key contacts were not there and our sales team had to tell Definitive what contacts were missing. Waste of time and money.
Anonymous | TrustRadius Reviewer

MediaRadar

No score
No answers yet
No answers on this topic

Support Rating

Definitive Healthcare

Definitive Healthcare 1.0
Based on 1 answer
Account Managers and team often do not respond for weeks at a time.
Anonymous | TrustRadius Reviewer

MediaRadar

No score
No answers yet
No answers on this topic

Alternatives Considered

Definitive Healthcare

I use both. Definitive Healthcare is better when you need specific hospital and clinic names. ZoomInfo only gives you a local address but refers to each location as the health system name so hard to define where particular people are from.
Anonymous | TrustRadius Reviewer

MediaRadar

MediaRadar is what my company chooses to use for this purpose because of a few specific unique things it does, such as tracking competitors and allowing us to make mock-ups.
Cassidy Ebert | TrustRadius Reviewer

Return on Investment

Definitive Healthcare

  • Made it easy for us to define which companies we should be reaching out to.
  • Integration with Salesforce made accounts more efficient.
Anonymous | TrustRadius Reviewer

MediaRadar

  • Given the spend amounts in media, finding the right contacts has a big ROI.
  • Saves a lot of time by giving you the media/marketing contacts you're looking for in media.
  • They have a concierge to help you if it's missing contacts.
David Willette | TrustRadius Reviewer

Pricing Details

Definitive Healthcare

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

MediaRadar

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Definitive Healthcare
2.5
MediaRadar
3.9

Usability

Definitive Healthcare
1.0
MediaRadar

Support Rating

Definitive Healthcare
1.0
MediaRadar

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